Shop Talk 

July 2014
In This Issue

Quick Links
Upcoming Events

NMPA Annual Convention
Sept 26-27
Hyatt Tamaya Resort & Spa




Here is a current list of upcoming Inland Webinars. Please note: Through co-sponsorship NMPA members are eligible for the member rates

Visit Inland Press Association for upcoming webinars.  

Visit Inland Press for additional webinars.  

Featured Article

John Foust
 Widgets and ad choices 


Technology with Kevin Slimp
The latest news in publishing technology


Our Sponsors

Visit Our Sponsor
Our Sponsors


Please enjoy the latest edition of ShopTalk.  

If you have interesting news items please forward them to and we will include them in the next available bulletin.  

For any membership questions or inquiries please call the NMPA office. 

Phil Lucey


State Headlines

2014 Better Newspaper Contest 

The entries are in, the judges are judging.    Members of the Texas Press Association are hard at work reading through near-record amounts of entries to this year's Better Newspaper Contest.  They have a deadline of August 14th and we'll do our best to begin notifying winners the week of August 18th.   Good luck to all.  


NMPA Convention 

Save the date for our annual convention.  NMPA will be returning to the Hyatt Tamaya  Sept 26-27.  Details will be sent out directly via email regarding registration, agenda and the awards banquet. 


Thursday afternoon, before the convention gets underway,  the NMPA Foundation will host a golf outing at Twin Warriors and all NMPA members, attendees, friends and guests are encouraged to come out and join us. 


We have several workshops that will be offered on Friday afternoon and all day Saturday, highlighted by a keynote session with

Tony Marsella, a nationally renowned speaker and expert on newspaper topics.   Friday will focus on best ideas and practices for sales and marketing in advertising and circulation.   Saturday morning will have sessions on reporting, open government and circulation.  


Stay tuned for announcements on our afternoon schedule.     

The evening concludes with the annual Better Newspaper Contest awards banquet.  The can't-miss event of the year.   
We look forward to seeing you all at the Tamaya in September.   


There are several vendors already registered as sponsors of the convention.  If you have contacts of any vendor or supplier that would have interest in being a sponsor send that information in to NMPA.  This includes companies you are doing business with or ones that contact you to solicit business.   For every vendor that we are able to sign up through your lead, your newspaper will receive one free 'Friday afternoon' registration for an attendee of your choice.   


The room block is open for Tamaya.   Click HERE to reserve your room.    


Recipients to be honored at Right To Know lunch October 1
(Albuquerque, NM) - This year's recipients and the categories for which they were selected are Charles "Kip" Purcell, Law; Colleen Heild, Journalism; and Rep. Jeff Steinborn, Government. The three will be honored at FOG's annual "Your Right To Know Luncheon" on Wednesday, October 1, at the Embassy Suites in Albuquerque.

"Dr. Mac" Announces Retirement, July 1, 2014

J. Sean McCleneghan, 72, Ph.D., New Mexico State University Distinguished Achievement Professor and a 32-year veteran in the Department of Journalism & Mass Communications, announced his retirement effective July 1.

"I will miss the 'rush' of lecturing to my classes and grading the writing quality of our hard-working students," he said.

Following a NMSU national search in 1982, McCleneghan was named the head of NMSU's Department of Journalism & Mass Communications and, The Center for Broadcasting. He served 12 years in that leadership role from 1982-94. Before joining NMSU, he was head of the Texas Woman's University Department of Journalism & Broadcasting from 1979-82.

McCleneghan also held teaching and administrative posts from 1971-79 at the University of North Texas, the University of Georgia, The University of Texas at Austin, and Texas State University.  Read more 


Industry Headlines  


Around the Industry


The online tool helps reporters and editors as they seek public records.

FOIA Machine, an open-source platform, helps citizens prepare, file and track public record requests to government agencies. It helps citizens access documents under the Freedom of Information Act (FOIA) and state laws pertaining to open records. FOIA Machine opened to anyone interested on June 25.  read more  


You put in a pay meter. Now what?

The keys to maximizing digital subscriptions

As newspapers focus on growing digital subscriptions, more newspaper companies acknowledge the "low hanging" fruit has been captured by newspapers that have had an aggressive paid content strategy in place for an extended time.  read more

3526 form to include e-subs, e-requests for Oct. 1 filing date

FINALLY, electronic subscriptions can be reported with print readers on one form! And it took only 6 years

The National Newspaper Association has confirmed that the unified reporting of electronic subscriptions on one form with print subscribers, PS Form 3526, Statement of Ownership, Management and Circulation, is scheduled for release in hard copy and in the PostalOne! postage payment system computers for use in September for the Oct. 1 filing date. Newspapers that use the 3526 to show circulations to advertisers will now have one complete form available.  read more


Join NNA Oct. 2-5, 2014 in San Antonio, TX, & tap into the collective wisdom of your peers.

NNA's 128th Annual Convention and Trade Show, held at the Grand Hyatt Hotel in San Antonio, Texas, will address pressing business objectives of community newspaper owners, publishers and senior staff with educational sessions and peer sharing activities.  read more 


What's New in Digital and Social Media Research: What makes commenters less civil, and the rise of digital longform

When journalists factcheck politicians (or don't), how to flag bad behavior on social media, and getting past slactivism: all that and more in this month's roundup of the academic literature. read more  


Lessons Learned From Project Thunderdome

 "Do we think local news organizations - in the disaggregated Web world we live in and the even more atomic mobile world we're speeding into - actually need much national news anymore?" asks Jim Brady, who was head of Project Thunderdome until the project was dismantled about three months ago. It's just one of many observations Brady makes as he shares lessons learned from Thunderdome.  read more


FSIs Still Holding Strong 

As the push to digitalize many aspects of traditional print media continues, the free-standing insert, or preprint, is holding steady in its original form.

Industry insiders say there are no roadblocks for preprints in the near future, mainly because digital applications are not yet able to come close to reaching preprints' audience of an estimated 50 million households per week. read more 

4 tips for changing company culture by focusing on action over structure By Steve Buttry 

Making changes to an organisational chart does nothing to alter the way a company functions. To make true changes in the workplace culture, actual adjustments in work activities are required. read more





December 17, 1929 - July 9, 2014

Milt, 84, died in Roswell, NM on July 9, 2014. Milt worked for several newspapers throughout the years, in Clovis, NM, Colorado Springs, CO, Tucumcari, NM and the Artesia Daily Press before purchasing Bryan Printers & Stationers in 1969.








Send updates of new hires, promotions, retirements, memorials, etc to  We will print the news in this section each month.  

Looking for extra revenue?

Newspapers that participate in the Classified and 2x2 networks run ads on a weekly basis and have the opportunity to receive revenues in two easy ways: receive payments on a bi-annual basis from a pool of revenue from the 2x2 network and receiving commissions on any ads sold into either network. NMPS actively sells clients into these networks on a weekly basis, but you can too!

Click Here for more information  NMPS Networks

Have something to sell?  Looking to buy?  Need to hire or need a job?  Send details to  We will print the news in this section each month.  

 Job Openings

There are several new job openings posted on the NMPA website. If you have positions open or are looking for a new career please send us an email with the details.    

Visit NMPA website for current openings.