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MASK 'I Need You' PSA

Eating Disorders. Cyberbullying. Drugs. 3 teens tell their 'Final Exam'

Eating Disorders. Cyberbullying. Drugs. Three teens share their 'Final Exam'

About MASK

MASK (Mothers Awareness on School-age Kids) is a nonprofit 501 (c)(3) organization created in 2007 by a group of dedicated mothers who recognized the need to consistently educate parents and children on rapidly changing issues. MASK's mission is to educate parents and children about the issues facing our youth and to empower children to make safe, healthy choices.

Interviews

Founder and Publisher Kimberly Cabral; Co-Founder/Marketing Director Michelle Cardini; and Co-Founder/Education Director Pam Baumann are available for on-camera interviews to discuss the current magazine, MASK events and awareness programs, or other issues relating to children and families.

Contact

Michelle Cardini

Co-Founder/Marketing Director

E-mail:michelle@maskmatters.org

Phone: 480-502-5337

MASK PRESS RELEASE

From: Michelle Cardini (michelle@maskmatters.org)

Date: November 17, 2014

YOUR JOB AS A PARENT ISN'T TO FIX EVERYTHING THAT GOES WRONG IN YOUR CHILD'S LIFE

SCOTTSDALE, AZ - Most parents, at one time or another, have given in to a crying toddler in order to stop the embarrassing public tantrum. A child who feels entitled and deserving is a tough foe, and today's society that targets children as a marketing demographic doesn't help. The newest issue of MASK The Magazine, The Entitlement Issue: How to Teach and Raise Your Kids in an Instant Gratification World, reveals causes and offers solutions to reducing and eliminating entitlement.

"The digital age and the speed at which we communicate has never been faster, and kids are getting the message, 'If I don't have this, I'm not good enough,'" says Joan Keefe, senior parenting coach at Thruways, a Maine company that operates EmpoweringParents.com. "You have a huge opportunity to influence your child in the right direction. You have more control than you think you do."

The key to raising kids without a false sense of entitlement is to teach responsibility and respect for oneself and for others, and to practice restraint and a good work ethic, according to Keefe.

In the magazine's S.A.T. section, Basha High School students give their revealing perspective on the ways money influences them -- their style, and their social standing -- in a climate of high school consumerism.

From five reasons why your teen would benefit from having a checking account, to MASK's quarterly need-to-know tips on safety, drugs, technology, and bullying, this issue of MASK The Magazine is packed with helpful information, and provides tools and resources on how to raise an entitlement-free child.

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About MASK The Magazine

The award-winning MASK The Magazine tackles important subjects including bullying, current drug and alcohol trends, self-esteem, and technology safety. All topics are formatted in easy-to-read, age appropriate sections, from kindergarten to college. Through compelling stories, expert information, and resourceful tips and suggestions, each issue highlights some of the challenges facing children and families today.

MASK The Magazine serves as a reinforcement tool and resource for MASK awareness and prevention presentations. All schools or organizations hosting MASK presentations are offered a MASK The Magazine fundraising opportunity. Each student/member is given one complimentary issue of the magazine, and for every $24 subscription received, the participating school or organization will receive $10. Register your school or organization today by contacting info@maskmatters.org or by calling 480-502-5337.

About MASK Programs
MASK's E3 (Engage, Educate and Empower) Youth Programs aim to engage, educate and empower audiences with the knowledge, resources and tools to make safe, healthy choices.The E3 Program brings a comprehensive approach to educating parents and students from kindergarten through college and is designed to present the latest trends and information at an age-appropriate level. Through MASK's E3 programming, parents and students will be "in the know" on the latest issues and trends and, most importantly, students will learn tools, tactics and strategies to deal with issues and peer pressure first hand. The programs provide empowerment, support and tools to help nurture overall health.

CONTACT

Michelle Cardini

Co-Founder/Marketing Director

E-mail: michelle@maskmatters.org

Phone: 480-502-5337

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MASK (Mothers Awareness on School-age Kids)

8937 E. Bell Rd.

Scottsdale, AZ 85260

480-502-5337