
In April, AmazingRibs.com turns 10. It started as a little hobby site and within five years it was a full time job. We have three full time employees and half a dozen freelancers and support services.
The site enjoys more than 1 million visitors per month and that number is growing rapidly. This is
by far the most popular BBQ & Grilling site in the world and it now ranks among the 25 most popular food websites in the nation. We all thank you!
We have even more reason to thank you. On January 22, I sold AmazingRibs.com to Rupari Food Services, one of the world's largest producers of pre-cooked "heat and eat" ribs, pulled pork and other barbecue meats for grocery stores. Not to worry, I go with the deal. I will join Rupari as President of the new AmazingRibs.com division. I promise you, nothing on AmazingRibs.com will change other than the steady stream of improvements you are used to.
Why sell? I had been worried that should I die, the site would die with me. I'm, 65 and have no children and my wife is not interested in running a website. Now, don't worry, I'm in good health and plan to work til I drop, and hopefully that's a couple of decades away.
I have also been concerned that in my 40 years of entrepreneurship, many had been spent without a paycheck. I had some ground to make up.
So I hired a business broker, the very impressive
Andrew Miller of ATM Holdings. He found thew perfect buyer. My biggest concern was that we don't sell to someone whose products we review. Several big BBQ names expressed interest but they were a conflict of interest.
Based in South Holland, IL, near Chicago, Rupari is best known for producing Tony Roma's slow cooked and naturally smoked ribs and pulled pork barbecue, available throughout the country in groceries. We now have a savvy partner with visibility in hundreds of stores. With no conflict of interest.
My instructions are to keep the division profitable, but have financial muscle behind us if we see an opportunity we can't refuse.
And there's this benefit, I won't have to do payroll and file tax returns! That alone will save me many hours that I can devote to recipe development! Also, our employees now all get 401K plans and comprehensive health care. They are thrilled!
I have the world's best job thanks to you, dear readers. I come down the stairs of my home in my sweat pants and my commute is over. In addition to cooking, writing, and taking pictures for a living, I now have the opportunity to work with Rupari to create new and improved barbecue for grocery stores and restaurants. This is a great challenge for me. Wish me luck!
But best of all for you, Rupari CEO Jack Kelly told me "This is our gift to barbecue lovers and grilling enthusiasts everywhere. There will always be an AmazingRibs.com."