Chris' Monday Morning Wake-Up Call has as its only purpose to help you learn, grow and get results.
Creating a Sense of Urgency Culture
 
Developing and maintaining an ongoing sense of urgency should be the norm for any leader wanting to achieve a competitive edge in their marketplace. A sense of urgency should become part of a company's culture and reflected in everything that they do so that the status quo is periodically challenged. This will give them an edge over those who cling to a "business as usual" strategy as their only strategy. Make no mistake: a "sense of urgency culture" starts with the leader.
Creating and maintaining a sense of urgency culture in a company doesn't happen without a great deal of effort to bring about this change and, an even greater effort and commitment on the part of its leader to get the process started; and to have the courage to stick with it. In essence, the leader needs to take bold action to set the expectation for a sense of urgency culture and then set the standards for how accountability to it will be measured.
To get started creating this sense of urgency culture within your company, consider the following:
  • You have to create an orientation towards decision-making and action. While reviewing data on which to make a decision is important, you don't want to get so caught up in data review that you end up studying all the sides of a circle. At some point, a decision needs to be made and action taken. Customers and clients want fast action; if you can deliver it correctly, you have a competitive advantage.
  • All of the processes within your company must be results-driven, supported by timely action. Sometimes as companies grow, they create layers of rules and procedures that slow things down. This usually results in the loss of having a competitive advantage. The leader needs to cut through this bureaucracy (and all of the obstacles that it creates) and eliminate anything that slows the decision-making process down.
  • The leader needs to re-focus his team's attention on achieving measurable outcomes. When companies exist just to maintain the status quo, their teams focus on and measure the wrong things. To them, checking off items on a project list is how they define successful. They become lost in the weeds of tasks and don't give the desired outcome the attention it deserves.
All around us, every day, we experience what a lack of a sense of urgency looks like. As such, it stands to reason that if you make the decision to create and nurture a strategy built around a dynamic and ongoing sense of urgency, you will earn a competitive advantage. Am I right? You know I am! So what are you waiting for?

Your Monday Morning Wake-Up Thought 
 
"Everyone knows that action leads to results. Action driven by a focused sense of urgency removes the limits on just how far you can go.
- Chris Ruisi


Chris Out Loud
The Latest from Chris Out Loud 
Each year around this time, my wife and I go through the house finding everything that needs to go. Some of the "stuff" is donated to various charities and the remainder goes off to the dump. Anything deemed "dump-able" (I think I invented a word) is collected in one place in either the basement or garage for pick up by the "1-800-Got Junk" folks. What happened next amazed even me! Read more...


How you can Step Up and Play Big
Habits


Free Leadership Learning Opportunity - Coming January 14
Weekly Leadership Minute

I'm happy to announce a new - and FREE - leadership learning initiative. On Thursday, January 14th I will be launching my new Weekly Leadership Minute. The weekly "minute" will be a video - under a minute in length - covering an important leadership topic, such as risk taking, decision-making, leading your team during challenging situations, adapting to change, and much more. All you have to do is watch it and take notes. I'll share a link on my Linkedin page, as well as on Facebook, and each will be stored on my website under the Resources page for your future reference. Watch for the first video, and of course, I'm always available to answer any questions you might have along the way.


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phone:
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