In This Issue
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New agreement promotes B.C. wood in China
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Public auction sale for Meridian Wood Technologies on Tuesday October 28, 2014
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Marketing, Branding, and Communications Workshop
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FPIntell Launches New Networking Opportunity on Product Development!
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.CNC Nesting Seminar at CAWP - October 30th
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New Products - Smart Coatings for Wood Products Webinar
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Tradeshow Tips/Advice
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Specifier's Program Update
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BC Wood at this year's BAU Show - Munich, Germany, January 19-24, 2015
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Buildex - Vancouver, February 19 & 20, 2015
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Cabin, Cottage & Backyard Show, Abbotsford, March 14 & 15, 2015
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Interzum Guangzhou 2015
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Osaka Living & Design Show 2014
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Marketplace
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Upcoming Events
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Interested in Marketing, Branding, and Communications for your company? Read below or click here for more information on a new workshop we are offering the value-added wood industry on November 20th.
If you have not been featured in our Spotlight section and would like to be, please email me at rmann@bcwood.com or call 604-882-7100. You do not have to be a member of BC Wood, or any other association to participate and it is free of charge.
If you are using Microsoft Outlook to view this email, you may not be able to see all of the images. In this case, you can view the webpage version of this email by clicking on the link at the top of this email "Having trouble viewing this email? Click here" or visit our Wood Connections archives and click on 'Wood Connections - October 27, 2014' Read below for highlights from the past two weeks. Also, feel free to send me news stories that you think our readers would be interested in. You can email them to rmann@bcwood.com
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Industry News
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New agreement promotes B.C. wood in China
British Columbia Newsroom - October 10, 2014
NANJING, CHINA - Jiangsu Province is the latest Chinese province to sign a memorandum of understanding with the Province of B.C. to increase the use of wood-frame construction, Forests, Lands and Natural Resource Operations Minister Steve Thomson announced today. The agreement enhances co-operation and communication between the two governments, and is an opportunity to apply wood-frame construction in Jiangsu, since wood-frame buildings are energy-efficient and reduce carbon emissions. Benefits of the partnership include wood-frame construction research, exploration of suitable locations for wood-frame building applications for Jiangsu Province, joint promotion of wood-frame construction, and enhanced government and industry exchanges. Click here to read the entire article
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Industry News
| Public auction sale for Meridian Wood Technologies on Tuesday October 28, 2014
Public auction sale for Meridian Wood Technologies Tuesday October 28, 2014 at 11:00 AM MST - 13040 148 St., Edmonton Featuring their entire inventory, including Coron dirt collection system, venting system, dust collection system, Northfield sliding table saw, and a huge selection of planners, saws, drill press, joiners, saws, and compressors. Also featuring a selection of various lumber and building materials. Be sure to check out www.PrairieAuction.com for a complete listing, or call Lyle at 780-499-9832. Absentee bidding is available! |
Industry News | Marketing, Branding, and Communications Workshop
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*image from eyedetail.co
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What is marketing and why should you care? Business leaders who effectively communicate and correctly position their company with their target audiences have the competitive edge.
This hands-on workshop will be presented in three parts:
- Introduction to Marketing
- How to effectively brand your company
- Choosing the right communication tools for your business
First, you will learn about the basic marketing principles and how to apply them to your products or services.
Then, through a series of self-directed exercises, you will learn how to define and articulate your company's attributes to create meaningful messaging with your target audiences.
Finally, we will review a range of communication tools and techniques and discuss how to best use them to engage new and existing customers.
Date: November 20, 2014 Location: Surrey, BC For more information or to register, click here or contact Rumin Mann at rmann@bcwood.com or 604-882-7100. |
Industry News | FPIntell Launches New Networking Opportunity on Product Development!
You asked and we listened. We have created a forum on FPIntell to provide wood manufacturers with a place share their challenges related to new product development. If you are encountering obstacles refining or developing your products, then others are too - together we can solve them faster!!
To join the conversation, click here. |
Industry News
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CNC Nesting Seminar at CAWP - October 30th
You are invited to come to CAWP and learn more about how the latest CAD/CAM software and CNC technology work together to streamline the Design - Engineer - Build - Automate process. This event is jointly presented by Planit Canada and Homag Canada.
The event is set up so that you can come either in the morning or afternoon and view the same presentation and demonstrations. Technicians will be on hand from both Planit and Homag, so you are welcome to stay around all day and get your technical questions answered. Make sure to join us for lunch either way!
Schedule:
9.45AM: Welcome
10.00AM: Software presentation
10.45AM: Machine presentation
11.15AM: Demonstration of machine and assembly of cabinet
11.45AM: LUNCH
12.30PM: Software presentation
1.15PM: Machine presentation
2.15PM: Demonstration of machine and assembly of cabinet
2.45PM: End of scheduled agenda
Venue: Centre for Advanced Wood Processing, Suite 2900, 2424 Main Mall, Vancouver (on UBC's main Point Grey Campus). For directions please see http://cawp.ubc.ca/contact/
Registration is FREE and includes lunch - however we ask that you please RSVP to amandac@planitcanada.ca so that we can count you in the lunch numbers.
For any questions about this event please contact Planit Canada at 888-824-1474 or Blaine Ferguson at Homag at (778) 558 6703
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Industry News
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New Products - Smart Coatings for Wood Products
An FPInnovations Webinar
November 18, 2014, 10:00am PST
Traditionally, the function of coatings was to protect wood surfaces or to change their appearance. Recently, coatings with novel functions have gained considerable interest and are now hitting the market. Smart or intelligent coatings are able to sense a change in conditions in the environment (temperature, pH, stress, etc.) and respond to that in a predictable and noticeable manner.
Self-healing coatings are coatings that can repair themselves or could be repaired with the application of heat. Self-cleaning coatings are coatings that can degrade several contaminants, such as viruses, fungi, and volatile organic compounds such as formaldehyde.
This November, FPInnovations will host a webinar that will review the most promising emerging smart coatings for use on wood products. In addition, current research that is focused on self-healing, self-cleaning, and easy-to-clean coatings for wood products will be shared.
Learn more about these amazing coatings and their potential by clicking on this link: https://www.eply.com/coatings_nov18
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Tradeshow Tips/Advice | 3 Major Trade Show Exhibit Design Pitfalls to Avoids Skyline Tradeshow Tips - October 16, 2014 Are you wondering why your trade show exhibit is not bringing in the attendees and leads you had hoped for? You have your booth staff, you have your demo, and you have an in-booth promotion. So what is the deal? Maybe you should look a little closer at the exhibit you brought. Your exhibit design and structure has so much more to do with your image and success than you realize.
It is crucial that you use thoughtful design and materials, and don't use a hand-me-down display from old, recycled and outdated exhibits. Your company has what show attendees are looking for, right? So why not show them that you are a professional company that can be trusted? Do this by conveying a clear message and offering, and by representing yourself appropriately. Here are 3 major exhibit pitfalls you need to avoid in order to convey the right message: 1. Poorly Printed Graphics - They create a poor image of your company and scream "I don't care."
- People will pass you by, including your current customers and prospects because they don't want to be seen visiting your exhibit and because you don't look professional.
Click here to read the entire article
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Specifier's Program Update |
Roy Manion
As stated in my last Wood Connections article, October through to the end of March is our busiest time for individual architect sessions including lunch & learn sessions, group seminars, and factory tours with a good dose of trade shows being added to the mix.
Since Thanksgiving through to the end of the month, we will do six lunch and learn sessions of which half are done by companies that are new to the program. Along with lunch and learn sessions for architects, we have lined up sessions with major contractor firms and expect to finalize additional contractor sessions in November. As this is our busiest season when the vast majority of sessions are arranged, new participants are entering the program and with over 5 months to go in our current fiscal year, there is a lot that we can accomplish.
Trade shows are the other major activity the program will be dealing with. By our next Wood Connections, we will have participated - along with several BC companies - in the Wood Solutions Fair (Oct 30th) and Calgary Buildex (Nov 5 - 6th). Calgary Buildex will also be a spring board to launch preparations for our Alberta specifier group sessions. Last March, BC Wood was joined by 4 companies from industry and held specifier group sessions in Edmonton, Calgary, and Lethbridge. We expect to do the same in early 2015.
As always, should you wish for your firm to become more involved with the specifier community or simply want some information on what the Specifier Program entails, please feel free to contact me at rmanion@bcwood.com or call me at 604-882-7100. I would be pleased to discuss it with you.
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Europe Market Update
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BC Wood at this year's BAU Show - Munich, Germany, January 19-24, 2015
Brian Hawrysh
BAU is the largest and best known building products show in the European market. The BAU fair, held every two years, attracts over 240,000 attendees. Some 50,000 of these attendees come from neighboring Western European countries and the ex-Soviet Bloc countries. A unique feature of the BAU show is that it consolidates companies featuring wood products and wood building systems in one of its sixteen halls. So while the show is very large, the majority of potential customers for wood based products and building systems are concentrated in one display hall.
Throughout Western Europe and particularly in resort regions that have a high percentage of second luxury homes (such as the Alps in France, Germany, and Italy and the Pyrenees region of Spain and France), there exists good potential for manufacturers of log and timber frame homes. The BC handcrafted style, featuring large diameter logs and heavy timbers, have a unique appeal to these wealthy homeowners.
High quality, specialty lumber and building materials such as WRC decking, siding, and roofing and Douglas-Fir, Hemlock, and Western Hardwood lumber remain in demand in Western Europe and increasingly in the emerging markets of the Eastern post-Soviet bloc countries.
BC Wood plans to organize a relatively large display at the BAU fair for member companies and other Canadian forest products associations. Space is limited, so, for more information regarding the BAU show, BC Wood's participation and costs, please contact Brian Hawrysh at 604-882-7100 or directly at bhawrysh@bcwood.com.
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Buildex Vancouver
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Buildex - Vancouver, February 19 & 20, 2015
BUILDEX Vancouver is one of Canada's largest tradeshows and conferences, welcoming over 13,500 design, construction, and real estate management professionals each year. Over 600 exhibits and more than 50 educational seminars impacting three distinct professional markets, all under one roof:
- Interior designers and architects
- Property and real estate management
- Construction and renovation
BC Wood is coordinating member participation at the upcoming Buildex Vancouver on February 19th and 20th, 2014. This event is for decision makers in the construction industry and is targeted towards professionals who need to know what wood products are available and how they can be used.
The Buildex Show will give you an opportunity to talk to key architects, engineers, and the municipal officials on commercial, industrial, and residential projects.
Who Should Participate?
Companies manufacturing finished building materials, pre-fabricated structures, and engineered wood products for commercial and large multi-family residential construction projects would benefit by participating in the BC Wood Pavilion at the 2014 Vancouver BUILDEX Show.
Very limited space is still available so please contact us as soon as possible if you are interested in exhibiting at this cost-shared event. Call Randi or Roy at 604-882-7100 or email rwalker@bcwood.com or rmanion@bcwood.com.
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Cabin, Cottage & Backyard Show
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Cabin, Cottage & Backyard Show - Abbotsford, March 14 & 15, 2015
The 2015 Cabin, Cottage & Backyard Show will encompass everything under one roof, surrounded by spectacular log homes & timber frame displays and services; plus docks, decks, outdoor furniture, BBQs, hot tubs, solar/re-newable energy technology, and all the latest in outdoor and backyard products and lifestyles.
As a good BC Wood Member in standing, you will receive a 45% discount on the cost of standard 10x10 and 10x20 booths or a $1080 discount on bulk space booths of over 200 sq. ft., (see attached contract for pricing). Click on the link below to review the Cabin, Cottage & Backyard Show brochure: http://brochure.masterpromotions.ca/ccbs2015digitalbrochure/index.html
BC Wood members must be in the BC Wood Pavilion to participate in the discounted rates. Please review and don't hesitate to call Les Trendall at 604-864-6800 or email ltrendall@mpltd.ca with any questions.
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China Market Update |
Interzum Guangzhou 2015
Jim Ivanoff
After our well-received pavilion earlier this year, BC Wood is planning a return to Interzum Guangzhou from March 28th to April 1st in 2015 to give members another opportunity to build and expand their businesses in the still growing Chinese market. This annual event covers every facet of wood furniture and building products manufacturing including both machinery and raw materials. It is said to be the largest woodworking show in Asia. Over 1,100 manufacturers and suppliers are expected to occupy the 130,000-square meter venue with 60,000 visitors expected.
Interzum has been attracting pavilions from Germany, the US, Italy, Turkey, Spain, Sweden, etc over the past ten years, covering a wide variety of both softwood and hardwood species. Due to the show's importance to the Chinese woodworking industry, buyers/ importers of all types of wood products visit. Therefore, this show will be of interest to members supplying a wide variety of softwood & hardwood lumber including for uses in remanufacturing, concrete forming and wood construction. This show sells out quickly, so BC Wood will be booking space for members within the next month. For more information, please e-mail me at ivanoff@canadawood.jp.
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Japan Market Update |
Osaka Living & Design Show 2014
Jim Ivanoff
Most of BC Wood's events in Japan are focused in Tokyo, but we also place an emphasis on the Kansai area around Osaka which is the second largest market in the country. For this reason, we have been participating in the Osaka Living and Design Show for the past few years. It is a newer and smaller show with only about 120 exhibitors, but it is very focused with high-standards. Under the strong leadership of its producer, Mr Kita, who is very famous in Japan's design community, it has grown into one of the most important interior design shows in Japan.
This year's show saw more positive developments. The booths were better than ever with companies putting a lot of effort into their displays. The number and quality of the visitors also keeps improving. Originally, Living and Design was a local show, but now visitors even come from Tokyo. As a result, there was a lot of pressure on the organizers to move the show to a larger venue, but they resisted to ensure that their vision for Living and Design could be maintained.
BC Wood once again worked with the famous Japanese designer, Hiroyuki Takamura of Unplugged Designs, to fashion a display of members' products that matched the atmosphere of the show. Visitors loved the fact that they could not only learn about WRC, but also experience a coastal forest by smelling and walking on cedar chips. Mr Takamura also inspired a table made of reclaimed wood. The wood is typically used as panelling or flooring in retail spaces; however, creating a three dimensional display of it really grabbed the attention of visiting architects and designers.
Overall, our efforts paid off and we had our best show yet in Osaka. In fact, we gave out over 1000 sets of literature and collected about 500 new contacts. We look forward to giving BC Wood members the opportunity to take part in Living and Design again next year.
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Marketplace
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In this section, you can post anything from a job postings (for employees looking for a job and employers), to machinery for sale/wanted, to a request for a particular type of wood or service. If you would like to include a posting in our Marketplace section, please email me at rmann@bcwood.com or call 604-882-7100 and ask for Rumin.
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Upcoming Events |
November 3 - December 15 - Online Management Skills Training Courses: 1. New Product Development, 2. Factory Planning and Equipment Justification, CAWP November 5-6, 2014: Buildex, Calgary, Canada November 12-14, 2014: Japan Home and Building Show, Tokyo, Japan November 12-14, 2014: NAWLA Traders Mart, Chicago, USA November 20, 2014: Marketing, Branding, & Communications Workshop, Vancouver January 19-24, 2015: Bau, Munich, Germany January 20-23, 2015: International Builders Show, Las Vegas, USA January 22-23, 2015: Prairie Showcase, Calgary, Canada January 22-25, 2015: Housing Brand Fair, Seoul, Korea January 23-25, 2015: BIA Hawaii, Honolulu, USA For a list of all trade and industry events, please visit our
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Sincerely,
Rumin Mann BC Wood |
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