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October 2015
Online Exclusive
Special Feature
Hot Topic: The Many Benefits Of Quality Fabrication Equipment
Advanced fabricating and welding equipment is helping performance businesses produce better race cars and parts. In this month's Online-Only Article, veteran race car builders describe some of their newest purchases and how they've managed to enhance both quality and safety.
Special Feature
PRI Blog: Industry Insiders
Cover The World Of Racing 
From race track promotion to retail advice and more, PRI's guest bloggers cover a range of compelling topics in 2015. Visit PRI's Online Blog for this month's featured entries from 2015 PRI Show seminar presenter Gene Marks of The Marks Group  (pictured) and Bryan & Daniel Alvarez of Hammer Time Racing.
tradeshowTrade Show
PRI 2015 Delivers New Ideas, New Technology, New Business 
PRI Trade Show producer John Kilroy offers valuable advice for those planning to attend this year's big event: "Be prepared to spend all three Show days working the exhibit aisles. There's a lot to take in. And it's the exhibits that surprise you, or were unexpected, that may result in your most valuable experience of the entire event. To register, click here.
PRI Seminars: Video Marketing, Employee Management & More 
PRI's business education seminar lineup for 2015 includes Fox News contributor and Washington Post columnist Gene Marks discussing the keys to successful employee management. Then, YouTube sensation EricTheCarGuy (Eric Cook) explains how racing businesses can use video as a powerful, cost-effective marketing tool. Both seminars are free of charge for PRI attendees.
Exhibitors: Online Media Center For PRI Show Now Available 
PRI's convenient Online Media Center allows exhibiting companies to upload news releases, product information and more in advance of the Trade Show on December 10-12, 2015. Show-related press releases, which can be submitted here, will be added to the PRI website and promoted to the media.
PRI 2015 Exhibitors Invited To Schedule Press Conferences  
Each year, PRI Trade Show exhibitors break important news to the race media via press conferences, which are held in the PRI Show Media Center or in the exhibitors' booths. Learn more about our Press Conference Guidelines, or contact PRI's Dan Schechner at DanS@performanceracing.com to schedule yours today.
TI Automotive
Year-Round Marketing Offered Via PRI's Annual Buyers Guide
It's the annual Buyers Guide, PRI's comprehensive directory of motorsports businesses, product manufacturers, service providers and more, with complete contact information for over 2000 industry suppliers. Bonus circulation included! Contact a PRI sales manager today.
October Issue, Now Online, Goes Inside LS Aftermarket 
GM's lightweight, cost-effective and powerful LS Race Engine has created a booming aftermarket, which PRI examines in our October issue. Also included is a PRI Trade Show Preview ahead of the world's largest gathering of racing professionals; a survey of the Off-Road Racing Market; and much more.
Race Parts Suppliers: Send Us Your Product & Catalog Info! 
Performance Racing Industry magazine is widely recognized as the industry's leading source for new race parts, technology and services. And here's your opportunity to be included! Learn how to submit your product and catalog information for consideration in PRI's popular monthly features: Catalogs and Race Shop.
Calendar2015 Editorial Calendar
View Online
Dec. 2015 Ad Space Closes:
October 27, 2015
Dec. 2015 Art Deadline:
October 29, 2015
Contact us today at (949) 499-5413 for more information on advertising with PRI.
PRI On Scene At COTA For WEC, United SportsCar Championship
PRI's sales and marketing team paid a visit to Circuit of The Americas in Austin, Texas, last month to promote the upcoming PRI Trade Show and take in the action at the 2015 Lone Star Le Mans, featuring the TUDOR United SportsCar Championship and the FIA World Endurance Championship
Sam Schmidt To Host Fundraiser With 'Conquer Paralysis Now' 
IndyCar team owner Sam Schmidt and the nonprofit Conquer Paralysis Now will host a special fundraiser in Las Vegas, Nevada, on November 1-2, that includes golf at the exclusive Southshore Golf Club and laps in a Lamborghini, Ferrari, Maserati, etc. with Exotics Racing. For more information or to register, visit www.conquerparalysisnowgolf.org. 
Former SEMA Chair & Industry Icon Nate Shelton Set To Retire
Nate Shelton, the two-time chairman of SEMA's board of directors and longtime executive at such legendary motorsports companies as K&N Engineering, Driven Performance Brands and more, has announced he will retire at the end of 2015.
Holley Performance Acquires
El Paso, TX-Based MSD Group
Holley Performance Products announced late last month that it has acquired El Paso, Texas-based MSD Group, adding such brands as MSD, Mr. Gasket, Accel, Superchips, Edge, Racepak, Mallory, Hays, QuickTime and Lakewood to Holley's current lineup of Weiand, NOS, Hooker, Flowtech, and Earls.