Shop Talk 

June 2014
In This Issue

Quick Links
Upcoming Events

Board of Directors Meeting 
July 18
Las Vegas, NM 
NMPA Annual Convention
Sept 26-27
Hyatt Tamaya Resort & Spa




Here is a current list of upcoming Inland Webinars. Please note: Through co-sponsorship NMPA members are eligible for the member rates

Visit Inland Press Association for upcoming webinars.  

Visit Inland Press for additional webinars.  

Featured Article

John Foust
 Widgets and ad choices 


Technology with Kevin Slimp
The latest news in publishing technology


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Please enjoy the latest edition of ShopTalk.  

If you have interesting news items please forward them to and we will include them in the next available bulletin.  

For any membership questions or inquiries please call the NMPA office. 

Phil Lucey


State Headlines


Robert E Trapp 

Earlier this month we were saddened to learn the news of the passing of Robert E Trapp.   


During his newspaper career, Mr. Trapp served as president of the New Mexico Press Association and president of the International Society of Weekly Newspaper Editors. He was a founding member of the New Mexico Foundation for Open Government and served as its president.


Trapp received many writing awards during his 60 years in newspapers, mostly for his fire-breathing editorials and quick witted columns. However, he also won many awards for strong news writing about topics most weekly newspapers refuse to touch, even today.  He was inducted into the New Mexico Press Association's Hall of Fame in 2000, was given the (Eugene) Cervi award for community newspapering by the International Society of Weekly Newspaper Editors  in  1992  and  was  given  the  (Bill) Dixon Award for fighting for openness in government in 2002.


You may read more here including additional coverage from newspapers across the state. 


High School Journalism Workshop Recap 

We hope that you enjoyed your copy of the most recent edition of The Future Press (sent directly to publishers at every member newspaper), it was another great edition put together by the students at the workshop.   We had several students from across the state participate and two wrote of their experiences. You can read the firsthand account here.   


Many of the students attending the summer workshop do so in need of financial assistance.  The registration fee ($150.00) covers the expenses of room and board, and other costs that come with hosting students over a 3 day workshop.   If you would like to donate to the Foundation to assist these students in need, now and in the future,  please contact NMPA.   It is a worthwhile effort that we are proud to offer and do so with your support.   


2014 Better Newspaper Contest - Call for Entries 

Contest time is here again.   It's time to go the BNC website and log in.   Entries are due July 21st.  But, please don't wait until July 20th to access the website.   Go on today and get yourself familiar with the entry process.   If you need help with log in, passwords or anything technical contact NMPA right away.   Details on the contest were emailed out recently and if you have questions on divisions, categories or policies let us know.   


NMPA Convention 

Save the date for our annual convention.  NMPA will be returning to the Hyatt Tamaya  Sept 26-27.  Details will be sent out directly via email regarding registration, agenda and the awards banquet.   

We have several workshops that will be offered on Friday afternoon and all day Saturday, highlighted by a keynote session with Tony Marsella, a nationally renowned speaker and expert on newspaper topics.   We have several special events in the works and, with attendance growing the last three years, we are excited for another great turnout this year.  Keep your eyes open for ongoing updates via email.   We look forward to seeing you all at the Tamaya in September.   


There are several vendors already registered as sponsors of the convention.  If you have contacts of any vendor or supplier that would have interest in being a sponsor send that information in to NMPA.  This includes companies you are doing business with or ones that contact you to solicit business.   


Rio Grande Chapter of SPJ event 

Get ready for election season in New Mexico by learning how to follow the money and navigate existing and emerging tools to track campaign contributions and expenditures. - See more at: SPJ



The New Mexico Foundation for Open Government is now accepting nominations for the 2014 William S. Dixon First Amendment Freedom Award.

Nominations must be received by July 8, 2014. Nomination letters should discuss how the person has advanced the cause of open government or free-speech rights in New Mexico. Awards are given in the areas of education, law, government, business and journalism. Nominations will also be accepted to recognize an organization, a citizen and if appropriate, a lifetime achievement award.

Submit nominations to



Industry Headlines  


Around the Industry


What the newspaper trends of 2014 mean for the industry's future
Caroline Little, NAA president & CEO
The newspaper industry has transformed in a way that we could not have imagined just a decade ago.
Across the globe, there is a renewed energy to innovate, strategize, and meet these growing opportunities and challenges. That was the theme of the World Newspapers Congress, which I had the pleasure of speaking earlier this month, and it rings very true for our industry in America.
We are already halfway through 2014. From the creative solutions and trends I am seeing, we are in an excellent position to further evolve and thrive for the rest of this year and far beyond. Continue reading
Arlington, Va. - Today, Newspaper Association of America senior vice president of public policy, Paul Boyle, testified against the Federal Communications Commission's newspaper/broadcast cross-ownership ban during a U.S. House of Representatives Energy and Commerce subcommittee hearing. In his testimony, Boyle explained that the ban, first enacted in 1975 to prevent a single entity from being the local source of news, is outdated in today's multimedia world.  Continue reading 

Standard Mail renewal notices still valid despite changing rate structure & prices

Newspapers can save 37%-47% postage

Despite changes in mail processing and pricing over the past decade, the use of Standard Mail for renewal letters is still as valid as when the National Newspaper Association last wrote about this a few years ago. Recent questions from NNA members make this topic worth revisiting.

Such renewals travel in the same mailstream with First-Class letters and get generally equal delivery. Continue reading 




The American Red Cross honored two Silver City Daily Press employees on Thursday, June 12, in Las Cruces at its Real Heroes Breakfast.

Desiree Delgado and Susie Torrez, the office manager and circulation manager respectively, saved the newspaper's former owner and publisher, Tina Ely. Read on 


Steven Loock became production director for Clovis Media Inc. on May 27; overseeing production of the Clovis News Journal, the Portales News-Tribune and the Quay County Sun. 



The National Federation of Press Women gave The Independent four awards in its annual communications contest.

A first ­place award went to Julie Carter for a rodeo photograph, while Carlton Kenway pulled in two second­place finishes, one for a baseball photo and the other for a motocross shot.

Leota Harriman got third place for editing special sections or supplements.


 Anthony Welch took over the reins as managing editor at the El Defensor Chieftain  in early May 







Send updates of new hires, promotions, retirements, memorials, etc to  We will print the news in this section each month.  

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Newspapers that participate in the Classified and 2x2 networks run ads on a weekly basis and have the opportunity to receive revenues in two easy ways: receive payments on a bi-annual basis from a pool of revenue from the 2x2 network and receiving commissions on any ads sold into either network. NMPS actively sells clients into these networks on a weekly basis, but you can too!

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 Job Openings

There are several new job openings posted on the NMPA website. If you have positions open or are looking for a new career please send us an email with the details.    

Visit NMPA website for current openings.