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Write for You News & Notes Words Working for You
December 2012/Vol. 7, #12

Welcome to the latest issue of Write for You News & Notes with some words of wisdom on writing, business, and life. If you'd like to share any books or favorite links with our readers, send us an email. And be sure to check our website for ways that we can help you with your business. On paper or online, when you need words that work for you, I can write for you!

Nancy Passow

in this issue
  • Book of the Month . . . What Did We Read in 2012?
  • Thank You (or What are You Grateful For?) -- Part 2
  • The 10 Most Overused Words in 2012 in LinkedIn Profiles (and Big Changes to LinkedIn!)
  • Changes Coming to Constant Contact (Still)

  • Thank You (or What are You Grateful For?) -- Part 2

    Last month I talked about who I was grateful for and thanked all of you for being there. But I left out someone very, very important . . .

    You and me -- us!! How often do you remember to stop and say thank you to yourself? We certainly take ourselves for granted. And we rarely give ourselves the credit we deserve. So, as we finish 2012 and get ready to embark on 2013, take some time to look back at all you have accomplished this past year -- and I know you have accomplished a lot. And say a big THANK YOU to you for doing all that you do.


    The 10 Most Overused Words in 2012 in LinkedIn Profiles (and Big Changes to LinkedIn!)

    And the winners (or losers) this year (in the US) are . . .

    • creative
    • organizational
    • effective
    • motivated
    • extensive experience
    • track record
    • innovative
    • responsible
    • analytical
    • problem solving
    LinkedIn found the top 10 by collecting the adjectives found in the summary section of users' public profile. They also analyzed by country -- creative was the most used buzzword not only in the US but also in Australia, Canada, Germany, Netherlands, New Zealand, Singapore, and Sweden. Switzerland, the country known for its clocks and preciseness (and chocolate, so they're not all bad) overused analytical; motivated was the most used word in Malaysia, Saudi Arabia, South Africa, United Arab Emirates, and the United Kingdom.

    So, are any of those words in your profile? Need some help making your LinkedIn profile stand-out?

    LinkedIn is changing the way profiles look, the apps that work with them, and other key features. Start 2013 by updating your profile -- let me help you with the "new" LinkedIn!


    Changes Coming to Constant Contact (Still)

    Constant Contact is making some wonderful changes to the way their e-mails work, to the services they offer, and to the way they certify solution providers. Starting in January, you're going to see a "new" e-letter from me, using some of the new skills I've learned as a CERTIFIED Constant Contact Solution Provider. I'm looking forward to sharing these great changes with you. In the meantime . . . .

    Are you interested in trying e-mail marketing? I am a Certified Constant Contact Expert and a Constant Contact Solution Provider. Which means I can help you with your e-mail marketing -- whether it's helping with set-up, writing the content, or managing the entire process. I can set up your contact lists, help you choose a template (and customize it with your logo and website colors), and develop your e-mail schedule. To learn more, click here.

    E-mail marketing is a way to stay in front of your customers. Whether it's an e-letter, notice of a special event or sale, or just a holiday greeting, e-mail marketing should be a part of your marketing package. Let me help you get started.


    Book of the Month . . . What Did We Read in 2012?

    Here's the list (and the issues they were in, link to the Newsletter Archive is below):

    My Father's Paradise: A Son's Search for His Family's Past Ariel Sabar (#1)

    Occam's RazR (Blog of the Month) Ike Piggott (#2)

    The Feminine Side of Leadership Jenny Fisher (#3)

    God Never Blinks: 50 Lessons for Life's Little Detours Regina Brett (#4)

    Likeonomics: The Unexpected Truth Behind Earning Trust, Influencing Behavior, and Inspiring Action Rohit Bhargava (#5)

    Summer Reading: A Hundred Flowers by Gail Tsukiyama and the Meg Lanslow Series by Donna Andrews (#6 & #8)

    Kiss That Frog: 12 Great Ways to Turn Negatives into Positives in Your Life & Work Brian Tracy & Christina Tracy (#7)

    Lots of Candles, Plenty of Cake Anna Quindlen (#9)

    Marketing in the Round: How to Develop an Integrated Marketing Campaign in the Digital Era Gini Dietrich & Geoff Livingston (#10)

    Small Message, Big Impact: The Elevator Speech Effect Terri Sjodin (#11)

    Quote of the Month: "Don't worry about the world coming to an end today. It's already tomorrow in Australia." -- Charles M. Schulz [same as last year, seemed appropriate given the Mayans]

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