From the USA to the Veneto:
Early in January a group of university students from the University of Delaware crossed the seas to join us for a transformational study abroad experience. Accompanied by Professor John Stocker, Professor of Finance, the students took part in a full, 360 degree cultural and business immersion; from learning the art of baking traditional pizza to visiting several local family run businesses that stand at the heart of Italian enterprise and the Veneto experience.
As you know, at CIMBA we always strive to integrate authentic cultural experiences with the real business world experience. While continuing their studies, the students had the opportunity to connect with CIMBA alumni Marta Gazzola (LIFE Graduate) and Luca Galuppo (MBA Class of 2000) to visit their respective businesses, businesses that have been a hallmark of the Veneto economic experience for many years. These company tours introduced students to the family industries, rich in tradition, which have come to represent a business model highly unique to Italy, and particularly the Veneto Region. They had the chance to connect with the people and organizations that have contributed to creating the "Made in Italy" brand of quality renowned the world over.
Luca Galuppo, MBA class of 2000 and current Director of Marketing for Latteria Montello SPA, introduced the students to their famous brand Nonno Nanni. Latteria Montello SPA was founded in 1947 by Giovanni (Nanni) Lazzarin and is lead today by the third generation of the Lazzarin Family. Together with their children Alessandro, Daniela, Elisa, Gianni, Mirca, Silvia, and Tiziana who lead diverse business divisions of the Latteria Montello, they continue their grandfather's legacy. With 90 million Euro in turnover, they are an Italian leader in the premium market segment of Stracchino cheese; processing 60,000 tons of fresh milk a year and being represented nationally by both specialty stores and internationally in Austria, Switzerland, Greece, Britian, Belium, the United States and China.
Thanks to Marta Gazzola the students were also able to tour her family's business, Gaerne, founded in 1962 by her father Ernesto Gazzola. From its inception and birth, Gaerne has been focused on sports shoes. It began with the production of hiking boots before the family diversified into making shoes for motorcyclists and bicyclists. Gaerne is synonymous with products of artisanal quality, created with a strict selection of materials and a strong commitment to design and innovation. Inspired by the "Made in Italy" branding initiative, they have enjoyed international success with leading sports champions wearing their equipment for more than 50 years. These days, after having diversified their product line, they produce around 77,000 pairs of cycling shoes and 113,000 pairs of motorcycle boots annually, allowing this Veneto company to dominate international markets in 66 countries around the world.
We would like to thank Marta, Luca, and their companies for sharing with us their hospitality and expertise. Thanks to the generous donation of their time and passion we were able to offer the students a transformational business experience that they will carry on with them into the future.
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