BRTB (Baltimore Regional Transportation Board) Press Release
FOR IMMEDIATE RELEASE

Contact: Laura Van Wert, 410-732-9564  

TRAFFIC SAFETY EDUCATION IN HARFORD COUNTY GETS BOOST THROUGH STREET SMART CAMPAIGN


BALTIMORE, MD (September 30, 2014) - The Baltimore Metropolitan Council (BMC) will partner with Harford County for the Street Smart campaign to reduce pedestrian crashes by educating those walking, driving and cycling.

 

Street Smart street teams will distribute pedestrian and driver safety tips today, Tuesday, at the intersection of Route 40 and Paul Martin Drive in Edgewood and Friday, October 3, in the Bel Air Town Center, 3:30-7:30 p.m. Street Smart materials serve as a reminder that crashes can be easily avoided if everyone puts safety first. Street teams also appeared this fall in Anne Arundel and Baltimore counties, as well as Baltimore City.

 

Street Smart - an annual public education, awareness and behavioral change campaign - launched in the Baltimore region in 2009. A grant from the Maryland Motor Vehicle Administration's Maryland Highway Safety Office (MHSO) funds the campaign, which emphasizes safety and compliance to existing laws by everyone who shares public streets and sidewalks. The campaign includes concentrated paid and earned media with a mix of outdoor, television, digital and radio advertisements.

 

BMC, through the Baltimore Regional Transportation Board (BRTB), is happy to partner with the Harford County Sheriff's Office, Healthy Harford, the Town of Bel Air and the Harford County Department of Planning and Zoning to bring this campaign to Harford County.

 

Between 2007 and 2011, on average, the Baltimore region accounted for approximately 45 percent of the statewide pedestrian fatalities and 70 percent of the statewide injuries. Baltimore County leads the region in the number of annual pedestrian fatalities with an average of 18.

 

Pedestrians and drivers must both do their part to prevent crashes. Safety tips for drivers, cyclists and pedestrians to remember include:

 

Drivers

  • Stop for pedestrians at crosswalks.
  • Slow down and obey the posted speed limit.
  • Yield to pedestrians and cyclists when turning.
  • Look before opening your vehicle door.
  • Allow 3 feet when passing a bicyclist.
  • Look for pedestrians and bicyclists, especially children, before backing up.

Pedestrians

  • Cross the street at marked crosswalks and intersections.
  • Look left, then right, then left again before stepping into the street.
  • Obey traffic signals.
  • Use pedestrian pushbuttons when provided and only cross the street on "Walk."
  • Make sure you can be seen after dark and in bad weather.
  • Watch out for vehicles backing out of parking spaces and driveways.

Bicyclists

  • Obey all traffic signs and signals.
  • Never ride against traffic.
  • Use hand signals to let motorists know what you intend to do.
  • Ride in a straight line to the right of traffic, staying about a car door's length away from parked cars.
  • Always wear a helmet. They dramatically reduce risk of head injury in a crash.
  • Use front and rear lights at night and when visibility is poor.

 

For more information on the Street Smart campaign, visit www.BmoreStreetSmart.com. If you see the Street Smart street teams throughout the Baltimore region, tweet us @BaltoMetroCo, using #StreetSmart.

 

The Baltimore Regional Transportation Board (BRTB) is the federally recognized metropolitan planning organization for transportation in the region. BMC provides the  BRTB with technical and staff support.

 

The Baltimore Regional Transportation Board operates its programs and services without regard to race, color, or national origin in accordance with Title VI of the Civil Rights Act of 1964, and other applicable laws. Appropriate services can be provided to qualified individuals with disabilities or those in need of language assistance who submit a request at least seven days prior to a meeting. Call 410-732-0500.

 

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The Baltimore Metropolitan Council (BMC) is a nonprofit organization that works with the region's elected executives to identify mutual interests and develop collaborative strategies, plans and programs that will help improve the quality of life and economic vitality. BMC is a resource for the region.

 

 

 

 

 


Working to improve the quality of life in the Baltimore region.


The Baltimore Metropolitan Council (BMC) is a nonprofit organization that works with the region's elected executives to identify mutual interests and develop collaborative strategies, plans and programs that will help improve the quality of life and economic vitality. BMC is a resource for the region.


 


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Laura Van Wert
Communications Officer     
410-732-9564

lvanwert@baltometro.org   

 

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