April 2013 Member Newsletter
 
 Flowers in Bloom
April, 2013
Framing News! 
Yoshiko Yamamoto
Letterpress Greeting Cards
Yoshiko Yamamto Letter Press Greeting Cards
These delightful letterpress greeting cards by Yoshiko Yamamoto are available individually and in box sets. There is also a selection of floral and botanical note cards. Stop by to browse our selection! 
Now in Stock: New Yoshiko Yamamoto Triptych
"The Kindness of Ravens"
by Yoshiko Yamamoto
Yoshiko created "The Kindness of Ravens," to emphasize the intelligence and varied cultural significance of these fascinating corvids. The print comes in a Loam mat: 16" x 34". The size of the rooftop Dard Hunter frame is 20.75" x 41". Click HERE to see our selection of available Yoshiko Yamamoto prints.
CAL DAY: April 20
UC Cal Day, April 20
UC Berkeley's Cal Day offers something for everyone. Special exhibits and presentations in most departments and museums. Open to the public and free.

Berkeley Art Center
Artist Lecture Series
Temple of Honor Paint on Cardboard 2003
Temple of Honor, Paint on Cardboard, 2003 by David Best
David Best
Saturday, April 28, 4pm

Using ceramic and found objects, David Best spins structure into spectacular shrines of ephemeral existence. David Best lecture at The Berkeley Art Center. $10 general admission, free for BAC members and students.

 

Meet our Contractor
Contractor Jay Weitka
Contractor Jay Weitekamp
Meet Jay Weitekamp who is building the remodel of our sister store next door.  Jay has also designed new work tables and design tables for the shop. To learn more about Jay, see his home page,  Weitekamp Remondeling & Construction.
 
 
FIND US ON SOCIAL MEDIA!
 
 
Greetings!

The Bay Area's abundant flowering magnolias, plums, crocuses, and daffodils reassure us that spring is really here. The rich colors can warm us as much as the returning sun.

Just in time for spring, Yoshiko Yamamoto has released a series of "flowers in bloom" note cards (left) and her new full-sized, signed and numbered print,as seen above and in stock in our shop, "Tulip Field Morning."  The print is a blaze of pinks in a valley of soft greens surrounded by distant trees, hills, and a calm spring sky. With this print, springtime can be in your home all year round.
Tulip Field - Sunset, Yoshiko Yamamoto

Coming soon, Yoshiko is sending us a second Sunset colorway with lavender mountains, seen here.

Click HERE to see all the wonderful Yoshiko Yamamoto prints we have available     
The Framer's Outlet Story Part 3
Construction begins in the new shop:
Chelsey with the chop saw 
Chelsea at our new construction site. 
We finally have our permits approved by the City of Berkeley Planning Department and we have started construction! Watch this space for more building details next month!
Kirstie driving a nail for good luck.
Kirstie driving a good luck nail.



Our additional space will house an expanded ready-made frame selection along with a large format printing office to open later this year. This office will allow our customers easy access to consult with Mike, our graphics manager, on photo restoration and other graphic projects.  We will also increase our back room work space.


 

Restoration of the month!  
Fading family portrait
Before & After Restoration 
Before & After Restoration
Great-grandfather (adult) and Grandfather (child) pose for a family portrait in the early 1900s. The dog-eared original has seen a lot of wear and fading with time. It is amazing what digital restoration can do to recapture a family's fading past.
UC Student Fine Art Print Sale
In Conjunction with Cal Day, April 20

During Cal Day last year we visited the Student Fine Art Print Sale in room 255 of Krober Hall on the UC Berkeley campus (click to see map). We were amazed at the 100s of original prints, including etchings, screen prints, and lithographs ranging in size from very small to quite large. The prices ranged from $3 and up. If you're looking for affordable original prints, this is a once-a-year opportunity not to be missed.

Buy a print at the show and frame it for 20% off at The Framer's Workshop! Offer includes ready-mades frames and poster special options but does NOT combine with this month's Member Special Offer.
Student four plate (each plate about 3
Student four plate etching (each plate about 3" square) on fine art paper with torn and deckle edges. The subjects are a hornet, masks, costumed figures and a bear fishing in a rocky stream.

Vintage Cal vs Standford Poster
24" poster on luster paper, $15
Cal vs Standford * Memorial Stadium * November 20, 2926
Cal vs Standford * Memorial Stadium * November 20, 1926
Another offering in our growing collection of historical panoramas. This vintage "print on demand" photographic poster, created by our graphics manager, Mike, shows the crowd at the "Big Game" on November 20, 1926. It makes a wonderful and affordable gift for any Cal alumni, student or enthusiast. Click HERE to see all our historical print-on-demand prints.
Answers to printing questions:  
 How large can my digital photograph be printed? 
    
This is a common question. For printing on an Epson� ink-jet printer, we recommend at least 150 pixels for every physical inch of print (more is better).
Image file pixel dimensions shown on a Mac (top) and a Windows PC (bottom)
Image file pixel dimensions shown on a Mac (top) and a Windows PC (bottom)

This means you need to know the actual
pixel dimensions
of your image.

To find out, place the unopened image file on your computer's desktop. On a Mac, by default the pixel dimensions are displayed beneath the file name. On a Windows PC, hover your mouse  over the unopened image icon (see examples, right).

Once you know the pixel dimensions, divide the numbers by 150 to get the maximum number of (rounded off) inches. Using the top example: 3,744 pixels / 150 = 25" and 5,420 pixels / 150 = 36". This photograph can safely be printed up to 36" in length.

For answers to more printing questions, see the Printing FAQ page of our website.

 
Click HERE For Your April Newsletter Subscriber Special Offer!