eNews masthead
Vol. 3 No. 7
July 2015
In This Issue
  
Welcome to the July 2015 issue of Sales & Business eNews. Utilize the eNews as a resource for Company, Sales and Customer information; for reminders about promotions, products, and programs; and for special events with colleagues, retail dealers, and producers. Click Archived eNews issues for past issues containing past news and information.

Every species and product section either presents new and/or important reminders to assist us in supporting and increasing our feed business now and throughout the year! Take time to strengthen your knowledge, gain new ideas, re-focus on priorities, and be sure to follow-up with your sales and sales support colleagues to capitalize on every opportunity for new business growth! Good Selling!

 
ADM Alliance Nutrition         Portal          ADM Home Page 
ADM Alliance Nutrition News
 
 
 
 
Click title above for July field team anniversaries.

ADM Logo Guidelines
For those who have access to the K: Drive on our network, you can find updated ADM logo guidelines, new ADM logos, and branding resources (such as ADM letterhead, fax form, promotion template, PowerPoint cover slide and template). Other forms and related info are currently in the process of being updated. Look under Logos and Images, then under ADM 2015 Branding.

For those without K: Drive access who need logos, or who have questions on logo usage and branding, please contact Kent Egbert or Tracie Hall.
  
Click the title above to see current promotions for dealers and customers all in one location for all species, product lines and regions. Links for each promotion take you direct to the details.
  
Sales Standings & Dealer Recognition
  
Recognition -- June 2015
 
 

 

Roughage Buster


Roughage Buster is a supplement designed around proprietary patented ingredients, technologies, and research that improves the efficiency of rumen digestion.  The combination of these components enhance the rumen microbial population's ability to extract more nutrients from forage.  More nutrients derived from forage that is consumed by the animal results in more efficient use of each pound of roughage, making better performance possible.

Roughage Buster logo
Roughage Buster Features:

  • Biuret - An ADM exclusive source of slow release non-protein nitrogen that enhances the rumen microbes' ability to more extensively digest forage
  • Hydroxy copper - A rumen bypass source of copper, reducing potential negative interaction in the rumen; independent research validates high mineral absorption to the animal
  • Proprietary source of cobalt - A unique source of cobalt, facilitating better forage digestion for more available energy
  • Magnesium carbonate - A more available source of magnesium with a huge perk that it's highly palatable; no more trying to mask the taste of traditional magnesium sources
  • No added potassium - Forages typically supply ample amounts of potassium

Product Forms - Offered in loose form, blocks, and cooked and pressed tubs


The new Roughage Buster products listed below qualify for automatic discounts under Tier 1 in the 2015 Year-Round Beef Feed Promotion. 

 

New Name

Old Number

New Number

Roughage Buster 30

54127AAA

54680AAA

Roughage Buster 30 EF/Breeder

53601AAA

54683AAA6M

Roughage Buster 35

9243AAA

54685AAA6M

Roughage Buster 35 CitriStim

53599AAA

54686AAA6M

Roughage Buster 35-10

54071AAA

54688AAA6M

Roughage Buster 40

53933AAA

54690AAA

Roughage Buster 40-20

54692AAA

Roughage Buster 60

11280AAA

54697AAA

Roughage Buster 60

53795AAA

54697AAA6M

Roughage Buster 60 EF/Breeder

54204AAA

54698AAA

Roughage Buster 80

53059AAA

54705AAA

Roughage Buster 80 Block

644AT

54705AAA67

Roughage Buster 80 Tub

11060AAA

54705AAA6H

Roughage Buster 100

632CW

54708AAA

Roughage Buster 100 Block

632AT

54708AAA67

Roughage Buster 35 IGR

 

9243PBB

 

Mintrate


Mintrate products are formulated to complement forages and take into account the nutritional gaps between what cattle need and what forage provides, supply needed types and amounts of protein along with minerals sources that help drive efficient forage utilization and supply vital nutrients. The bottom line is more efficient production and performance at a lower investment. 

Mintrate logo
Mintrate Features
  • Targeted blend of source proteins - Encompass protein needs for the rumen microbes and the animal, maximizing rumen function for optimal cattle performance and enhanced reproductive efficiency
  • Hydroxy copper - A rumen bypass source of copper, reducing potential negative interaction; independent research validates high mineral absorption to the animal
  • Proprietary source of cobalt - A unique source of cobalt, facilitating better forage digestion for more available energy
  • Biuret - An ADM exclusive source of slow release, non-protein nitrogen that enhances the rumen microbes' ability to more extensively digest forage
  • No added potassium - Forages typically supply ample amounts of potassium
  • Forms - Offered in blocks and pressed tubs.  Other forms coming soon.

The new Mintrate products listed below qualify for automatic discounts under Tier 1 in the 2015 Year-Round Beef Feed Promotion.
 

New Name

Old Number

New Number

Mintrate 30

550AAA

54550AAA

Mintrate 30 XL EF/Breeder

53466AAA

54546AAA

Mintrate 36-15 Breed Right

54149AAA

54549AAA

Mintrate 40

11080AAA

54540AAA

Mintrate 40 XL EF/Breeder

53468AAA

54548AAA

Mintrate 60

10093AAA

54543AAA

Mintrate 40 Blonde

522AAA

54522AAA

Mintrate 40 Red

520AAA

54520AAA

Mintrate 40 Brunette

523AAA

54523AAA

525AAA

54523AAA

Mintrate 35 XH

531AAA

54531AAA

Mintrate Hi Mag Blonde

534AAA

54534AAA

Mintrate Hi Mag Red

535AAA

54535AAA

Mintrate RU Blonde

532AT/532DL

Mintrate RU Red

537AT/537DL

Mintrate BT Blonde

533AT

Mintrate BT Red

538AT

 

MoorGuard Minerals

 

MoorGuard Minerals pail labels and Point-Of-Purchase posters (shown below) have arrived in Quincy.  Quincy is manufacturing MoorGuard Minerals and it's being packaged in pails. A MoorGuard Minerals presentation is available to highlight the new pails. You may also contact Merck personnel for additional resources and support.
 

MoorGuard Minerals 20 lb pail (#86190077) will be: 

  • Inventoried in Quincy to help manage the company's inventory cost.
  • Will be shipped directly to our customers from Quincy via UPS or LTL,  depending on volume.
  • Placed on an order by itself, as there will be no freight charge.
  • No minimum order size; but please encourage five pail orders to help lessen per unit freight cost.
  • Shipped to arrive in two-to-five business days. (This will not be guaranteed delivery)
  • Price as delivered and the same price will be on wholesale and retail price lists - respectively.
  • As of June 29, 2015: $175.00/pail on all wholesale price lists; $200.00/pail on all retail price lists
  • MoorGuard Minerals does qualify dealers to receive a rebate through Merck's Rebate Program.
  • Note: The rebate is through Merck, not ADM. 

MoorGuard Minerals poster


Please contact your manager or a beef team member with comments, questions or challenges you may have.

 
Sincerely,


ADM Alliance Nutrition Beef Team:

 
Dr. Jeff Hill
Beef Business Manager
785-691-8849
jeff.hill@adm.com 


Chris Hagedorn
Beef Range Product Manager
217-231-2234
chris.hagedorn@adm.com 


Dr. Brian Fieser
Beef Nutritionist
450-269-9143
brian.fieser@adm.com 


Dr. Gerald Walker
Beef Nutritionist
719-246-3477
gerald.walker@adm.com 


 

2015 Year-Round Beef Promotion!

Automatic discounts through December 31, 2015.
 

AMPT Logo MoorMan's logo  Roughage Buster logo  Mintrate logo


Tier 1 Discounts when ordering 1 ton or greater of an individual AMPT™ or MoorMan'smineral product number receive a $50 per ton discount applied to that product number. Tier 1 now includes new Roughage Buster and Mintrate products!
 

MasterGain logo

 

Tier 2 Discounts when ordering 3 ton or greater of an individual MasterGain

mineral product number receive a $25 per ton discount applied to that product number.


 

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Commercial Swine  
       MotivAte logo        MaxLean logo
As we pass the midpoint of 2015, we wanted to take an opportunity to recognize and thank our Top 10 Sales Specialists in our Pork Power Club as of July 1.
  1. Rod Voss, MN
  2. Bryan Rodibaugh, IN
  3. Kevin Burgau, MN
  4. Richard Lee Voss, MN
  5. Chris Wehmer, IN
  6. Mike Dreckman, IA
  7. Tom Kluesner, MO
  8. Todd Parker, IA
  9. Dave VanOort, IA
  10. Trent Rushing, IL

One common thread we see within this group is how quickly they want to convert and adapt to new technology. They've been leaders as we introduced our new product lines such as MotivAte, MaxLean and Parity Plus. They're always out front positioning our  Specialty Ingredients to solve problems or look for opportunities to improve their customers' bottom lines.

 

In addition to this fine group, we have another five or six sales colleagues who could very well push their way into the Top 10 over the final six months of the year. We thank everyone for their efforts in 2015 so far and look forward to growing our business as the year comes to a close.

 

Easyzyme logo

 

We also wanted to recognize our Top 10 Commercial Easyzyme Sales Leaders through the half way point of 2015. Our Easyzyme Mixer sales are up nearly 32% YTD, and a large part of the success can be traced back to these sales professionals.
  1. Kevin Burgau, MN
  2. Bryan Rodibaugh, IN
  3. Trent Rushing, IL
  4. Mike Dreckman, IA
  5. Dave VanOort, IA
  6. Rod Voss, MN
  7. Richard Lee Voss, MN
  8. Chris Wehmer, IN
  9. Todd Parker, IA
  10. Vaughn Sievers, NE

Products such as Easyzyme*, which have been shown to positively impact our producers' bottom lines, also serve as an excellent opportunity for our sales professionals to improve their income potential. We encourage everyone to take some time to review the Review from Research and the Bottom Line Report on how to effectively position Easyzyme.

 

Research Review -- Easyzyme 

 

The Bottom Line -- Swine Report

 

*A trademark of EASY BIO, Inc.

 

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Dairy
  
The following information provided by Bill Earley, Dairy Product Portfolio Manager...
 
New Product Information


New Destiny™ Product:  Destiny 30% Trans Cow MP Plus has been added to the Destiny line-up. This product is a 30% CP, 45% RUP product with a 3 lb inclusion rate. It contains the following features: Destiny logo

  • Sugar alcohols (sorbitol)
  • ADM Sugar Blend
  • Prosponse yeast
  • Selenium yeast
  • Hydroxy trace minerals
  • Natural-source vitamin E

Positioning: This product is designed to provide a combination of a glucose-precursor and value-added ingredients to gear the transition cow energetically for a smooth transition into lactation.  Particularly beneficial for herds where ketosis is a challenge.

 

Destiny™ Transition Cow MP Plus 35205AAA
A Supplement for Dry Dairy Cattle in Transition
GUARANTEED ANALYSIS
Crude Protein, Min. ...............................................................30.00%
Crude Fat, Min. .......................................................................2.00%
Crude Fiber, Max. ...................................................................6.50%
Acid Detergent Fiber, Max. .....................................................8.00%
Calcium (Ca), Min. ......................... 0.40% Max. ................0.90%
Phosphorus (P), Min. ............................................................. 0.60%
Salt (NaCl), Min. ................................1.2% Max. ..................1.7%
Selenium (Se), Min ...............................................................3.2 ppm
Vitamin A, Min. ................................................ 40,000 IU per Pound
Vitamin D3, Min. ................................................ 8,500 IU per Pound
Vitamin E, Min. ..................................................... 500 IU per Pound
INGREDIENTS
Plant Protein Products, Processed Grain By-Products, Sorbitol, Dextrose, Dried Whey Product, Dried Whey Solubles, Dried Chocolate Milk, Molasses Products, Magnesium Oxide, Salt, Calcium Sulfate, Animal Fat, BHT (A Preservative), Vitamin A Supplement, Vitamin D3 Supplement, Vitamin E Supplement, Selenium Yeast, Zinc Hydroxychloride, Manganese Hydroxychloride, Calcium Carbonate, Basic Copper Chloride, Starch, Calcium Iodate, Cobalt Carbonate, d-alpha Tocopheryl Acetate, Sodium Selenite, Artificial Flavor.
FEEDING DIRECTIONS
DestinyTransition Cow MP Plus is to be fed to dairy cows, in transition period (three weeks pre-fresh through two weeks post-calving), to supplement nutrients supplied by commodities, grains, and forages. This product is designed to be fed at 3 lb per head daily. This product should be mixed with the grain, top-dressed on the grain or forage portion of the ration, or incorporated within a total mixed ration (TMR). Rations must be balanced to achieve optimal performance and to determine proper product inclusion rates.
Cows should have access to clean, fresh water at all times.

 

NEW Destiny Section: Destiny marketing materials are finalized and available through Business Services.  Now on the Portal is the Destiny product section.  Within this section you will find all of the marketing support materials to assist in your Destiny sales efforts including Quick Reference Guide, product replacement information, product presentation and dealer sales support materials such as ad slicks and radio spots.

 

Dealer Destiny Introduction:  Dealers have received two e-mail blasts introducing them to the New Destiny program.  An introductory e-mail was sent on June 24 including Quick Reference Guide and product replacement information.  Then on June 29, a second e-mail blast went out with information about materials available to promote the program in their markets including the advertising slicks, direct mail pieces and radio spots.  Dealers have also been sent postcards detailing the Destiny program and how to source the support materials available.

 

Updated Nutrient Guidelines:  The ADM Dairy Technical team has updated our nutrient guidelines for calves, heifers and dry cows.  These charts will be available on the Portal in the dairy section under Technical, Nutrient Guides and coincide with the launch of our new Destiny dry cow and LegenDairy™ calf and heifer program.

 
Updated LegenDairy Calf & Heifer Program Quick Reference Guide & Direct Mail Flyers: The updated quick reference guide has been posted to the Portal and now includes NurseTrate PowerGRO and other products added since the initial introduction of the LegenDairy program including: 

  • Calf products: #35189 LengenDairy 20% Total Calf Ration, #35188 LengenDairy 18% Total Calf Ration and #35187 LengenDairy 16% Total Calf Ration
  • Heifer products:  #35193 LegenDairy 36% Heifer Concentrate and #35194 LegenDairy Heifer Mineral Biuret.  Please use this updated version of the guide.

Product Promotion

PowerSurge pail  

PowerSurge Concentrate Blow-Out Sale!

 
During the month of July 2015 (while supplies last) receive a $25 per 20-lb pail discount on #34854AAA17 PowerSurge Concentrate.

 

What is PowerSurge Concentrate?
Dairy Solutions PowerSurge Concentrate is a low inclusion dairy calf supplement designed to be mixed with on-farm milk or pasteurized milk (0.025 lb per gallon of whole or pasteurized milk) to enhance calf health and performance.


It provides a multi-faceted approach to enhance feed digestion, calf health and growth efficiency by combining synergistic technologies, including ADM proprietary ingredients (CitriStim, PremiDex™, and natural-source vitamin E) plus complexed (organic) trace minerals selenium yeast, direct fed microbials, and natural botanicals.


Use this promotion to your advantage to gain new business from those using waste milk and pasteurizers who could benefit from this proprietary ADM technology.


Dealers received information about this promotion June 30.

 

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Equine   

Sheldon Bailey 

 

New Equine Promotional Items on eStore

Click the link below to find new ADM equine promotional items available for purchase! New shirts and caps, featuring Patriot and GROSTRONG! Set up your own account for easy ordering. 

Equine Promo Items 

 

New Equine Coupons!

Patriot coupon

Glo n Gro coupon

  • $15.00 off the purchase of 20 bags of Patriot feeds
  • $5.00 off one bag of GLO feeds or GROSTRONG feeds (includes Ultra-Fiber and StaySTRONG™)
  • Coupons will be mailed directly to dealers who are currently participating in our coupon programs.
  • Additional coupons available through Sandy Chatten
  • GLO and GRO coupons are to be used on the day of the event.
  • Coupon expiration date is 12/31/15.
Premium Equine Brochure S9979 Now Available
Order S9979 Premium Blends/Premium Hi-Fat Supplements sales brochure from Business Services. Updated brochure covers all the GLO products.

GLO brochure
R&D/Innovation News

Bottom Line Report -
Univ. Trials Indicate Thermal Care R Decreases Losses During Heat Stress

Bottom Line Report -

Background
For over 10 years, ADM research as aggressively pursued natural nutritional solutions for reducing the performance slump caused by summer heat stress. Heat stress costs U.S. dairy producers over one billion dollars each year.1 Providing solutions to the challenges that producers and our customers face daily is the core of our business. Thermal Care™ R was developed to help alleviate heat stress in dairy cows. Key ingredients in Thermal Care R have been selected based on their ability to:
  • Support rumen function
  • Increase feed and water intake
  • Enhance immune function
  • Dissipate body heat

Please review the trial results from these two Bottom Line Reports, that illustrate the economic returns Thermal Care R can deliver to your customers' bottom line.

 

Bottom Line Report #1: Thermal Care R Helps Cows Maintain Performance During Heat Stress (Field Trials)

  • Multiple studies conducted on commercial dairy farms across the U.S. have demonstrated advantages of feeding Thermal Care R to lactating dairy cattle during heat stress.
  • Implications:  When using data from these studies in conjunction with December 2014 milk component and feed prices, the economic advantage of using Thermal Care R in lactation rations was $0.67/hd/d. This advantage would lead to a $335 increase in profit per day on a 500-head dairy farm.

Bottom Line Report #2: University Trials Indicate Thermal Care R Decreases Losses During Heat Stress

  • Trials conducted at the University of Georgia (UGA) and Arizona State University (ASU) have demonstrated the advantages of feeding Thermal Care R to lactating dairy cattle during heat stress.
  • Implications: When using data from these studies in conjunction with December 2014 milk component and feed prices, the economic advantage of using Thermal Care R in lactation rations was $0.58/hd/d. This advantage would lead to a $290 increase in profit per day on a 500-head dairy farm.
1St-Pierre, N. R., B. Cobanov, and G. Schnitkey. 2003. Economic losses from heat stress by US livestock industries. J. Dairy Sci. 86:E52-77
  

Thermal Care for Swine (TC4S) Alliance Success

 

Mark Ledger, Stockport, Iowa, Thermal Care™ for Swine (TC4S) in Farrowing Sows, Product No. 81650014


Mark Ledger used Thermal Care for Swine in lactation diets over a three-month period. The production out of this sow unit over the summer of 2012 was the best it has been in several years and the Ledger's think this can most certainly be attributed to the use of Thermal Care for Swine in the lactation diet.

The following observations were made: 

  • Fewer deaths - only lost one sow in farrowing during the time period Thermal Care
  • for Swine was fed, and that sow was only on Thermal Care for Swine for two days;
  • whereas, death loss is typically one sow per week due to heat when temperatures
  • exceed 90�F
  • Lower wean-to-estrus interval; more sows were bred within seven days after weaning
  • Better piglet survivability and higher weaning average
  • Sows cooled down faster and maintained condition in the farrowing facility
  • Out of the sows that started farrowing when Thermal Care for Swine supplementation was initiated; 47 litters were born on subsequent farrowings in one week where only 30 litters would have typically been born to sows that were bred during summer heat.
  • Have never seen performance like this during extreme summer heat

"I would recommend this product to anyone who has challenges with heat stress in their sow herd."
 

For additional Thermal Care for Swine information on how cool technology helps fight heat stress in swine, please refer to the SI Thermal Care for Swine flyer SM0045.

 

 

Thanks and have a safe, productive day!

James L. Dunn, MA, MBA-Ag

Commercial Business Manager

ADM Alliance Nutrition

260-223-0098 / 217-231-2242

Jim.Dunn@adm.com
 

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ShowShow Feeds     ShowTec logo

Laura Meyer 

 

Shazam Granular Announcement

MoorMan's ShowTec Shazam™ (#82000AAA1M) is now in granular form!

 

It's still...

  • A free-choice supplement for beef cattle and goats being fitted for exhibition
  • As the ad says..."looks like magic, but it's actually the result of research and feed technology at work!"
  • The same feeding rate: 4 oz for cattle and 1-2 oz for goats.

And...

MoorMan's ShowTec Shazam provides dietary support with key nutrients known to influence hair quality. MoorMan's ShowTec Shazam is a free-choice, mineral-vitamin supplement in granular form, packaged in a  10-kg bag (approx. 22-lb bag). The formulation is built on the rock solid foundation of MoorMan's Minerals which date back to the late 1800s.

 

The new product sheet on Shazam granular form is on the Portal. If the Shazam QuadBLOCK is on your price list, the granular form (bag) will be on your price card. Product is on the floor in Quincy; please work with your local plant on floor stocking. The Web, Portal, and product support pieces are in the process of being updated. The Shazam QuadBLOCK will continue to be available until supply of inventory is depleted. For your customers that prefer the block, now is the time to stock up. When current supplies are exhausted, the QuadBLOCK form will be discontinued.

 

ADM's MoorMan's ShowTec Sale Burst CTC/DEN #21206AYWE4

First there was Burst, then there was Final Burst - and now there is MoorMan's ShowTec Sale Burst CTC/DEN

 

Sale Burst Product Positioning
Sale Burst is a complete mini-pelleted feed designed for today's starting/growing show pigs being fed for show pig sales or for pigs in early exhibition feeding programs. It is formulated for feeding to show pigs weighing 35 to 75 lb body weight.
Sale Burst (#21206AYWE4) will completely replace Sale Prep. As inventories of Sale Prep are depleted at the location you receive feed from - its availability will be ended and new Sale Burst will be its replacement.
  
Sale Burst has been previewed by some top feeders. They have told us it has excellent palatability and is just the right combination they are looking for to bridge the gap for the pigs at the stage after Burst - but before our developers/finishers. It combines the goodies in Burst and Final Burst - but designed to give the look needed by pigs at this stage. Join the top feeders that evaluated it - and responded to us by saying they are "all in" with this new product - that it is just what they needed.
  
The Sale Burst product page is available on the Portal and the Swine Quick Reference Guides have been updated with Sale Burst replacing Sale Prep.
  
Discontinuing #12006AXU ShowTec Sale Prep Starter
As a result of the FDA's GFI 213 changes to antibiotic use, Zoetis has discontinued Aureo S-P 250* Type B Medicated Feed, as it contained penicillin and a production claim (growth promotion and feed efficiency). The new FDA approved use excludes penicillin and the production claim. ADM Alliance Nutrition will be switching product medication as soon as our current inventory has been depleted. Currently, #12006AXU ShowTec Sale Prep Starter is the only show feed product sold within the past year containing the Aureo S-P 250 medication.
  
*Not a trademark of ADM.  
 
New ShowTec Bags and Bag Standards 

The link below will take you to the new ShowTec bag designs, and the products that go in each bag. Please note that the transition will be based on inventories at each plant. Unfortunately, since current inventories vary between plants, this changeover will be a gradual process. Please work to inform your customers of these changes with our bags.


You can find this information on the Portal (login required) by going to: Show Feed/Product Info/Containers, Standards/ShowTec Bag Standards 

 
2015 Livestock Youth Award Form
Access editable form from the portal or website.

 

 

Recent ShowTec Champion Ads

 

YouTube graphic 

  • 2015 MoorMan's ShowTec $4.00 Coupons are available! Contact Laura Meyer for a supply.
ShowTec coupon image

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Specialty Products
  
New Specialty Feed Coupons!
Rabbit coupon
Proud Paws coupon
  • Pen Pals Rabbit -- $20 off 20 bags loyalty coupon
  • Proud Paws Pet Foods -- $20 off 10 bags loyalty coupon
  • Coupons will be mailed directly to dealers who are currently participating in our coupon programs.
  • New expiration date of December 31, 2015.

You may order additional Pen Pals and Proud Paws coupons by emailing Sandy Chatten.

 

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Wildlife and Game Bird    Flight Ready logo

Laura Meyer 

 

Flight ReadyTM

We have recently upgraded our game bird products and program. We have developed the marketing support materials listed below to assist you in introducing the new Flight Ready Game Bird program to your market. You may print from the Portal or request inventoried items as indicated below.

*Send request to Business Services
**Send request to Deb Lenz 


Additionally, over the next few months, we will be working to transition customers to our top-of-the-line national products. Please let me know if you have any questions.

 

 

Please read all the way to the end of this section for all the good news!Rack Plus logo

 

New Rack Plus Minerals, Blocks and Tubs!

  • #81731AAA1M Rack Plus Deer Mineral
  • #81732AAA6A Rack Plus Deer Block
  • #81733AAA6G Rack Plus Deer Tub

Over the past few months we have been testing these new products with some of your colleagues. The results have been positive -- both in terms of consumer acceptance and deer acceptance! A special thank you to those involved in the evaluation.

 

Here are just a couple of trail cam pictures of deer consuming these new products:

does feeding night deer photo

You can find the product pages for these three new products on the Portal. The block and tub are very similar nutritionally -- but in the form that your Customer will prefer.

 

Deer Product Pages 

 

The tub is 100 lb. The block is 25 lb. Rack Plus designed labels are being finalized. Initial shipments may have a plain label. The mineral is packaged in a 10 kg bag (approx. 22 lb). A new Rack Plus specific bag is being ordered for the new mineral. Initial shipments will be in a plain bag with a Rack Plus label. Both of the block and bag sticker labels should be available soon.

 

Now available through Business Services is the new Rack Plus Quick Reference Guide (SM0096) -- which now includes the three new products. It is also located on the Portal under Specialty/Product Info/Reference Guides.

 

Now the other good news!

 

Any order size, between now and August 15, 2015, will receive a discount equal to $40.00 per ton on any and all orders of these three new products!

 

Please utilize this discount to encourage stocking and trial of these products. Please make a commitment that the next time you have an opportunity you will detail these new products to a potential Customer. Our dealers can benefit by stocking these great products.

  • High CaliberTM and other deer tubs, the current Rack Plus mineral and the Deer 16 block will all be phased out.
  • Please work with your manager and local plants to establish floor stocking. These products will be on all retail and wholesale price lists.

Good Selling with these exciting new products!

 

Bruce McClain -- ShowTec and Wildlife Business Manager, 217-231-2436

 

Laura Meyer -- ShowTec and Wildlife Marketing Manager, 217-231-2749

 

Leo Windschitl -- Wildlife and Game Bird Specialist, 218-820-0658

 

Rick Balsbaugh -- Nutritionist, 217-653-1420

 

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ADM Corporate Information

 

Team ADM