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 Ideas To Help Power Your Gift Shop - January 11, 2016 |
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On Our Radar
* Holiday Sales. Retail sales grew about 3.3% from Halloween through Jan. 4, about the same growth as the previous season, according to First Data Corp.
* Twitter's Character Limit.
Will longer tweets be good for brands? Executives say yes, as they gear up for Twitter's potential changes.
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Hot Topics:
Top Sellers For Christmas
Retailers are taking a look at inventory and sharing what sold best for the holiday season. Some of the winners? Yeti, S'well, Corkcicle, Lokai, Snoozies, coloring books, boot socks and infinity fringed scarves. A Montana retailer says she focused on items that are fun and can make people laugh, a formula that worked: "One of my favorite overheard comments of the season? 'This is like a toy store for adults!'" You can share your own bestseller lists in our Buying/Product forum. Reminder: Access to Giftbeat's Community Board is FREE for subscribers.
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Quick Links
- Have you started following our Display Creativity board on Pinterest? Please take a look - we share unique display ideas and photos that inspire.
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Tip: Make Use Of Your Travel Time
 Looking for some inspiration for you and your team this year? Follow the lead of retailer Terri King of My Secret Garden ( Giftbeat's Dec./Jan. retail expert), who makes use of her time driving to and from the store by listening to audio books. One of her favorites is Hug Your Customers, which she has listened to three times now. "I encourage my staff to also read these books and learn more about how to improve our business," she says "It's not required reading, but if a staff member reads a book and can give me a written summary of how we could apply what she learned in the store, I will reward that person with gift cards."
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Pick: Spartina "Mermaids for Military"
Spartina 449 honors U.S. service personnel with the launch of "Mermaids for Military," a collection of Sea La Vie and Style charm jewelry. Featuring six necklaces ($19 cost) and charms ($11.50 cost), including five double dog tags for each branch of the military; a sixth charm is dedicated to wounded veterans. In launching the collection, the company will be supporting the Wounded Warrior Project with a one-time donation during the Atlanta show.
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In case you didn't already know it, fun socks are hot! The category was a star performer for Christmas, according to Giftbeat's subscribers. And the good news is it looks like the trend will carry into spring, with Vogue predicting strong interest in novelty socks. Shown here is Living Royal's top-selling Banana Split design, 100% polyester and made in the USA. |
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Feeling Inspired
"Tomorrow belongs to those who can hear it coming." -- David Bowie
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Thanks for joining me! I'm off to Atlanta tomorrow. Hope to see you there!
Joyce Washnik, Editor Giftbeat
P.S. File this under Monkey Business: Just because Naruto took a selfie, doesn't mean the monkey is entitled to his photo's copyright! |
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