Stay in the Loop!
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Good afternoon Tech Valley!
We've got a great tip on setting up and customizing you're email archive in Constant Contact!
Be sure to check out this article, it includes a video tutorial detailing the process. The email archive is a powerful addition to your marketing strategy, from the standpoint of SEO, content marketing and increasing your reach and exposure.
While we have no EBC events this week, we want to share two Tech Valley events we thought would be useful to you.
One is by the local chapter of a nationally recognized organization and the other by an internationally recognized organization. You will take away knowledge and insight that you won't find at your average networking event.
Find out more below...
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Featured Workshop:
The Power of Email Marketing (from Constant Contact)
Join us at the breathtaking Pat's Barn in Rensselaer Technology Park for a morning of email marketing strategy and tips to improve your email campaigns and newsletters.
Free of charge, a light breakfast will be provided.
Friday, March 22
8:30 AM to 10:30 AM
Pat's Barn
Rensselaer Technology Park
110 Defreest Drive
Troy, NY 12180
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Featured Article:
Email Marketing Strategy and Tips
with Constant Contact
What happens to all your emails after they are sent? You work hard creating great emails with lots of useful, relevant information. Shouldn't your readers have a way to read your past work?
Constant Contact gives you the ability to archive your emails, with a fully customizable, branded archive homepage to hold your past emails.
This is a great addition to your email marketing strategy from both an SEO and a content marketing perspective. You can choose which emails you wish to add to your archive.
We include a brief VIDEO TUTORIAL showing how to set up and use email archive.
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Constant Contact Email Marketing
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Workshops Schedule
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Tech Valley News & Events
Two great events this week in Tech Valley everyone! On Wednesday March 13, we develop our sales skills with "Developing Your Formula for Sales Success" with the famed world-wide leader in sales training, Sandler Training! The Colonie Chamber-sponsored business training breakfast will be held at the Berkshire Bank Colonie Branch (151 Vly Road) from 7:30 AM - 9:00 AM. 
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Every quarter, the capital region's chapter of the American Marketing Association (NY.CR.AMA) holds a Keynote Luncheon with a speaker who is at the absolute top of their game in whatever industry they operate. The speaker for this event is Steve Schildwachter, named 2011 Agency Innovator by Internationalist Magazine!
The presentation is entitled "Stay Ahead: It's all Advertising. It's all Changing." It will be held Thursday, March 14, 11:30 am - 1:15 pm at The Century House in Latham, NY.
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