Englewood's recent Hard Hat Chat blog post on how technology is changing commercial construction struck a chord with followers in the industry.
The power of social media is that content can take on a life of its own when it resonates with the right audience. A great example of this happened when Taylor Johnson client Englewood Construction shared a recent post from its award-winning Hard Hat Chat blog via Twitter. The tweet and the blog post, Three Ways Technology is Changing Commercial Construction, caught the eye of CMD Group, a provider of business information and data for the construction industry. CMD Group retweeted Englewood's post, which in turn received a flurry of retweets and favorites from CMD's followers - ultimately directing new traffic back to Englewood and Hard Hat Chat.
If you're interested in how Taylor Johnson can help harness the power of social media for your company, contact Emily Johnson at ejohnson@taylorjohnson.com.