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The re-designed site
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holaciudad.com Debuts New Look
holaciudad.com recently launched a re-designed web portal with a fresh new vibrant look. The re-vamped holaciudad.com offers visitors improved navigation and enhanced usability, a more user centric experience, increased local content, expanded video players as well as additional local and Latino voices through a blogger network. In just one month the page views have nearly doubled and holaciudad.com now serves over half a million page views with over 100,000 unique visitors every month. Visit holaciudad.com to experience all the new site has to offer.
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 | | Representatives answering viewer's calls |
WZDC Washington Builds Awareness About Domestic Violence
In recognition of Domestic Violence Awareness Month, WZDC Washington is running a campaign to build awareness and inform viewers. The campaign includes an in-depth news series on the reality of domestic violence in today's society, on-air tips and resources for victims as well as a Linea de Ayuda helpline where viewers call-in and speak with experts regarding shelters, support groups, legal advice and any other information to assist those in need. The news series, created by Telenoticias Washington's anchor, Sulema Salazar, focuses on the factors that surround cases of domestic violence. Salazar speaks with experts including doctors, lawyers, psychologists as well as a number of victims to highlight the severity of the issue. All month, the Telenoticias team is donning purple ribbons on-air to support victims and raise awareness.
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KVDA News Anchor Esmeralda Medellin greets fans
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KVDA San Antonio Partners with People en Español
KVDA San Antonio partnered with People en Español for the Festival People en Español on September 1 and 2 at the Henry B. Gonzales Convention Center. The Festival was a cultural celebration that brought consumers the opportunity to get close and personal with their favorite stars while also enjoying music, health tips, makeovers and more. Telemundo's own Gaby Espino, one of the stars of Yo Me Llamo was involved in this historic event for the city of San Antonio which included a stellar performance by Latino music great Luis Miguel. Tejano music star Emilio Navaira visited the KVDA booth much to the delight of attendees.
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 | | The winners and local personalities at the awards ceremony |
KNSO Fresno and KVDA San Antonio Take Over the Mexican Billboards
KNSO Fresno and KVDA San Antonio teamed-up with local radio partners for Listen, Watch and Win promotions where one lucky winner and a guest from each market had the opportunity to attend the second annual Billboard Regional Mexican Music Awards in Los Angeles on October 18. The guests were treated to the ultimate VIP experience and were accompanied by Karlita, midday personality on La Ley 95.7 in San Antonio, and El Compa Jorge, afternoon jock on Fresno's La Buena 101.9.
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The WZDC team with Emilio Romano
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Telemundo Media President Visits WZDC Washington
ZGS and WZDC Washington were pleased to welcome Emilio Romano, President of Telemundo Media to WZDC in September. Romano toured the station and met with the staff answering questions and sharing his vision for the Network. He spoke about the growing Hispanic market and the potential he sees in our industry.
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KTDO El Paso Hosts First Spanish-Language Congressional Debate
 | | The candidates at the debate |
KTDO El Paso hosted the first Spanish-language Congressional Debate between Barbara Carrasco, the Republican candidate and Beto O'Rourke the Democrat on October 4th as part of the station's voter engagement campaign Vota Por Tu Futuro (Vote for your Future). The debate was open to the public and voter registration was available onsite.Telenoticias El Paso news anchor Ricardo Vela moderated the event which focused on issues relevant to the Hispanic community. The candidates are vying for Texas's 16th congressional district seat.
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 | | WTMO reporter Homan Machuca with former Senator Mel Martinez |
ZGS Provides Special Coverage of Political Conventions
As part of the company-wide initiative to promote civic engagement and motivate the electorate, veteran WTMO Orlando Reporter Homan Machuca and Francisco Flores host of WRMD Tampa's holaciudad!teve, attended both the Republican and Democratic Conventions. They prepared special local news packages for the ZGS Station Group and provided comprehensive, on-going coverage on holaciudad.com offering a local perspective on all the behind the scenes political action. The conducted interviews with key figures including Jeb Bush - former Governor of Florida, Luis Fortuño - Governor of Puerto Rico, Carlos Gutierrez - former Secretary of Commerce, Congressman Luis Gutierrez from Illinois and Hilda Solis - Secretary of Labor among others. |
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Canvassing volunteers take time out for a group photo
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WTMO Orlando Drives Voter Participation
WTMO Orlando strengthened its local voter registration and participation campaign Vota Por Tu Futuro by partnering with the Mi Familia Vota Education Fund. Together Mi Familia Vota and WTMO participated in neighborhood canvassing as well as a series of events to increase civic awareness and involvement among the Central Florida Hispanic community. The I-4 corridor in Central Florida is widely regarded as a critical region in the swing state, one that could potentially decide the outcome of the presidential elections. Additionally, through election special programming and news segments, WTMO is keeping local voters informed and aware of issues relevant to the Hispanic community.
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La Feria de la Familia is in full-swing with the signature family event taking place in 5 markets. The Ferias featured some of Telemundo's biggest stars and attracted large crowds who enjoyed live entertainment, activities, health screenings, children's areas, prizes and plenty of information, services and local resources.
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 | | A packed house at Orlando's La Feria |
WTMO Orlando hosted their 8th annual back-to-school La Feria on August 18th with Telemundo's Adamari López from the hit morning show Un Nuevo Día, alongside the charismatic star of La Reina del Sur and host of Premios Tu Mundo, Rafael Amaya. The Telenoticas Orlando news team was a crowd favorite and the event's grand finale featured salsa icon Eddie Santiago. |
 | | Menchaca and Amaya on stage in El Paso |
KTDO El Paso celebrated Mexican Independence with an event recognized by the City of El Paso as the start of Hispanic Heritage month on September 9th. KTDO's La Feria also included the participation of Amaya and local favorite Penelope Menchaca the host of Telemundo's dating show 12 Corazones and the international talent competition Yo Me Llamo. The annual Miss La Feria competition was a huge hit and attendees appreciated the mammograms and diabetes screenings.
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 | | An attendee in Boston tries their luck in the money machine |
WNEU Boston hosted their event on September 23rd at Arsenal Mall in Watertown. Verónica Robles, the host of the local show Órale con Verónica, was the emcee of the event which highlighted area music and dance talent including Pedro Valentín, Latin Beat Studio de Malden, the South End Show Stopperz, and the Ballet Guadalupano. The event also offered participants plenty of information and local resources.
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 | | The finalists for the I Love Salsa competition |
WRDM Hartford/WDMR Springfield's La Feria has quickly become a community staple. The XL Center in Hartford was packed on the 30th of September and was the stage for the grand finale of both of the station's talent competitions. Rubben Fontanez stole the show of the singing competition Solo tu Voz with his performance of Luis Fonsi's Rendition. The winners of the I Love Salsa dance competition were Julián Santiago and Rosalie Robles.
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 | | The crowds in Tampa |
The most recent Feria was held in Tampa at the Convention Center on the 21st of October with over 80 exhibitors and large crowds taking advantage of all the activities. Francisco Flores and Raengel Solis, the hosts of WRMD's local show holaciudadteve! greeted fans throughout the day. The event concluded with a performance by Telemundo singing sensation Jencarlos Canela.
Stay tuned for more La Feria fun. There are upcoming Ferias in Providence on November 4th and in Washington DC on the 18th. |
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WNEU Boston - KTDO El Paso - WWDT Ft. Myers-Naples - KNSO Fresno
WRDM Hartford - WTMO Orlando - WWSI Philadelphia - WRIW Providence
WZTD Richmond - KVDA San Antonio - WDMR Springfield - WRMD Tampa
WZDC Washington DC
WGES 680am - WILC Romántica 900am - WAMA ESPN Deportes 1550am
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2000 N. 14th Street, Suite 400, Arlington, VA 22201, T 703.528.5656 F 703.526.0879 www.zgsgroup.com
Copyright 2012. ZGS Communications. All rights reserved. |
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