Chicago Booth School of Business


Learn best practices from leading experts in product innovation, development and implementation strategies. Develop a New Products System, Marketing Launch Plan, Sales Forecasting and more. 5-day program. Download brochure.

Strategy 2 Market


Specializing in new product development strategy, process, portfolio management, organization and market understanding

Advanced Industrial Marketing


Read how the world's largest B2B companies bring focus to the fuzzy front end to improve new product success! Get your FREE book! (First 100 respondents)

Fox School of Business


The Fox Master of Science in Innovation Management and Entrepreneurship enables unparalleled collaboration as individuals from diverse functional backgrounds address real-world innovation challenges like new product development and technology commercialization.

Advertise with PDMA

Reach thousands of product development and management professionals with decision-making power through the PDMA.

Email Rebecca Baker for more information.


Connect with PDMA



Feedback & Submissions

Send your feedback, submissions and questions to Kelly Rehan.

Product Innovation Management Annual Global Conference |
Q2 2013 Visions | Industry News and Events | Chapter and Affiliate News

Latest News and Discussions

What's Happening

Is Your Company Going Into Innovation Debt?

PDMA HQ Announcements

Contest Closes Tomorrow! Get Paid for Being the Innovation Genius You Truly Are

Share your secrets to innovation with PDMA, and you might just win a free conference registration to PIM 13, worth more than 2,000 bucks.

Here's how you enter...

If you got our postcard in the mail:

Find the blank circle on the front panel of the postcard.

If you didn't get the postcard, click here to print it.

•Write in (or sketch, if you're artistically inclined) your secret to innovating under constraint.

•Snap a photo of your entry and upload it to Twitter with hashtag #PIM13.

The contest will close on Friday, July 19. For more information and detailed entry instructions click here.

PDMA Publications

Q2 2013 Visions Magazine Now Available

Have you checked out the latest issue of Visions yet? PDMA members should have received a link to the issue in their inbox last week. The issue contains a feature called "Social Technology: The New Weapon for Accelerating Innovation and Speed in Product Development." Get a glimpse at what you'll learn in the excerpt below:

"Never has it been more important to innovate on an accelerated timeline. The era of expansion by increasing distribution in new markets is over, and now companies must expand by coming up with new categories at Internet speeds. Yet many companies are stuck in the myth that you cannot achieve both innovation and speed in new product development. This is not true!"

Want to read more? Join PDMA to gain access to this and past Visions issues.

We hope you enjoy Q2's issue and welcome your feedback on the content and new digital format. Do you have comments, questions or suggestions to share? Contact Editor-in-Chief Dennis Coyle to let us know what you think!

Industry News and Events

You're Invited: Logi Analytics Software & SaaS Chicago Roadshow

Join us on July 25 for a seminar on embedded analytics best practices and go-to-market strategies for software and SaaS providers. Learn about customer use cases, how to price, package and promote your analytics offering, and participate in hands-on technical training (you'll walk away with what you create!).

Key Takeaways :

• How to create great products with embedded analytics
• The five stages in the embedded analytics maturity model
• Practical considerations: user requirements, UX, project management and resourcing
• Best practices for pricing, packaging and promotion

Following the presentation, stay for Casino Night with blackjack, craps, roulette and poker games. Drinks, play money and prizes are on us (Samsung 46" LED HDTV, 16GB iPad, and $250 Amazon.com gift card)! Can't stay for the whole day? You're welcome to join us for the morning, afternoon and/or evening.   

View agenda and register now.

Location:
3639 Wrigley Rooftop
3639 North Sheffield Avenue
Chicago, IL 60613

This event is free to attend, so share the registration link with your colleagues and peers.

APQC Introduces Self-Service Benchmarking Portal

APQC, the nonprofit leader in benchmarking and best practices research, has introduced a Benchmarking Portal to provide members with critical performance data at their fingertips, enabling them to view benchmarks on demand, compare their performance to other organizations, or obtain thorough assessments of their organization's performance via detailed peer comparisons and reports. 

To learn more, click here.

Chapter and Affiliate News

PDMA (Germany – Austria – Switzerland) supports the Product Management Festival 2013 in Zurich, Switzerland

Product management specialists and executives from Russia, Sweden, Finland, Germany, France, UK and all over Europe will meet for four days of learning, exchange and network on Sept. 16-19 in Zurich, Switzerland.

Enter the code "Promo_PDMA" at the start of the registration process to receive a discounted ticket. From all PDMA registrations, a winner will be drawn for a VIP ticket upgrade with executive dinner, speaker one-on-one and first row seating. Click here to learn more.

Innovate Carolina 2013: Bridging the Gap between Ideas and Execution

For the fourth year running, the Carolinas chapter of the PDMA held its annual conference on April 12. Innovate Carolina 2013, kindly hosted by North Carolina A&T State University, turned out to be an exciting event for more reasons than anticipated!

The full day program shouted excitement, starting with a keynote by Chris Trimble, author of  The Other Side of Innovation, and ending with practitioner and expert talks and networking. But it was the report of a gunman on campus, 30 minutes into the conference, which created the most excitement and media coverage.

Read more here.