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On Our Radar
The site has updated its business analytic tools to offer brands more information about their Pinterest followings, including data on gender, location, device usage and interests.
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Hot Topic:
Employee Discounts
What discount is appropriate for employees? Most responses on giftbeat.com range from 20% to 40%. A California retailer also allows employees to order apparel lines at 50% off: "I want my staff happy, and I feel this is a great perk." You can find the discussion in our Operations forum. Reminder: Access to Giftbeat's Community Board is a FREE service for subscribers.
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Quick Links
- Interesting news, cool trends and posts that make you smile! Find all of it and more by liking our Facebook page.
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Tip: Make Your Pins Sizzle
Want to add some "sizzle" to your store's Pinterest account? It's important to know which topics are trending now, says social media expert Beth Hayden, and start pinning images that fit into these areas (such as fashion, holidays, quotes and seasonal decor), whether or not they have anything to do with your store: "It seems counterintuitive. If you're trying to market your store on Pinterest, you would think you were only going to pin things that have to do with your store. But to get a following, you need to pin items that people are going to repin."
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Pick: Foxy Originals' "Stud Love"
We've talked about the downsizing of jewelry,  and Foxy Originals' "Stud Love" earrings are a perfect example of the trend. We love these dainty little earrings! Each pair features Czech crystals and comes in a gold chevron-patterned box, ready for gifting. Designs range from hearts to horseshoes. The company makes merchandising easy with this free counter display, sized just 11 by 11 inches. |
If you tuned into the Emmy Awards, you know that red was a HOT color that night, with actresses from Julia Louis-Dreyfus to Claire Danes choosing the  fiery hue. Look for red interest to continue this fall, from fashion accessories to jewelry to apparel. Carlo Biagi is on trend with this red pendant, part of its popular interchangeable Coin Collection. |
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Feeling Inspired
"Don't be afraid to give up the good to go for the great."
- John D. Rockefeller
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Thanks for joining me. See you next time!
Joyce Washnik, Editor Giftbeat
P.S. In addition to my Display Creativity and Editor's Picks Pinterest boards, I also have Fashion Trends, Design Inspiration and How Sweet It Is (dessert, anyone?). Have you started following me yet? |
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