International Advertising (JMC 4303/5303) is a three credit hour class that encompasses study here, in Oklahoma, as well as in two or three foreign countries.  

Taught by Jim Avery, International Advertising has been offered every winter break for 12 years. The class studies a bit about advertising and its international application here in Oklahoma and then travels to Europe or Asia to learn a little more.  

Some past students have commented that the class is more a review of agencies than of advertising as a whole. That could be true because International Advertising will spend a lot of time visiting working professionals in top agencies worldwide. However, the class will also explore the cultures of the places we visit and will give students the opportunity to learn from professionals who work every day in the markets we will visit.

The class will meet a few times this fall to get grounded and is predicted to leave the U.S. in early January to return Sunday, January 11, in time for the beginning of the spring semester.

For more information, contact instructor Jim Avery at javery@ou.edu or attend the class' upcoming information session Wednesday, September 10 at 4 p.m. in the presentation room in Lindsey+Asp. 

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With this class, students

visit top management, account executives, and reporters/editors from many different organizations in London, Paris, Bristol and Cardiff.

In the past, the class has visited BBC, Al Jazeera, Bloomberg News and CNN Paris, among other stellar international news agencies.

Visits are tailored toward broadcast and electronic media majors, but one-hour independent study is available for students who are interested in studying public relations, photography or videography.

Though the class doesn't head oversea until May 2015, registration opens October 13, 2014, and class begins on-campus in March.

To complete registration for the class, students must enroll in both British Media Studies, taught by Ralph Beliveau, and British Media Systems, taught by Joe Foote.

No information sessions have been announced for the class yet.

For more information, contact coordinator Kathy Adams at kadams@ou.edu.

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Seth Prince, journalism 2000, and Heather Brumley Howard, public relations 2001, have returned to OU as members of the Student Media professional staff. 

Howard, who has been adviser to Norman High School's prize-winning yearbook, will serve as advertising and marketing manager. Prince left The Oregonian in Portland, where he spent 14 years, most recently as sports editor, to become yearbook, digital and design adviser.

The appointments were announced over the summer by Student Media Director Nick Jungman, journalism 1997.  With the appointments, the Student Media professional staff is at full strength for the first time since December 2012.

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