November 2015                                     HOME | ABOUT USCONTACT
 
New Research Reveals What Consumers Want 



CFI's latest consumer trust research, A Clear View of Transparency and How It Builds Consumer Trust, provides proof that transparency builds trust and identifies the most effective practices for building consumer trust. 

Transparency, GMOs and Waiters
Sam Kass, NBC News senior food analyst and former White House advisor, addressed the importance of transparency and food trends at the CFI 2015 Food Integrity Summit.

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Hershey Raises (Chocolate) Bar on Transparency     
Hershey executive Leslie Turner discussed what consumers want when it comes to transparency in the food system during CFI's Food Integrity Summit.  

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CFI Consumer Trust Research Webinar Series      

Join us as we present our latest research findings on what transparency means to consumers. This seven-part series will explore what consumers think transparency means in the areas of food safety, diet and health, labor and human rights, the environment and animal well-being.

Read more and register!              
Best Food Facts Cooks Up Ideas for Leftovers   


Is your refrigerator stuffed with Thanksgiving leftovers? Best Food Facts explores some ways to make good use of those leftovers and reduce food waste.       
Foundation for Food Integrity     
The holiday season is upon us and you can support the Foundation for Food Integrity (FFI) while shopping for gifts. Your support will aid our efforts to assist public understanding that today's food system is consistent with their values and worthy of their trust. When you shop at AmazonSmile, Amazon donates 0.5 percent of the purchase price to Foundation for Food Integrity Inc. Bookmark this link and support us every time you shop!