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Value Driver: Barriers To Competitive Entry

Circumstances that give a business an advantage over its competitors, strengthen its strategic position, or can be leveraged for future gain boosts business value. Why? Because it increases the probability of the continued profitability of the business and decreases perceived risk by prospective buyers.

As with all value drivers, it's about risk. Buyers will pay a premium price for a business that has barriers to competitive entry.

One way to describe this Barrier Value Driver is to use Warren Buffett's term, "Business Moat." Buffet compares a castle's moat to the protection that a business needs to ward off encroaching competitors. To Buffett, the castle is the business and the moat is the barrier that protects its competitive edge. The wider the moat, the longer a company can protect its profits.

Understanding a company's competitive position is an important process in determining business value. Therefore, a business owner who is considering a sale should understand what can be characterized as moat.

Widen Your Business Moat. The following are barriers that keep competitors at bay and increase your company's value: 

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Texas Star Winery 

Since 2002, the sellers, Earl and Judy Love, have been producing award-winning wines and generating revenues primarily from commercial accounts, online sales, and individuals purchasing directly from the winery during tours and special events. Ready to retire, the Loves sold the business to Jim Chisolm. Chisolm knew exactly what he was looking for. Texas Star Winery was the only business he looked at. He plans to add hand-crafted rum to the menu and establish relations with retailers and distributors.

Robert Bowman listed and sold the business.

Texas Economic News

We watch economic and market conditions compared to the rest of the country because these factors affect business value. The following articles were all published since our last newsletter.

For Texas, Economics Is Dust In The Wind  |  The Case For Texas-Style Government

Looking For Downtown Space In Austin? | Your Choices Are Few And Far Between

Houston Industrial Market Diversifying | Energy Companies Aren't Alone In Leasing Industrial Space

We Know That Everyone And Their Brother Is Moving To Houston | Where Are They Coming From?

Fastest Growing City In Texas Gets Bigger With ExxonMobil On The Way

Why Zoës Kitchen Moved Its HQ From Birmingham To Texas  

Dow Chemical Co. Announces Plans To Build A New Research And Development Facility In Texas  

Texas Cities Dominate The Top Of The List Of Best Places To Find A Job 

No Bubble For Houston's Economy - Yet  

Texas Leads Growth In Clean Energy Job Market At End Of 2013  

Austin (#3) and Dallas (#7) on Forbes List of Best Places to Launch a Start-Up 

Austin, Texas | Boom Town  

Texas Crowned 2013 Champion Of Economic Development 

Texas Ranks No. 6 For Solar Energy Jobs  

Another Corp. Escapes California | Websense Moving Corporate Headquarters From San Diego CA to Austin TX 

Another Office Tower Set For Downtown Houston As Office Space Struggles To Keep Up With Demand 

Galveston, The 4th Busiest Cruise Port in U.S., Plans A 3rd Cruise Terminal