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As mobile operators continue to battle amidst recessions, price wars and data storms, LTE is the most commonly cited remedy. To listen to recent carrier earnings calls, it would seem that 4G networks – still embryonic in most countries – will be a cure for all ills. China Mobile suffers a poor quarter but reassures investors with promises of accelerated investment in TD-LTE. France Telecom/Orange, deeply challenged by the price war sparked by Free Mobile, promises that its 4G roll-out will put everything right. And so it goes on – and operators are in danger of falling back into their old habits, of relying on faster networks, per se, for redemption, rather than on delivering innovative services on top of those networks.
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