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ALL THINGS TYPOGRAPHIC  |  DECEMBER 2013
  
>>  Hyphenation and Justification
>>  Learning to Use Nested Styles

>>  Tracking Your Type

>>  The Art of Hand Lettering

>>  Gourmet Typography Returns to SVA

>>  Bring Gourmet Typography to your company or organization

  

Hyphenation and Justification

H&J is one of the more technical typographic terms, referring to the hyphenation and justification settings used specifically to create and control justified type. Hyphenation settings include three variables: the minimum number of characters before and after a hyphen; maximum number of consecutive lines ending with a hyphen; minimum word length that can be hyphenated. Read on...

 

Learning to Use Nested Styles

Learning InDesign's Nested Styles has been one of those 'typographic' peas I've been pushing around my plate for way too long. Now that I'm working on a book project that includes designing and typesetting over 40 chapters, I can't delay it any longer if I want to avoid spending an unnecessary amount of time formatting (and sometimes reformatting) repeated elements. Here's how I went about it: Read on... 

 

Tracking Your Type

Tracking refers to uniformly increasing or decreasing the horizontal spacing between a range of characters. Most often used to adjust and fine-tune overall letterspacing, tracking can create more readable, pleasing color and texture. It can be utilized for just a few words (such as a logo, headline or title) or for an entire article, and can be applied in small increments to achieve subtle, gradual refinements. Read on...


The Art of Hand Lettering

There is something so fascinating about watching a true craftsman at work, especially in this era of digital ephemera. It takes years of experience to pull off perfection when the materials are paint and brush, and there's no undo to fix your mistakes. Check out these videos from Airbrush Action Magazine of Glen Weisgerber, a master pinstriper demonstrating his single-stroke lettering and roundhand lettering techniques. They might make you want to pick up a brush a start lettering. Read on...

  

SVA is

Gourmet Typography Returns to SVA

Join Ilene as she teaches her ever-popular Gourmet Typography class at School of Visual Arts in NYC. Learn the typographic skills and secrets of type experts, including what makes a good typeface, selecting the right type for your job, mixing type, techniques for emphasis, fine-tuning, kerning and spacing your type, typographic dos and don'ts, as well as mastering OpenType, type on the Web, web fonts, and type in motion. Check it out...

 

Bring Gourmet Typography to your company, school, or organization! 

The Type Studio offers Gourmet Typography Training, a customized series of workshops and seminars on all aspects of typography for graphic designers, type designers and visual communicators of all levels.

 

Gourmet Typography Training teaches and demonstrates the expert-level typographic skills and aesthetics that are rarely taught in schools or fully understood by professionals. Fill in the gaps in your typographic know-how and learn how to "see" type like you've never seen it before.

 

Training workshops are customized for groups of any size and designed to fit your specific needs. Sessions are scheduled for your convenience - daytime, evenings or weekends. We will design a program customized for your particular requirements.

 

These are some of the groups that The Type Studio has worked with:

 

AIGA Boston
AIGA Philadelphia
AIGA Atlanta
AIGA Orlando
TDC (Type Directors Club)
Time Inc. | Essence Magazine
Hachette | Grand Central Publishing
MeadWestvaco
Toll Brothers
Hagerty Insurance
SAS Analytics
Whole Foods
Harlequin Books
Integrated Marketing
Fisher-Price
Hasbro
GO Transit | Toronto
Nationwide Insurance
London Life
Alliance Atlantis
RGD Ontario
HOW Design Conference
UCDA Conference
TypeCon

Read more about onsite training here: 

  

Let us know if your group is interested. For more info, email or call me at 203.227.5929. Ilene

"I want to thank you for the great workshop last Friday. You dusted off and reinforced all of those typographic rules that I have, and have not, lived by in all my years as a graphic designer."

"Your down-to-earth approach to type made the session breezy and fun, and I couldn't help but visually re-spacing all the headlines I had the time to linger on during my bumper-to-bumper drive back to home. Thanks again for reigniting my spark for type!"  
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NOTE: In opposition to my constant typographic badgering, you might notice the lack of
smart typographic conventions in this emailing, including smart quotes, en and em dashes. This is due to the limitations of the email marketing service currently being used.