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February 10, 2014 - Are you constantly busy, but are not making any real progress? Are you visiting the same issues over and over in your mind, knowing the next steps you could or should take, but then aren't taking them? Do you find that you are easily distracted in using your time on less important or less urgent activities, while those tasks, projects or decisions that are more important await your next step? If you answered "yes" to any of these questions, you need to ask yourself this next very important question. What are you afraid of that is causing you to avoid focusing on what is more important and valuable to you and your future? When there is uncertainty, it is easy to procrastinate. It is also easy to fool oneself into being too busy as an excuse for not focusing on or dealing with the real critical business at hand.
Take an MM&I Moment to explore why you are caught up in busy work that is not really promoting your best interests. List the things you are doing that are not really creating value or progress for you, but you are doing them anyway. List anything that you have considered doing, or that you know a decision must be made, that is not progressing because you just keep revisiting it over and over again. Review your list and determine one simple move you can make to overcome whatever it is you are afraid may happen in order to begin to progress again. Don't allow avoidance, procrastination or distractions to undermine your ability to create your ideal life and work situation. Honor yourself by respecting your ability to take charge and take action.
Synergized Quote of the Week
"The key to success is to focus our conscious mind on things we desire not things we fear." - Brain Tracy
Savvy Secret Tip of the Week
How effectively is your company keeping your customers informed? Do you have a regular communication program specifically for customers to be kept in the loop? Growth companies understand that a truly informed customer is likely to be a more loyal and referring customer. Just because a customer has doing or has done business with you doesn't mean you are staying on top of their minds when they may need additional services or products. To learn more about the value and ways of engaging your customers on a regular basis, read Secrets # 14 (Relationships vs. Transactions), #15 (Connecting Customers), #16 (Rewards vs. Incentives), #17 (Informing Customers), and #21 (The WOW Factor) in my book, 50 Marketing Secrets. To order the book, CLICK HERE!
PRESENTING "YOU-NIQUENESS" ON FEBRUARY 11TH: Tomorrow, I will be in Lincolnton presenting the program, "Embracing You-niqueness: The Personal Side of Branding to Achieve All You Can Be at Work and in Life," at the Gaston College Cochrane Science Building, Room 117. The workshop takes place in the afternoon from 2 - 5 p.m. For more information, or to register, CLICK HERE.
IS YOUR "FAITH" EMPOWERING YOU? My Me, Myself & Inc. column in the February issue of Sophie Woman's Magazine explores five aspects of FAITH that are pivotal to possessing the confidence and conviction to bring what you truly want in your life into fruition. See how well you fare in the areas of being fearless, affirmative, intuitive, tenacious and habitual. CLICK HERE to read the column on page 29.
ARE YOUR TACTICAL INITIATIVES MISDIRECTED? In my January BizGrowth 5.0 column, I share five mistakes I am seeing business owners make when it comes to making tactical marketing decisions within their company's promotional strategies. Could your company be making the same mistakes? Read the column by CLICKING HERE.
READY TO GROW IN 2014? Are you interested in taking your company to its next level or need some fresh ideas? To learn more, CLICK HERE. Then give me a call at 704.483.2941 or reply to this email to arrange a consultation.
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