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 March 2013
Meet the Mobile Jewelry Consumer

Young, diverse, adventurous, self-confident

 

 

4 out of 5 consumers use smartphones to shop. Among smartphone audiences accessing retail destinations, nearly 1 in every 3 had a household income of $100,000 or greater.

 

comScore

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Mobile Jewelry Consumer in 2013?

 

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By the end of 2013, there will be more mobile devices on Earth than people. Cisco predicts global mobile data traffic will increase 13-fold by 2017, with more than 10 billion mobile-connected devices by then. It also believes mobile network speeds will grow by seven times what it is now.

 

Cisco

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Mobile Jewelry Consumer in 2013?

 

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Nearly 116 million Americans will use a smartphone at least monthly by the end of this year, up from 93.1 million in 2011. By 2013, they will represent over half of all mobile phone users, and by 2016, nearly three in five consumers will have a smartphone. 

 

EMarketer

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Mobile Jewelry Consumer in 2013?

 

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Nearly 50% Of Consumers Believe They Are More Informed Than Store Associates

 

Motorola

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Mobile Jewelry Consumer in 2013?

 

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About MVI

 

MVI provides research and development for the global gem, jewelry and watch industries.

 

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