December 2012

In This Issue
Values Build Successful Business

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The December 2012 edition of Pathways to Success focuses on Values. Values are an important part of your business and give meaning to why it is that you are doing what you are doing. One example of a corporate value is Giving Back which is highlighted in the first article.

Last month's newsletter focused on Innovation and for many of you, the email may have not been received. It is available here for your reading: Are you embracing an innovation strategy?

I hope that you find these articles insightful and give you a pause for reflection. Please forward this email to colleagues and friends if you found them valuable. And, if you haven't done so already, please sign up on my website to receive continuing editions.

Enjoy reading and HAPPY HOLIDAYS!

Steve Terusaki, President of SEIDO ConsultingSteve Terusaki
SEIDŌ Consulting
It's that time of year when we are confronted with an onslaught of requests for "giving." Driven by the opportunity to encourage us to maximize our year-end tax deduction for charitable giving, organizations inundate us through mailings, emails and telephone solicitations to the point that we often get turned-0ff by the constant requests. It is particularly pervasive this year as it follows immediately on the heels of an election year where fund-raising was a significant priority.

Needless to say fund-raising is an important and necessary effort required of many organizations, particularly non-profits. We can't deny the value that each of these organizations brings to our own well-being and to services they provide to our communities and society at-large.
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Values Build Successful Business
"The very essence of leadership is that you have a vision. You can't blow an uncertain trumpet." - Former President of The University of Notre Dame

A powerful vision provides inspiration, challenge, and purpose. It gives meaning to your work and purpose to your business. Your business gives you a place where you can satisfy your need to achieve. Everyone's life needs a purpose, something important to strive for. One way to add both meaning and context to your vision is to establish values. Clearly defined values simplify decision making. They also help ensure consistency as well as ethical and behavioral congruency. read moreContinue reading ...