Beef

Supplementing Corn to Cows

Click on Quick Facts for information concerning cattle producers who are looking at an abundant and low cost corn crop; a situation they have not experienced for several years. A low-priced, ample supply of corn may entice many producers to supplement more corn to cows than typical.

AMPT™ Ads Schedule

Web sites

BEEF (Oct. 12)

CattleFax (Oct. 12)

DROVERS (Oct. 10)

Progressive Farmer (Nov. 1)

E-Newsletters

BEEF Cow-Calf Weekly (Oct. 31; Nov. 7, 21, 28; Dec. 5, 19)

BEEF Daily (Oct. 27, 28, 29, 30; Nov. 10, 11,12, 13)

AMPT Marketing and Retail Support Items Available

There are many new AMPT support pieces, marketing and retail material available for sales team and dealers listed on the Portal.

2014 Fall Beef Protein Promotion

Fall Beef Protein Promotion runs August 11, 2014 through December 31, 2014. Automatic discounts of $40/ton on orders of less than 17 tons and $60/ton on orders of 17 tons or more through December 31, 2014, plus a Contract Option for extending the $60/ton discount through March 31, 2015.

Fall Beef Protein Promotion Details

AMPT Promotions at 2014 National Angus Convention and at 2015 National Cattlemen's Beef Association Convention!

A national launch of AMPT is planned at the 2014 National Angus Convention and Trade Show in Kansas City November 4-6, 2014, and continues at the National Cattlemen's Beef Assoc. Convention in San Antonio February 4-7, 2015.

Click the appropriate links below to find out how to be a part of the continued promotion of AMPT at the 2015 NCBA Convention in San Antonio!

2015 NCBA Sales Team Promotion

2015 NCBA Dealer Promotion

In the meantime, if you have any questions, please don't hesitate to contact me or other members of the Beef Team for more information: Jeff Hill, Chris Hagedorn, or

Kent Egbert.

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Commercial Swine  

• Maximum lean growth rates
• Maximum profitability and ROI to the producers we serve
• Minimal environmental impact

• Product Pages/Mixing Directions - MaxLean 45P CSBM (12293), MaxLean 45P LDCX (12294), MaxLean 45P HDCX (12295), MaxLean 60AAP (12351), MaxLean Amino Acid Pack (12147), MaxLean 75P (12352), MaxLean 100P (12357), MaxLean GF Concentrate (12354), MaxLean GF Complete Feeds (12163-1217) and ANI GF Concentrate (12355).
• MaxLean Webinar
• MaxLean Quick Reference Guide (SM0141)

• Highly trained and skilled commercial dairy specialists
• You are our number ONE value proposition. Your ability to impart expertise on the farm helps keep our customers profitable and ADM's business growing. YOU are the best in the industry. 
• Customized ration balancing software based on research-validated databases
• All of our competitors have ration-balancing software, but not all may have research-validated databases on ingredient nutrient inputs like ADM. Our cannulated cows help us take knowledge one step further. 
• Research-based nutritional recommendations
• There is no shortage of recommendations out there. Your producers can be assured ours are based upon scientific fact and are research-based. 
• Stringent quality assurance
• Quality control measures from supplier selection, ingredient input monitoring, and strict manufacturing protocols help set us apart from others in the industry. 
• Specialty ingredients, some of which are proprietary, enhance performance and profitability
• ADM technologies such as CitriStim^®, Thermal Care™, RumeNext^®, Enertia^®, and ADM natural-source vitamin E help set your programs apart while maximizing milk margin. 
• Feed risk management
• ADM provides various contracting options to help producers protect their feed input investment.

Optimizing Health & Reproduction

• Specialty ingredients
• ADM technologies such as CitriStim, Thermal Care, RumeNext, Enertia, and ADM natural-source vitamin E help set your programs apart in optimizing animal health and reproduction.
• Situational-based dry and transition cow programs
• The ADM dry and transition product portfolio, including unique close-up programs, keep cows healthy and transitioning smoothly into lactation.
• Utilizing antioxidant nutrients to enhance immunity and deter health disorders
• ADM's natural-source vitamin E, shown to have greater bioavailability than synthetic sources of vitamin E, strengthens ADM programs compared to many others.
• Nutritional strategies to enhance reproduction
• Advanced ration-balancing software in combination with detailed ingredient know-how helps to deliver the right balance of nutrients to optimize reproduction.
• Revolutionary heat stress reduction program
• Thermal Care technology is a tool that sets you apart in keeping cows comfortable and performing.  

Achieving Sustainability

• Optimally balanced diets to minimize excess nitrogen and phosphorus excretion
• Products formulated with environmental sustainability in mind and in concert with exacting nutrient balancing capabilities helps achieve producers' goals in sustainability.
• Proprietary plant botanicals is component of ADM natural solutions to optimize efficient animal performance
• Natural means to enhance animal health and performance are critical in providing sustainable results accepted by the consumer. ADM naturally has the solutions.
• Second Crop™ Renewable Crop Use
• ADM's Second Crop program transforms crop waste into a cost-effective replacement for corn in dairy diets; providing farmers with productive use of the entire plant, not just the kernel, to give them more value from every acre.
• Ongoing investment in facilities, research and development
• ADM's ongoing commitment to invest in our feed facilities, research and development illustrates its commitment to be a global leader in animal feed manufacturing and technology.

New Dairy Sales Pieces Available

We have added several new sales pieces to the dairy section of the Portal including: 

• The Dairy Solutions Value Proposition -- A one page flyer that focuses on the values our team provides in Maximizing Milk Margin, Optimizing Health & Reproduction, and Achieving Producer Sustainability.
• ADM Alliance Nutrition Dairy Research --An updated bulletin that accents ADM dairy research capabilities and commitment.
• Dairy-Focused Animal Health Flyers -- To provide more clarity on our dairy animal health product offering, four new one-page, quick hit, literature pieces that categorize our portfolio into four main categories of focus:
• Immune Support Technologies
• Rumen Health Enhancement
• Nutritional Aids
• Specialized Transition Cow and Calf Products
• Sweet Unique Calf Starter Testimonial -- Great testimonial from the Gebert family of Kimmell, Indiana, highlighting one of their Brown Swiss heifers who was fed Sweet Unique and took the 1st place March Calf at the International Brown Swiss Show at the 2013 World Dairy Expo, and also was the Brown Swiss Junior Champion at the Junior Show at Expo as well.

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Equine   

Sheldon Bailey

New Patriot^® Brochure

Order the new Patriot brochure (SM0136) from Business Services.

Updated Equine Shelf Talkers

Check out all the equine product shelf talkers viewable on the Portal under Equine/Advertising/Shelf Talkers. Shelf talkers fit the Red POP Stands. Order through Business Services.

New PRO-VITA-MIN™ Tub Pallet Display Signs

Order PRO-VITA-MIN pallet display signs from Business Services.

MoorMan's ShowBoost 205AE To Be Discontinued

When supplies are depleted, MoorMan's^® ShowBoost^® 205AE will be discontinued. Replace 1 lb of ShowBoost by feeding .75 lb of GROSTRONG^® Mintrate^® for Horses 594AB and .25 lb of HEALTHY GLO™ Nuggets 81064AAA25.

HEALTHY GLO Nuggets Now Extruded

HEALTHY GLO Nuggets are now an extruded pellet product, greatly improving pellet durability and reducing fines.

Loomix^®

Lisa Brown 

NEW!

Bottom Line Report -- Utilizing AminoGain Technology in Growing Beef Cattle

Background

Feed efficiency in cattle can make or brak profitability for producers. To hlep reduce cost, many producers formulate diets that contain more co-products. When adding more co-products to the diet, dietary amino acids reaching the small intestine for absorption may not be adequate for lean muscle growth. AminoGain is a unique nutritional technology, developed by ADM Alliance Nutrition, Inc., that utilizes bypass amino acids in supplements.

When AminoGain technology is used to improve the bypass amino acids reaching the small intestine...

• Research trials show a 3.5% advantage in average daily gain (ADG) and a 7% advantage in feed efficiency (G:F or F:G) during the growing period (refer to Table 1 in the report).
• AminoGain-fed cattle were 10 lb heavier compared with cattle fed non-RUP (rumen undegradable protein) balanced supplement through an 84-d growing period.
• Performance of cattle fed the AminoGain supplement resulted in lower cost of gain.
• AminoGain-fed cattle achieved a common weight gain of 285 lb three days sooner (refer to Table 2 in the report), resulting in fewer days to finish which reduced overall feed and feedlot costs.

Implications*

• Given the improvement in feed efficiency and ADG, producers can realize around a $9 per head saving on cost of gain in the growing period when compared to cattle on a non-RUP balanced diet and a $15 per head saving potential in the finishing period.

Watch your inbox for "The Bottom Line" updates from the Research and Innovation teams. You can download this and other forthcoming reports from our new Portal page >> www.service.admani.com/TheBottomLine (Departments>Research>Bottom Line Reports tab)

Please let us know if you have any specific information requests.

Thanks and have a safe, productive day!

James L. Dunn, MA, MBA-Ag

Commercial Business Manager

ADM Alliance Nutrition

260-223-0098 / 217-231-2242

Jim.Dunn@adm.com

David P. Holzgraefe, PhD, PAS

ADM Research

Animal Nutrition and Feed Techology

217-231-2534 (Office)

David.Holzgraefe@adm.com

*No representation of profitability is herby made. The statements and figures shown here are estimates and projections. Neither ADM Alliance Nutrition, Inc., nor its employees, agents, or assigns make any warranty of any kind, including warranty of merchantability or results, relative to the information contained herein. Actual results will be affected by the ability of animals to gain, ability to produce milk, health of animals, management, previous treatment, environment, etc.

Show Feeds    

Laura Meyer 

 

 

• MoorMan's ShowTec EatMoor™
• Contact Loomix direct at 877-788-4448 for more information or to place an order
• EatMoor Ad
• EatMoor Product Page
• EatMoor Banner
• EatMoor Postcard
• EatMoor POP Poster - NEW
• MoorMan's ShowTec Rehydrade™
• Contact Loomix direct at 877-788-4448 for more information or to place an order
• Rehydrade Ad
• Rehydrade Product Page
• Rehydrade Banner
• Rehydrade Postcard
• Rehydrade POP Poster - NEW
• MoorMan's ShowTec Showts™
• Showts Ad
• Showts Product Page
• Showts Banner
• Showts Postcard
• Showts POP Poster - NEW
• MoorMan's ShowTec MoorFlex™
• Contact Loomix direct at 877-788-4448 for more information or to place an order
• MoorFlex Ad
• MoorFlex Product Page
• MoorFlex Banner
• MoorFlex Postcard
• MoorMan's ShowTec Shazam™
• Shazam Ad
• Shazam Product Page
• Shazam Banner
• Shazam Testimonials
• New Shazam Testimonial
• Shazam Postcard
• Shazam POP Poster - NEW
• MoorMan's ShowTec Time Out™
• Time Out Ad
• Time Out Product Page
• Time Out Banner
• Time Out Postcard
• Time Out POP Poster - NEW
• 2014 Livestock Youth Award Application available on Show Feeds Website (Youth Awards Program) and on Show Feed Portal page (Livestock Youth Award)
• ShowTec Champions
• Social Media Update: Like MoorMan's ShowTec on Facebook and follow us on Instagram (ShowTec), and Twitter (@MoorMansShowTec). Make sure to tag your pictures with #MoorMans & #ShowTec. MoorMan's ShowTec feeding videos now available on ADM's YouTube Channel
• MoorMan's ShowTec Swine QRG (S9368)
• MoorMan's ShowTec Lamb QRG (S9379)
• MoorMan's ShowTec Goat QRG (S9380)
• MoorMan's ShowTec Calf QRG (S9378)

MoorMan's ShowTec Marketing Order Form

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Specialty Ingredients

Kim Boccardi

Perspectives on Business Ethics in a New-age Feed Industry

By Dwain Bunting, PhD, PAS, ADM Alliance Nutrition, Ruminant Technical Manager, Specialty Ingredients

The business of providing animal feed and nutritional services is becoming increasingly sophisticated and global in nature.  As the complexity of the feed industry has increased, both livestock producers and feed suppliers alike perceive that the occurrence of unethical behavior in sales and marketing of feed products is on the rise.  This perception likely originates not only from some actual decline in ethical standards but perhaps also from an increasing lack of clarity relative to what actually constitutes ethical practice.  Ethical practice becomes interpreted in the context of the rapidly evolving field of animal nutrition and the great many new feed technologies and suppliers entering the market from both domestic and international sources.  There are significant potential ramifications of a feed industry workforce that is becoming less experienced (youthful) and increasingly foreign-trained, as well as company training programs that probably fall short in both technical depth and ethical mentoring relative to customer relationships.  Feed specialists with less professional experience are more susceptible to ethical creep or ethical blindness; as they may have less appreciation for how seemingly trivial corner-cutting leads to cycles of behavior rationalization that slowly progress to practices that are more egregiously unethical.  A large proportion of the incidences of unethical practice that are anecdotally reported in the feed industry relate to the selling and usage of feed additives, micronutrients, and other higher-cost applications.  Some of the problematic practices that are more prevalent include confidentiality breaches, unapproved or erroneous product claims, misrepresentation of effective doses or tag-dressing, undisclosed substitution of branded products, and undisclosed product commissions for parties in fiduciary roles with livestock producers.

 
There is a need for greater focus on training and mentoring of feed industry employees relative to what constitutes fair business practice and how to sell feed products and programs such that they are honestly represented both for the benefits they can potentially provide and relative to any competitive products and programs.  Ethical behavior must be understood to be of collective importance to the feed industry.  Unethical practices can have consequences that cause collateral damage to customer bases well beyond that of the offending sales organization.  Unethical practices also undermine the trust of suppliers and other key parties that are business-critical to the success of a sales organization.

   
This topic was presented during the 2014 Joint Annual Meeting of the ADSA, ASAS and the CSAS; organized by the ARPAS. A review of his presentation, along with the other session speakers was written by Sara Muirhead and published in the July 28, 2014 issue of Feedstuffs. That review is available at the following link:

Reprints of a previous ethics article, also written by Dr. Bunting, published in Feedstuffs (2011), is available by request. Contact us at ANI.SpecialtyIngredients@adm.com 

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Wildlife and Game Bird  

Laura Meyer

With Jim Sours' retirement, there is a new Wildlife and Game Bird team supporting and handling sales and marketing. Please see contact info below for this team and feel free to contact any member with needs in this important sales area.

Bruce McClain -- ShowTec^® and Wildlife Business Manager

Laura Meyer -- ShowTec and Wildlife Marketing Manager

Leo Windschitl -- Wildlife Specialist

Rick Balsbaugh -- Nutritionist

• Updated Rack Plus Product Guides available in Business Services. Place your order directly with Business Services. Product Guide reference #SM0096.
• Rack Plus Banners available in Business Services (see above). Place your order directly with Business Services. Banner reference #S9959.
• MoorMan's ShowTec Alliance 3-D is now labeled for deer.
• 2014 Hunter/Sportsman Wildlife Webinar (May 30, 2014) 

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