Brenda Dohring 
 
May 30, 2013
 Volume 9 - Newsletter 11
Streamlining the Business of Commercial Real Estate 
 
 

No. 1 Selling Comp

Database Software

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EDGE LOGO 2011  

 

Commercial Appraisal Report

Generating Software

 

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Commercial Appraisal Workflow Application

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Be On The Lookout 

 

 

A final release of DataComp Version 6 is in the process of being tested for release. It will include a handful of bug fixes and enhancements. The more exciting news is the current development of DataComp 7, with more mapping features, saving adjustments, and many more items that should help you become more efficient when entering and printing comps! Keep checking your newsletter for release dates! 

 

If you have more questions or tech support needs, call Trey at

813-221-0703  or email  techsupport@realwired.com
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Nemesis
Jeff Hicks
Jeff Hicks, MAI
President 
Dohring Group RealWired!

 

I didn't know I even had one, but a year ago I was driving home along the same road I drive every day and noticed an Indian man jogging in dress clothes. I laughed citing what appeared to be Gucci shoes, dark dress slacks, collared dress shirt with long sleeves and a dress watch.  At first I thought this road haberdasher fashionista worked for Macys and his clothes were an advertising stunt or alternatively, he might have mental issues.  However, after watching "Perry Ellis" run every day I realized that Kenneth Cole-like men's apparel was his normal running wear.

 

So as the weeks went by I would laugh and say, "There's that dressed-up Indian guy jogging super slow."  But something slowly happened.  I realized that the man was getting slightly faster in his pace and going longer distances.  It didn't go unnoticed that he was running my specific route around the lake I live on.  Then after some passage of time, I realized his pace and distance matched or exceeded mine.  I also noted we were about the same age.  On that day he became my nemesis. Sometimes when I drive by I shake my fist at him in a faux demonstration of defiance.  He has no idea I exist or would care about my weird little mental construct, but it's all in good fun.

 

Nemesis is defined as an opponent that can't be beaten or overcome; it comes from the Greek goddess of retribution and vengeance. Having traveled to India, I find many Indians to be incredibly educated, motivated and loving people so calling this random Indian guy my nemesis obviously is just for fun.  But what I didn't realize is that I am more competitive than I thought.  I would like to think that I have a small ego but when challenged, the blood starts to pump.

 

In my commercial appraisal world, I am seeing "Indians" appear on the scene.  I'm not really sure who they are.  I'm not sure if they're young and hungry appraisers entering in my market, existing firms merging vis-a-vie nationwide franchise model or simply my established competition raising the competitive bar. It doesn't really matter. 

 

As appraisal fees and turnaround times become more competitive, you might not be laughing any longer.  The once slow Indian can't be ignored any longer.  He is getting faster and stronger.  What about your competition in your market?  Is everything status quo or are you noticing signs of competing firms picking up the pace?  It's time to lace up your shoes and get out there. Take a long-term view, but start your training today.

 

If you would like to join a discussion about this topic or Appraisal Best Practices, go to our blog or contact Jeff Hicks.
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Learn It Today Use It Forever
 

I was talking to my daughter the other day and she gave me a big hug and said "Thank you Dad so much for taking the time to teach me how to parallel park when I first learned how to drive."  I asked her why she brought that up.  She had gone to dinner with a couple of friends and the young girl who was driving did not know how to parallel park, so she had to drive about four blocks away to find a parking spot that she was comfortable parking in.  You see when I taught my daughter how to park, I took her out in my Corvette which is a manual transmission.  I remember her asking me why I would take her out in the car that I babied so much.  I told her that I had a vested interest in her learning how to park in any situation and with any type of car.  If you can drive and park your dad's Corvette with confidence then you should be able to drive any car with confidence.

 

This made me think about our philosophy with our products.  We have a vested interest in you using and succeeding with our software, which is why we invest the time and effort in training you and then we give you a 30 day money back guarantee.  So why do things the old way and waste time and energy driving around looking for your parking spot, if when you take the time to learn something new, you can use that knowledge the rest of your life.

 

If you would like to discuss this further with Greg, contact him at 813-349-2700 or email him Greg@RealWired.com