Avoid Perceived Out-of-Stock at All Costs!
A shopper is looking for a product.
It is on the shelf but she/he does not see it and therefore walks away without a purchase and possibly a bad impression of the retail store.

A shelf that is not perfectly stocked, organized, fronted and maintained can reduce the ROI of any shopper marketing effort by negatively affecting store image:
This is what shoppers don't like about disorganized shelves:
  •  "A disorganized shelf is just not inviting and appealing"
  • "It is difficult to find the products I want"
  • "I don't like shopping in that aisle and might even avoid the store in future"
  • "I do not have the time to figure out a disorganized shelf"
FlexRoller Fronts Consistently and Continuously.

  • Products fronted continuously and consistently
  • Eliminates out-of-reach and perceived out-of-stock
  • Flexible divider adjustment to suit any planogram
  • Durable, high quality rollers and tracks
  • Available in any size and for any shelf
  • Front retainer available in different heights
Click to view:
  • Actual benefits of the FlexRoller system in a C-Store Cold Vault -- consistently fronting all lanes.
  • Also see how easy it is to restock the lanes from the back.
Click to see innovations in the following product categories.

For more information please contact:


Kyle Ellisor

Bruegmann USA, Houston, TX

Tel: 888 745 9229 ext 111

Email: kyle@bruegmann-usa.com

About Bruegmann
The Bruegmann Group designs, develops and manufactures high quality retail merchandising products and solutions that deliver an innovative differentiation to the target market (retailers or brands). That means simplifying, protecting and enhancing product presentation in-store to ultimately protect product margins, stimulate sales and reduce labor costs.
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Bruegmann USA | 589 Garden Oaks Blvd. | Houston | TX | 77018