Shop Talk 

September 2015
In This Issue
Upcoming Events

 NMPA Board of Directors meeting 
Jan/Feb Santa Fe




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Jim Pumarlo

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Please enjoy the latest edition of ShopTalk.    Follow us on twitter @newmexicopress for updates 

If you have interesting news items please forward them to and we will include them in the next available bulletin.  

For any membership questions or inquiries please call the NMPA office. 

Phil Lucey

Association News 

#NMPA15 is in the books.  Thank you to all participants, speakers, vendors and volunteers behind the scenes who made it another successful convention.   

Convention Survey
We want our convention to be even better next year.  Please click this link - whether you attended or not - and give us some feedback on the convention  

Best of luck to our new Board of Directors
Martin Salazar
Las Vegas Optic

1st Vice President
Chris Wood
Taos News

2nd Vice President
Heidi Melendrez 
Santa Fe New Mexican 

Carol Burgess
Alamogordo Daily News

Past President
Rory McClannahan
Mountain View Telegraph

Term Expiring 2016
Sammy Lopez
Daily Times of Farmington
Nick Seibel
Silver City Daily Press

Term Expiring 2017
Barbara Beck
Roswell Daily Record
Brian Fantl
Albuquerque Journal

Term Expiring 2018
Belinda Mills
Las Cruces Sun-News 
Leota Harriman
The Independent 

The new slate of officers was inducted during the annual business meeting at the convention on Saturday, September 26, 2015. 

NMPA Hall of Fame 
A very special congratulations to this year's inductee to the New Mexico Press Association Hall of Fame, Kathi Bearden.  Kathi received her award in front of 180 colleagues during the awards banquet on Saturday.  Kathi is a former NMPA president and publisher of the Hobbs New-Sun.  Congratulations, Kathi, on this well deserved honor.   

The next order of business for the Association will be to start planning a legislative breakfast.  It will be held in Santa Fe following the opening of the session.   Stay tuned for dates and details on this important event. 

We will close our books for the Association, Service and Foundation next month.  We have had another solid year for the Service and advertising placed in member newspapers are up from a year ago and close to record numbers once again.   Our fiscal year ends in October and will begin preparing final numbers shortly after that.  We are glad to share financial reports with any member - and you can also attend the board meeting in January to receive a full update.  We also saw near record numbers in contest entries and high attendance overall at the convention.   

How about another round of applause to all of our award winners? This year was a competitive contest with 1,537 entries.  There is a full list of winners on the NMPA website.  Our General Excellence winners this year are: Guadalupe County Communicator, Taos News, Roswell Daily Record and the Albuquerque Journal.  

And one more thank you to our sponsors: TownNews, Ultimate Print Source, Publication Printers, NewzGroup, Newscycle, eType Services, Las Cruces CVB, Larry Horan, Athlon Media Group and SmallTownPapers. 


State Headlines

Do you have news you'd like to share with the membership? Email any announcements to NMPA and we'll post on the NMPA website and include in the next available ShopTalk.  
Let the new press roll!
Stop the press! - the old one, that is - and prepare to make way for the Albuquerque Journal's new, massive printing towers.
The company is replacing its 30-year-old printing press with a modern system that dwarfs the old one in size, capacity, efficiency and quality. The investment, totaling more than $3 million, will improve the company's ability to print in color while cutting down on paper, ink and other materials.
Full story

Advertising Networks
Would you like $280.00 for every 2x2 ad you sell into the network?  How about another $65.00 for every classified ad?  It's easy and your staff can start doing it today.   One 2x2 ad a week would mean $14,560 a year in commissions.   It may take some effort but it is easy money there for the taking.    
NMPS offers advertising clients a classified and 2x2 network throughout the state to help reach customers on a low budget. They are but a few of the many services we provide. Newspapers that participate in the networks run ads on a weekly basis and have the opportunity to receive revenues in two easy ways: receive payments on a bi-annual basis from a pool of revenue from the 2x2 network and receiving commissions on any ads sold into either network. NMPS actively sells clients into these networks on a weekly basis, but you can too!  Download and distribute the sales sheet to everyone on your sales staff.    


Industry Headlines  
Around the Industry

Six ways to use social media 
Jaci Smith, a 2014-2015 fellow at the Donald W. Reynolds Journalism Institute, started a social media training program at the Daily News known as "Social Media Ninja School." Smith recently spoke at the Missouri Press Association's annual convention about why newsrooms should be using social media. full story 

NNA welcomes strong start on postal reform from Sen. Carper
WASHINGTON-The National Newspaper Association this week took a big step forward in its decade-long efforts to preserve universal mail service as Sen. Tom Carper, D-DE, introduced the Improving Postal Operations, Service & Transparency Act, iPOST. NNA said it believed the bill would set a positive tone in the 114th Congress to provide the U.S. Postal Service with cash flow flexibility while focusing much needed attention on rural mail service.

National Newspaper Association Urges U.S. Department of Labor to Slow Down on Overtime Rule Hikes
The National Newspaper Association today called on the US Department of Labor (DOL) to scale back its aggressive push to raise salary thresholds for exempt workers under the Fair Labor Standards Act. DOL has said it wants to more than double in a single year the salary basis by which professional, creative and administrative white collar workers are qualified as exempt.

Each year, we recognize the accomplishments of newspaper carriers who are working hard to get the newspaper into the hands of our readers.
This year, the newspaper industry has designated Saturday, October 10, 2015, as International Newspaper Carrier Day, a salute to the hundreds of thousands of newspaper carriers who deliver to 130 million print readers every week. Full story 


Kate McGraw, a mainstay of Santa Fe journalism for more than two decades who also had been active in the local theater scene, has died at age 71 after a long illness.

Roswell native Manny Gonzalez has been promoted to advertising director at the Roswell Daily Record.

The Albuquerque Publishing Co., which publishes the Albuquerque Journal, has announced several personnel changes among its top executives, including promoting Joseph Leong to the new position of vice president/chief revenue officer.
Leong previously was vice president of circulation.
The company also announced:
* Robert Rivera, formerly a manager in the Circulation Department, is now circulation director.
* Roy McCallister, who was a manager in the Production Department, has been named production director.




Send updates of new hires, promotions, retirements, memorials, etc to  We will print the news in this section each month.  

Looking for extra revenue?

Newspapers that participate in the Classified and 2x2 networks run ads on a weekly basis and have the opportunity to receive revenues in two easy ways: receive payments on a bi-annual basis from a pool of revenue from the 2x2 network and receiving commissions on any ads sold into either network. NMPS actively sells clients into these networks on a weekly basis, but you can too!

Click Here for more information  NMPS Networks

Have something to sell?  Looking to buy?  Need to hire or need a job?  Send details to  We will print the news in this section each month.  

Publication for Sale: 

Colorado Mountain Weekly Newspaper & Tourist Guide

One of the oldest newspapers in Colorado with loyal readership and minimal competition. Legal newspaper of record for several government entities. Solid margin with room for growth in online platforms and ancillary publications. Consistent award-winning Journalism. Paid subscriber base with a growing number of e-paper subscribers. Fishing, hunting, hiking, world class skiing, camping and anything else you desire in owning a newspaper where you vacation. Contact Ben Mahrle, Mountain States Business Brokers & Advisors,, 970-221-9950

 Job Openings

There are several new job openings posted on the NMPA website. If you have positions open or are looking for a new career please send us an email with the details.    

Visit NMPA website for current openings.