Eduardo Zavala


Eduardo's Corner
  
 
It's official - this year marks ZGS's 30th anniversary! Ron and I embarked on an exciting journey 30 years ago, never imagining where it would take us. Throughout the years, so many people have contributed their ideas, energy, hard work, and enthusiasm to the success of the company. So we feel that the best way to mark this very special occasion will be to bring these people back together again. To that end, we will be hosting a ZGS Family Reunion on November 16 in Washington, DC.
 
ALL of you are invited! Since not everyone may be able to make the trip, we will be working on ways to include everyone in the celebration. Let's put our heads together once again to find creative ways to include everyone in the occasion! Help us locate as many alumni as possible and spread the word! Send contacts and ideas to 30years@zgsgroup.com .  
 
In addition to the November gala, we will have activities and initiatives in each of our markets promoting this momentous milestone. This is a special time in the history of ZGS. On behalf of Ron and myself, we are truly looking forward to sharing this celebration with all of those who have at one time or another made ZGS a part of their life. We sincerely appreciate the loyalty and commitment of all who have helped us along the way. Stay tuned for additional details! Un abrazo.  

 

(Versión en español)
Employee and Station Recognition

ZGS Communications was inducted into the Minority Media and Telecommunications Council (MMTC) Hall of Fame on July 10. Ronald J. Gordon, Chairman and CEO of ZGS, accepted the award during the organization's 11th annual Access to Capital and Telecom Policy Conference Awards LuncheonDavid Honig, President of MMTC, bestowed the honor to Gordon, speaking about ZGS's long history and extensive record of serving the Hispanic community.

 

Homán Machuca, WTMO Orlando's Senior News Reporter, received the Citizen of the Year award from the Florida District 35 Lions Club in recognition of all his work in support of the Hispanic community.

Sulema Salazar, WZDC Washington, DC's News Anchor, paired with Leon Harris from ABC7 to co-host Jazz meets the Latin Classics at the Kennedy Center on June 14.

WRDM Hartford/Springfield was the exclusive Spanish media partner of the Connecticut Business Expo. The station also participated in the Marketing to Hispanics Makes Good Business Sense panel.
Olga Aymat,  WTMO Orlando's News Anchor, received  La Placa Premio Nacional Puertorriqueño from the Association of Puerto Ricans Living in Florida.

Juliana Monsalve, WZDC Washington, DC's Reporter, was the Mistress of Ceremonies at the Latina Style - Latina Entrepreneur Award Luncheon on June 13.

Tara Ballesteros, Communications Director at ZGS, participated in the T. Howard Foundation's Summer Orientation Program.  She moderated the Business Communications and Etiquette Panel. The organization's mission is to increase the representation of minority young men and women in media.

WZTD Richmond participated at the Walk Like MADD, Mothers Against Drunk Driving 5K on May 18. The annual event raises awareness of drunk driving and underage drinking.  WZTD was part of the walk's opening ceremony. This was the first year the event was promoted on Spanish-language television.  

Promotions

Mike Gillespie was promoted to Executive Vice President and Chief Revenue Officer of ZGS.
Rudolfo "Rudy" Rodriguez was promoted to Regional Sales Manager of the ZGS stations in Boston and Providence.

New Digs

The Romantica team poses in the new space

 

Romántica 900am has moved!  The station recently relocated to

beautiful Greenbelt, Maryland, hosting an open house on May 24 to debut its new office and studios to clients, partners,and community leaders.  
ZGS Anniversaries
15 Years

Karen Taylor ZGS's Accounts Payable Manager, recently celebrated 15 years with the company! Karen began her journey as a temporary employee in 1997, and through hard-work, determination, and a great sense of humor has developed and grown with the company. One of her most memorable moments was when she visited the station in Orlando while on vacation and a hurricane hit.  She is truly grateful for the opportunity to be a part of the ZGS team and hopes to continue working for another 15 years to come.

10 Years
ZGS Corporate
Linda Fuentes
Peter Housman

WTMO Orlando
Rene Matos

5 Years
KTDO El Paso
Samuel Acuña

New Members of the ZGS Family

   

KTDO El Paso
Edwin Lee
Adrian Ramirez

 

KNSO Fresno

Paul Carter, Jr.

Monica Vermilya   

 

WRDM Hartford

Estephanie Sanchez Valencia

Giovanna Torres

 

ZGS Digital

Francisco Carrillo

Jabari Thomas

 

WRMD Tampa

Yoandry Crespo

 

WTMO Orlando

Valezka Gil

Evita Mieles

Davianna Santiago Ramos

 

KVDA San Antonio 

Rene Lagunas

Spotlight
 
KTDO 48 is #1 in El Paso
 

KTDO 48 surpassed all other television stations in El Paso in primetime and early fringe among adults 18-49, regardless of language, according to the latest Nielsen survey. The station led the closest competitor in the key 18-49 demographic by 32%. KTDO's primetime dominance was driven by the hugely popular novela, El Señor de Los Cielos at 9pm, which was the highest rated primetime program in the market. Additionally, primetime novelas Pasión Prohibida and La Patrona commanded more than 60% of the Spanish-language television audience. Telemundo's hit court TV show, Caso Cerrado, was #1 in the market at 3pm and news magazine, Al Rojo Vivo con María Celestetied for #1 among adults 18-34 at 4pm. Telenoticias El Paso, KTDO's local news, experienced significant audience increases as well. KTDO was the most watched Spanish-language station from sign-on to sign-off (Monday to Sunday, 5am-2am) among adults 18-34, outperforming the Univision affiliate KINT by almost 30%.

The new HD master control room
WTMO Orlando Expands Coverage
 

WTMO Orlando is now available on channel 27.3 over the air. The expanded digital signal is simulcasted on WRDQ and reaches all 9 counties in the viewing area. WTMO also recently completed the initial phase of the HD facility upgrade. All of this is great news for local viewers and clients who now have additional ways to view the station's compelling programming!

 
WZDC Washington, DC Debuts Local Public Affairs Show
 
WZDC Washington, DC, in partnership with News Channel 8, debuted Agenda with Danny Vargas, the first and only public affairs show locally produced in both Spanish and English.  A new and original program, Agenda presents critical analysis and in-depth interviews with community leaders, business owners, government officials and other special guests who provide thought-provoking insights into topics such as education, immigration, jobs, health care and the economy. Host Danny Vargas is an award-winning businessman, media personality, military veteran and political activist.
Bull riding at the jaripeo 
WRMD Tampa Delights with Fiesta Mexicana 

 

WRMD Tampa hosted the 4th annual Fiesta Mexicana for the residents of Palmetto on May 19, attracting viewers of all ages. Participants celebrated the contributions, culture and traditions of the Mexican community with none other than Penélope Menchaca, the charismatic Mexican host of Telemundo's hit dating show 12 Corazones.  The event delighted attendees with plenty of entertainment and activities including a jaripeo, a traditional Mexican rodeo, and musical performances from local bands and Mexican groups La Ruidosa Banda Estrella from Guanajuato, and Grupo Maravilla from Puebla. 

Ana Jurka interviews special guest Mike Tyson at the fight in Orlando
Boxeo Telemundo Scores Knock-Outs in Orlando and Tampa  
 
 
Boxeo Telemundo was in Orlando for the all-star fight between former World Champion Vicente "El Loco" Mosquera and Cosme "El Chino" Rivera at the Kissimmee Civic Center on June 28. The fight was the third in a series of four on Telemundo.  The first two took place in Mexico with the final two in Florida. Ana Jurka, WTMO's Sports Anchor, previewed the matches and was ringside with the fighters for exclusive interviews.  Mosquera defeated Rivera in 7 rounds.  The final fight in the series was in Tampa on July 12 at the A La Carte Pavillion.  Hometown favorite Charlie "La Bestia" Serrano fell to Aalan "Bombardero" Martinez in a 12 round unanimous decision. 
Students work with Sergio Urriola in the studio

Romántica 900am Hosts Local Students

 

Romántica 900am opened their office and studios to area students from the youth gang prevention program, My Life, My Family, My Future. The group was interested in learning more about the radio industry.  Romántica 900am's staff and on-air personalities shared their experiences and gave advice about pursuing broadcasting opportunities. The students were even given the opportunity to go LIVE on-air during the morning show Una Buena Mañana

The WRIW group gathered for a fun day

WRIW Providence Hits a Home Run with the PawSox

  
WRIW  Providence invited the station's partners and clients to celebrate Telemundo Day with the Pawtucket Red Sox, the local minor league Triple-A affiliate of the Boston Red Sox.  The group enjoyed a summer BBQ while watching the PawSox take on the Syracuse Chiefs.  The event was held at McCoy Stadium on June 11 with ZGS's own Mike Gillespie throwing out the first pitch!
Fiesta de las Madres
The WTMO team with the crowd of attendees
WTMO Orlando Draws Record Crowds

 

WTMO Orlando hosted the 3rd annual

Fiesta de las Madres at the Florida Mall on May 11 to celebrate and honor women. With over 30 participating vendors, this year's Fiesta offered a variety of entertainment, resources, information, and activities to over 6,000 attendees. The Telenoticias Orlando and Entre Nos teams signed autographs, Grupo 5 Solz energized the crowd, and the Colombian singer Widy had everyone singing along to her hit, Baby BabyDaniel Sarcos, comedian and personality from Telemundo's morning show Un Nuevo Día, kept attendees laughing with his acts.  He also served as one of the judges for the final competition of WTMO's extremely successful dancing competition, I Love Salsa. 

David and Aylin smile for the camera 
WZDC Washington Celebrates Local Mothers

 

WZDC Washington hosted Fiesta de Las Madres for the 5th consecutive year on May 19, delighting participants with hilarious on-stage competitions including the Carrera De Los Machos, with men racing around cones in high-heels and a contest where men applied make-up to their wives. Telemundo celebrities David Chocarro and Aylin Mujica also participated in the festivities, signing autographs and posing with fans.
La Feria de La Familia
The crowd enjoys exciting entertainment 
WWDT Ft. Myers-Naples Rocks Feria

 

WWDT Ft. Myers-Naples hosted the 7th annual La Feria de la Familia at Harborside Event Center on June 9. The event was emceed by local celebrities John Hernandez and Xamayta Melendez, with live performances from Barbara Alonso, Jordaine, Gretchen, Grupo Yahari, and Toby Love. Participants received free health screenings, delicious food samplings, and a chance to win prizes. La Batalla de DJ's, a local DJ competition, was held for the first time at the event. DJs had five minutes to demonstrate their skills and the DJ that generated the best response from the audience won cash and round-trip airfare for two to Cancun. The participants in the battle were Jorge Reyna a.k.a."DJ MC Jay,"  Brian Camaran a.k.a "DJ Tanke," and the winner, Roberto Ordonez a.k.a  "DJ EQ." 
Raffle card winners show off their prizes
WNEU Boston Brings La Feria To Central Massachusetts
 
WNEU hosted its second La Feria de la Familia of the year at the Greendale Mall in Worcester, introducing the popular event to Central Massachusetts. Hispanics in the area enjoyed an afternoon filled with free information, health resources, services, entertainment, and family activities. Emceed by Verónica Robles, hostess and producer of the local show Órale con Verónica, La Feria offered performances by local artists Wilda Méndez, Ray Liriano, Julio Bare and Rafy El Querido and dance groups Cultura Latina and Latin Beat.
Feria Logo
Upcoming Ferias
 
WTMO Orlando- August 17
WNEU Boston  - September 22
KTDO El Paso - September 22

WRMD Tampa - October 6

WRDM/WDMR Hartford/Springfield - October 13

WRIW Providence - November 3

WZDC Washington, DC - November 10

Nielsen Spotlight
May Sweeps Highlights
  

May Sweeps was another successful survey for ZGS's Nielsen Stations:

  • KTDO El Paso led all stations in the market, regardless of language, in primetime and early fringe among adults 18-34 and 18-49.
  • WNEU Boston was the primetime and early fringe Spanish-language leader among adults 18-49 and 25-54, with more than half of the audience. 
  • WTMO Orlando was the number-one Spanish-language station in early fringe among adults 18-34, 18-49 and 25-54.
  • WRMD Tampa was the Spanish-language leader in early fringe among adults 25-54, with half of the audience.
  • KVDA San Antonio was the only Spanish-language station in the market to grow its primetime share of audience, increasing by 125% book-to-book among adults 18-49 and 25-54.
  • KNSO Fresno delivered double-digit book-to-book growth in both early fringe and primetime among adults 18-34, 18-49 and 25-54. 

 

WNEU Boston · KTDO El Paso · WWDT Ft. Myers-Naples · KNSO Fresno · WRDM Hartford · WTMO Orlando · WRIW Providence · WZTD Richmond · KVDA San Antonio · WDMR Springfield · WRMD Tampa · WZDC Washington DC

 

WGES 680am · WILC 900am · WAMA 1550am

 

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2000 N. 14th Street, Suite 400, Arlington, VA 22201, T 703.528.5656 F 703.526.0879 www.zgsgroup.com
 
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