|
|
|
|
Vol. 4 No. 1
|
January 2016
|
|
|
|
|
Welcome to the January 2016 issue of Sales & Business eNews. Utilize the eNews as an information resource, including reminders and key updates about promotions, products, and programs. Click Archived eNews issues for past issues containing past news and information. |
|
Each species and/or product section shares new and/or important reminders to assist us in supporting and increasing our feed business with customers now and throughout the year! Take time to strengthen your knowledge, gain new ideas, re-focus on priorities, and be sure to follow-up with your sales and sales support colleagues to capitalize on every opportunity for new business growth! Good Selling!
|
|
| ADM Animal Nutrition™ News
ADM Beef Specialist Mark Daniel (holding plaque) is a key Baylor Co. Farm Bureau (CFB) board member. Listen here as Mark explains in an interview how Baylor CFB connects with the community and helps promote agriculture in the northern rolling plains of Texas.
ADM Animal Nutrition will be represented at the following upcoming industry events. Click Events to take you to the Portal page for more information. Please share this information with your dealers and customers. - Heart of America Dairy, Expo, Jan. 21-23, Springfield, MO
- IPPE (Int'l Prod. & Proc. Expo/Int'l Poultry Expo), Jan. 26-28, Atlanta, GA
- Cattle Industry Convention (NCBA), Jan. 27-29, San Diego, CA
- Iowa Pork Congress, Jan. 27-28, Des Moines, IA
- Missouri Pork Expo, Feb. 9-10, Columbia, MO
- World Ag Expo, Feb. 9-11, Tulare, CA
- Illinois Pork Expo, Feb. 16-17, Springfield, IL
- Southwest Nutrition Conf., Feb. 17-19, Tempe, AZ
- Illinois Beef Expo, Feb. 24-28, Springfield, IL
- Wichita Falls Ranch & Farm Expo, Mar. 9-10, Wichita Falls, TX
- Cattle Raisers Convention (TSCRA), Apr. 8-10, Fort Worth, TX
- Petfood Forum, Apr. 18-20, Kansas City, MO
Updated Trademarks Listing
Please refer to the updated listing of registered ® and TM trademarks for referencing and using in correspondence and marketing material. When using these names, please use them according to the way the names are used (upper/lower case, including spaces). It is not necessary to use the circle R or TM mark each time a name is used; it should be used on the first occurrence of the name in the copy, such as in the title, heading or first line of copy.
|
|
Sales Team & Dealer Recognition
Click above title for January field team service anniversaries and other sales team announcements.
FY15 Sales Recognition Program - Commercial Feed
To be announced soon!
Sales Team and Dealer Recogntion--December 2015
Special 2015 ADM Feed Dealer Recognition
Congratulations to the dealers achieving Bronze, Silver, Gold and Diamond recognition for 2015! Click here for the complete list of dealers and their recognition level. Also, congratulations to the Top 5 Growth Dealers in Points for 2015!
Each of these dealers will receive a Recognition Plaque for their achievement, as well as the Top 5 Growth Dealers, who will receive a Crystal Growth Award. These awards will be sent to the sales team for presentation to the dealers. Please congratulate each of your dealers on their accomplishments this year!
|
|
2016 National Cattlemen's Beef Association Convention
ADM Animal Nutrition will participate as an exhibitor at the NCBA's Cattle Industry Convention, being held January 27-29 in San Diego, CA. Cattle producers and industry alliance members will find us in booth #5023 in the San Diego Convention Center. Congratulations to ADM sales team members who qualified to attend the NCBA convention and represent ADM in the trade show: Kevin Haas, NE; Bill Angell, KS; Jameson Scoggin, MO; Sam Jolly, AR; Bill Frank, MO; Mark McMillan, TX; Carl Schroer, MO; Mark Daniel, TX; Charlie Patrick, TN; and Lucas Camac, KS.
What Should I Feed My Cows?
Watch and listen as ADM's Dr. Jeff Hill answers this question as posed during a video interview at the 2015 National Angus Convention held last fall.
ADM Beef Facebook Nearing 1,000 Likes
Have you liked ADM Beef yet? Recent posts sharing ADM's Dr. Brian Fieser's Feed-Lot magazine interview and ADM's Dr. Jeff Hill's Joplin Regional Stockyards interview at the 2015 National Angus Convention are gaining much attention. Share them!
2016 Year-Round Beef Feed Promotion
Effective Friday, January 1, 2016, a new Year-Round Beef Feed Promotion began. Please review the updated promotion page below.
The only change to the 2016 Year-Round Beef Feed Promotion is the addition of N-Vigor8™ and AminoGain® products to TIER 1 ($50 per ton discount when ordering 1 ton or greater of an individual product). Please inform your customers of the 2016 Year-Round Beef Feed Promotion and the addition of N-Vigor8 and AminoGain to the program.
Please note: Only the new AminoGain offering will qualify for the 2016 Year-Round Beef Feed Promotion Tier 1 Discount. AminoGro™ products (AminoGro 6, 12, 18, 6+3, 12+6) do not qualify for this promotion discount.
|
|
Commercial Swine
  
As we begin 2016 as ADM Animal Nutrition™, I want to take some time to share our swine group initiatives for the year. - Advancement of our core product platforms; MotivAte™, MaxLean® and Parity Plus®. Today, those platforms contain our proprietary products/technologies that distinguish us in the market place. We will continually update those based on our current research to ensure they maintain a leadership role in the market. With a broad array of products, we should be able to provide cutting-edge technology to the wide variety of customers/prospects we work with today.
- Improve technical training. Through various training sessions scheduled for 2016, our goal will be to get more tools in your hands that will improve the information we get to current customers/prospects that make them more profitable. Whether that be through products, ingredient evaluations or profit projections, more of that decision-making training will highlight 2016.
- Improve cross-selling opportunities within ADM Animal Nutrition. Under the umbrella of our Animal Nutrition group, we have access to a large portfolio of ingredients/products available to our groups. We've had success with this over the past year with specific, targeted accounts and are looking forward to expanding this in the coming year.
- Expand our specialty/value-added technologies. We've had great success with products such as Easyzyme®* and CitriStim®, which may be sold individually or as part of our core product platforms. In addition to continuing our research to support these products, we'll continually look for the next technology that provides the value proposition and ROI that our customers demand and deserve.
Our challenge to you in 2016 Innovation and communication will continue to drive our business! Whether it be products that may fall outside our core platforms or technologies/ideas that may bring value to our customers we might be missing today, please communicate them to any of our swine team. Our best technologies are typically developed from meeting customer needs based on feedback from people like yourselves who work with them on a day-to-day basis.
On behalf of the Commercial Swine Team, we look forward to an outstanding 2016!
*Trademark of Easy-Bio, Inc.
|
|
Dairy
The following information provided by Bill Earley, Dairy Product Portfolio Manager...
January 31 is the Date to Get Forage Products Booked at Discount! - Just a reminder that the 2015-2016 ECOSYL®*/ISF Forage Preservation Booking Program ends January 31 for our customers to receive the 12% early booking discount + normal cash discounts.
- Please make sure that all of the information is completed and legible on the booking forms so it doesn't need to be returned back to you.
- All forms need to be submitted to AN_Formulations@adm.com and copy Bill Earley.
Access the details and forms needed by visiting the Alliance Animal Health section on the Portal. For more information or questions on the programs or the ADM Animal Nutrition forage product offering, please contact Bill Earley.
Additional Dealer Incentive Programs Available Through ECOSYL & ISF
Added Dealer Bonus Programs
ECOSYL Carhartt®** Booking Promotion Book at least 4,000 treated tons of ECOSYL/ECOCOOL ®* inoculant during the ADM booking program and ECOSYL will provide you with a free ECOSYL embroidered Carhartt hooded sweatshirt (forms have been provided in sales team emails. If you need additional forms please contact Bill Earley, and send completed forms to his attention at ADM Animal Nutrition, 401 East Grand River Avenue, Portland, MI 48875, or scan and email to bill.earley@adm.com. *ECOSYL and ECOCOOL are registered trademarks of Volac International Limited. **Not a trademark of ADM
ISF Dealer Bonus Bucks Program ISF will provide $1.00 per 50-lb unit sold OVER 3 TONS to be paid to dealer, retroactive to the first 50-lb unit sold. This will be paid by ISF at the end of the silage season and prior to Christmas 2016. Great Products, Great Program, Great Opportunities For You and Your Customers...Get Your Booking Forms in Today!
New Fortress™ Support Materials And Updated Items Click here to view what's available on the Portal to help sell and support Fortress dairy mineral program products. |
|
Equine
Updated Equine Product Pages
Several product pages have been updated on the Portal. Most of the updates have to do with the elimination of HFP from formulas and the addition of ADF/NDF to tags.
Equine Promotional Items on ADM eStore
Click the link below to find new ADM equine promotional items, including new iWallet for cell phones! ADM equine shirts and caps, featuring Patriot® and GROSTRONG®. Set up your own estore account for easy ordering.
Equine Coupons for 2016!
- $15.00 off the purchase of 20 bags of Patriot® feeds
- $5.00 off one bag of GLO feeds or GROSTRONG® feeds (includes Ultra-Fiber™ and StaySTRONG™)
- Coupons have been mailed directly to dealers and sales team members who are currently participating in our coupon programs.
- Additional coupons available through Sandy Chatten.
- GLO and GRO coupons are to be used on the day of the event.
- Coupon expiration dates are 6/30/16.
|
|
R&D/Innovation News
ADM Announces New Tool for Animal Nutrition Improvement and Innovation
As ADM Animal Nutrition business unit takes shape in 2016, the feed research group in Decatur, IL, and Quincy, IL, established a new tool to get ideas into the pipeline for evaluation and development. We encourage all colleagues to submit ideas to improve our products, nutritional programs and business for our future and future of ADM. These new ideas will be the base for the growth of our company. Visit the website and share your ideas!!
Animal Nutrition colleagues,
As you've likely seen in your email over the last few weeks, Joe Taets and Chris Cuddy are challenging us to accelerate improvement projects. The I-Team Challenge aligns well with our company's strategy to optimize the core, drive operational efficiencies and expand strategically, and our team's goals to grow ADM's Animal Nutrition business. So today, we're officially launching a tool that can help you better contribute: the Innovate ADM Feed website.
Through the site, you-and any ADM colleague-can submit, view, follow and contribute to ideas for new products, improved efficiency and connectivity, and future growth. Here is what I want you to do as part of this official launch: - Visit the site and bookmark it in your browser.
- Interact on the site. Tell us if you like an idea, comment on ideas for which you can provide insight, and share ideas with other colleagues when appropriate. If you want to be involved in getting an idea off the ground, tell us in the comments.
- Identify and share your improvement ideas through the site. You can also send ideas directly to an Animal Nutrition Innovation Team member (see below).
- Follow ideas that apply to your work or that you are interested in so that you can be alerted as the idea progresses through the system.
Many of you have been involved in piloting and building out the site... thank you! Now, let's use the site to its full potential and innovate ADM feed.
Regards,
Brent Fenton
Animal Nutrition Innovation Team:
James L. Dunn, MA, MBA-Ag
Commercial Business Manager
ADM Alliance Nutrition
260-223-0098 / 217-231-2242
|
 Show Feeds 
Changes in MoorMan's® ShowTec® Finisher TY/Paylean Products Product #12228NUWE4 MoorMan's ShowTec Finisher TY/Paylean will be discontinued once current inventories have been depleted.
Reminder: #11256AB MoorMan's ShowTec Finisher TY/Paylean has changed from a regular 3/16" pellet to a mini 1/8" pellet. The updated product number is #11256NUWE4 MoorMan's ShowTec Finisher TY/Paylean®*. Price cards that previously included #11256AB should reflect the replacement product of #11256NUWE4. Please contact your customer service representative to get it added to price lists if needed. *Paylean is a registered trademark of Eli Lilly and Company.
2016 MoorMan's ShowTec $4.00 Coupons are Available NOW! 2016 Livestock Youth Award Application Now Available! Cellarator Turbo Paste Promotion Cellarator® Turbo paste is a 3-in-1, fast acting, oral paste that combines our exclusive proprietary ingredient Cell-rate® with probiotics and electrolytes to enhance performance, prevent dehydration and help combat stressful situations. It's formulated for horses, cattle, swine, sheep and goats of all ages, including show and performance livestock. Backed by 15 years of research, Cell-rate may have a positive effect on feed utilization, stress levels, nutrient absorption, intestinal flora and immune response.
Cellarator Turbo paste is drug-free, safe to feed with other supplement products and safe to feed to horses, cattle, hogs, sheep and goats of all ages. There are four 20 cc doses in each 80 cc tube. Product No. 8279005U - 80 cc Tube
- Promo period runs February 1 through April 29, 2016
- 15% off any 80 cc Turbo online or call-in order (800-217-2007)
- $12 shipping for 4 boxes
- Free shipping on 12 boxes or more
- Please note: the discounted freight and free freight only applies to call-in orders
Now available in a convenient 20 kg (44.1 lb) bag! If you or your customers haven't started using EatMoor™, now is the time to start. This unique, top-dress supplement, with an appealing price point, helps give an edge on animal performance. It's formulated with the following key ingredients: - Cell Rate® -- Helps support a strong functioning immune
 system and counters stress enzymes - Amaferm® -- Enhances digestion and VFA production which results in better feed efficiency
- Prebiotics -- Enhances ration palatability and digestibility of ingredients, maximizing rumen function which enable cattle to reach the optimum level of nutritional benefits from their rations
- Probiotics -- Inclusion of the most effective (even under heat processing) microbial feed additives available help keep the rumen and gastrointestinal tract functioning effectively which ultimately benefits performance
Product
| Product No.
| Price List
| Weight
| Price
| ShowTec EatMoor Pouch
| 12346AAA5E
| Retail
| 3.75 lb
| $18.89
| ShowTec EatMoor Pouch
| 12346AAA5E
| Wholesale
| 3.75 lb
| $14.17
| ShowTec EatMoor 20 kg
| 12346AAAG
| Retail
| 44 lb
| $196.94
| ShowTec EatMoor 20 kg
| 12346AAAG
| Wholesale
| 44 lb
| $145.11
| ShowTec EatMoor 13 lb pail
| 12346AAAPE | Retail
| 13 lb
| $61.07
| Showtec EatMoor 13 lb pail
| 12346AAAPE
| Wholesale
| 13 lb
| $45.80
|
Ordering top-dress products is simple! You can order your favorite show and equine top-dress products through any Quincy, IL (1-800-217-2007) or Bluffton, IN (1-800-727-6306) Sales Coordinator! Products will still be conveniently shipped to you via UPS from Quincy, IL. Order $1,200 of product = FREE SHIPPING! If you have any questions, please feel free to contact Jennifer Schutz, Technical Sales Manager, at 970-775-3597. Have Your Customers Tried Shazam™ in Granular Form?
It's still... - A free-choice supplement for beef cattle and goats being fitted for exhibition
- As the ad says... "looks like magic, but it's actually the result of research and feed technology at work!"
- The same feeding rate: 4 oz for cattle and 1-2 oz for goats
ADM's MoorMan's ShowTec Sale Burst CTC/DEN #21206AYWE4 First there was Burst, then there was Final Burst - and now there is MoorMan's ShowTec Sale Burst CTC/DEN.
MoorMan's ShowTec Marketing Materials |
Specialty Ingredients 
COOL to GROW Thermal Care™ R and Endo-Fighter® II Pak 
The ADM customer appreciation promotion is based on growth in purchases of Thermal Care R and Endo-Fighter II Pak. Based on purchases made between February 1 and September 30, 2016. All eligible customers will be contacted concerning their reward at the end of the promotion. Click here for exciting promotion and product details! Thermal Care R Presentation Endo-Fighter Benefits Presentation *Not a trademark of ADM.
|
Specialty Products 
Specialty Feed Coupons for 2016!
- Pen Pals® Rabbit -- $5 off 5 bags purchased.
 - Proud Paws® Pet Foods -- $10 off 5 bags purchased.
- 2016 coupons have been mailed directly to dealers and sales team members who are currently participating in our coupon programs.
- Expiration dates of coupons are June 30, 2016.
- You may order additional Pen Pals and Proud Paws coupons by emailing Sandy Chatten.
2016 Chick Days! Details are now available about 2016 Chick Days Promotion, which runs from February 1 through April 30, 2016. Check out more information here on the Portal, including ad slick and social media graphic.
|
Wildlife and Game Bird 
New Rack Plus® Mineral Bags Are Here!
Rack Plus Minerals, Blocks and Tubs!
- #81731AAA1M Rack Plus Deer Mineral
- #81732AAA6A Rack Plus Deer Block
- #81733AAA6G Rack Plus Deer Tub
You can find the product pages for these three new products on the Portal. The block and tub are very similar nutritionally -- but in the form that your Customer will prefer.
(Click image for larger view)
The tub is 100 lb. The block is 25 lb. Rack Plus designed labels are being finalized. Initial shipments may have a plain label. The mineral is packaged in a 10 kg bag (approx. 22 lb). A new Rack Plus specific bag is being ordered for the new mineral. Initial shipments will be in a plain bag with a Rack Plus label. Both of the block and bag sticker labels should be available soon.
Flight Ready 
Please utilize the below marketing support materials to help promote the Flight Ready Game Bird program to your market. You may print from the Portal or request inventoried items as indicated below.
*Send request to Business Services
**Send request to Deb Lenz
Good Selling with these exciting new products!
Bruce McClain -- ShowTec and Wildlife Business Manager, 217-231-2436
Laura Meyer -- ShowTec and Wildlife Marketing Manager, 217-231-2749
|
|
|
|
|
|
|
|
|
