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FlexRoller is the optimum shelf merchandising system for diverse packaging!
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Packaging development is the new growth strategy for beverages
- Recent growth in the Beverage Category is driven by the strategic implementation of new packaging formats and sizes.
- Brand manufacturers are continually adding new products to meet consumer demand for variety and convenience.
- Developing new packaging formats and package sizes is by far the preferred growth strategy.
- New product development, line extensions, or buying other beverage brands has recently taken a backseat.
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New packaging format examples
| Growth strategies for beverages
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FlexRoller is a No Risk Investment
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| Only FlexRoller is available for 27 to 72 inch deep shelves |
27" shelves
| 36" shelves
| 42" shelves
| 72" shelves
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1x packout
9 bottles per lane (20oz PET)
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1.5x packout
12 bottles per lane (20oz PET)
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2x packout
18 bottles per lane (20oz PET)
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3x packout
28 bottles per lane (20oz PET)
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With FlexRoller you can now gain an extra facing in the same space:
10-wide facings 20oz PET bottles
8-wide facings 28oz Gatorade
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Increased Packout
Use horizontal shelf space more efficiently
Consistent Fronting Always
Front all product packaging types
Drive Additional Sales
Fronted products result in increased sales
Save Labor Cost
Eliminate fronting and reduce stocking time
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FlexRoller in action - click to view
- Actual benefits of the FlexRoller system in a C-Store Cold Vault -- consistently fronting all lanes.
- Also see how easy it is to restock the lanes from the back.
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Click to see innovations in the following product categories.
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For more information please contact:
Kyle Ellisor
Bruegmann USA, Houston, TX
Tel: 888 745 9229 ext 111
Email: kyle@bruegmann-usa.com
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About Bruegmann
The Bruegmann Group designs, develops and manufactures high quality retail merchandising products and solutions that deliver an innovative differentiation to the target market (retailers or brands). That means simplifying, protecting and enhancing product presentation in-store to ultimately protect product margins, stimulate sales and reduce labor costs.
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Visit our websites for more information.
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Click here to read the detailed article on LinkedIn
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