May 2016


ADV logo


 Letter from the President


In This Issue

Officers and
Board of Governors



Patrick Bruen

Time Warner Cable Media



1st VP

Matt Rubin




2nd VP

Casey Pogan

Franklin Park Mall 




Ann Fago
AIM Specialists





Aubrey Hornsby

Louisville Title



President's Advisory Council:
Karen Hopkinson
Aramark Uniform Services
Patrick Giammarco
PWG Marketing
5th District AAF Executive Board Member:

Michael Seay




Executive Director:
Patty Schoepf
office:  419.866.4199
cell:  419.260.9572

Board of Governors:


Jan Aguilar

Gallon, Takacs, Boissoneault & Schaffer Co., L.P.A.



Jean Drees

Harbor Behavioral Health



Melanie Dunn

Cuttlefish Graphics



Scott Grosteffon

Impact Products, LLC

419.841.2891 x313


Ryan Hall

Cooper-Smith Advertising

419.470.5900 x18


Matt Lentz

The Valentine Theatre

419.242.3490 x18


Greg Reece

H.O.T. Graphic Services

419.242.7000 x365


Katelin Reinhart

The Blade



Jodi Szczublewski


419.244.8321 x159


Mallory Tarr

The Ability Center



Mike Toth




Robert Wagner




Calendar of Events:
Monday, April 25 - Friday, May 6
AdBID online auction
create a profile to bid on items, bidding closes at 3:00 p.m. on Friday, May 6

Wednesday, May 18
Monthly Luncheon Program
The Premier
speaker:  TBD
Community Service:
East Toledo Family Center
11:30 networking
11:45 buffet lunch
12:00 announcements
12:15 presentation
RSVP by 5/16

for more club information, visit:

Who Am I?
My place of birth is:
Toledo, Ohio

My hobbies are: 
You'll see me on the Volleyball Court, at a Crossfit Gym or at our awesome Metroparks.

The last good book I read was: 
I'm a huge Sci-Fi Nerd. I just finished Mistborn Book 6.

Something no one knows about me: 
I was struck by lightning.
My burning desire is to:
Travel to different parts of the world and spend a month at each destination.
The reason I got into advertising/marketing:
I love growing people's businesses. The power of the internet just seems to be endless and somewhat magical when you apply it correctly.   

My key to success is:

Surrounding myself with people smarter then myself.
Best thing about being an AAF Toledo member:
I'm not sure yet as I'm brand new but I am looking forward to finding out.   

I am:
Tim Saddoris
Office: 567.686.1040 x210
Cell: 419.297.4789

 You are an AAF Member 


Your membership to
AAF Toledo
entitles you to be a
member of the
American Advertising Federation (AAF).

This membership connects
you to the entire advertising
community and provides you
with great opportunities for networking, education, and valuable discounts.


 Click HERE
to receive industry SmartBriefs.


Quick Links


Patrick Bruen
AAF Toledo President
The way a team plays as a whole determines its success. You may have the greatest bunch of individual stars in the world, but if they don't play together, the club won't be worth a dime.
- Babe Ruth

Welcome to spring, it's been wonderful enjoying the nicer weather and getting out and about. It's always this time of the year when we think about what is next for our lives. If you are looking to enjoy some of the great things Toledo has to offer, check out AdBID, our online auction. AdBID is home to some great stuff to help you make the most out of your spring and summer! Bid on items like advertising packages with most of our local media, or events such as the Broadway Series at The Valentine Theatre! Check it out:
We had a great program this past month. Our speaker from comScore, Julia Johnston, was a hit and that was one of the most data driven luncheons in a long time. Our new luncheon venue continues to be well received; great service and the food was delicious!
Our May luncheon returns to The Premier on Heatherdowns on May 18th and our speaker is pending. We are partnered with the East Toledo Family Center, a valuable partner in an empowered community where their mission is to strengthen one life at a time. This is a great organization doing a lot of good in the Toledo area and they are in need of our support, so please bring a donation item if you are able. Check out their wish list. It should be a great event and I'm looking forward to seeing you there. Please RSVP to Patty by Monday, May 16.
Did I mention AdBID, our online auction? The success of this auction depends on your support, so bid bid bid!!! There are a lot of options out there from a YMCA membership, media packages, event tickets, and even throwing out the first pitch at a Mud Hens game! Check it out at
At AAF Toledo, our fiscal year begins on July 1st, so look for your membership renewal information from Patty soon. We are looking for Board members to fill open positions. Please contact Patty ( if you are interested in serving.
Patrick Bruen
2015-2016 AAF Toledo President 
Marketing & Client Solutions 
Time Warner Cable Media


AdBID ~ Online Auction
bidding closes at 3:00 p.m.
on Friday, May 6

Start YOUR bidding now!
Talk with your clients, coworkers, friends, and family about the great deals that are available to them. You do not need to be a member to bid!  Bidding closes at 3:00 p.m. on Friday, May 6.  Visit:

  • Donations were accepted until April 25
  • Online bidding began at 8:00 a.m. on Monday, April 25
  • Online bidding will close at 3:00 p.m. on Friday, May 6
  • Highest bidders will be contacted the week of May 9
All items must be paid for at time of transfer.  Check, MasterCard, VISA, and cash will be accepted.

Thank you to our donors!

Still have questions?
Please contact -

Patty Schoepf
AAF Toledo

Thank you in advance for your club support.

AdBASH ~ Volleyball Tournament
Thursday, August 11


Thursday, August 11

Company Profile ~ InfoStream Solutions

At InfoStream Solutions, we go beyond designing awesome websites.  Our customers continue to reap the benefits long after web launch.  With our enthusiastic team, we make your online marketing fun and profitable!  Based in Perrysburg, the InfoStream Solutions team has provided hundreds of local businesses with websites, custom business applications, SEO, email marketing, social media, and eCommerce solutions.

Contact us today!

Welcome New Members

 Sara Farr

Career Services Specialist

School of Advertising Art



Luncheon Program Series Sponsorship
September 2016-June 2017

Monthly Luncheon Program Series Sponsor



September 2016-June 2017
  • Logo on all Luncheon Program related materials
  • Four tickets to every Luncheon Program
  • Opportunity to distribute promotional materials at every Luncheon Program
  • One AAF Toledo Membership (July 1, 2016-June 30, 2017)
  • Four tickets plus a full page ad for the following events:
  • Creativity & Innovation Summit (November 2016)
  • ADDYs (February 2017)

contact if you are interested in above sponsorship package

AAF Toledo Blog

How to Submit a Guest Blog Post to AAF Toledo
The ideal length for a post is between 850 and 1,000 words and must not have been previously published.
Come up with a great idea. To be considered, AAFTOL blog topics should be related to advertising, marketing and communications. Write something that you would want to read yourself.

Send a proposal. Send a brief proposal to Please do not send the full article. Keep it brief: a tentative headline; two or three sentences explaining what the blog will be about; and one sentence saying why you are qualified to write it. Based on this proposal AAFTOL will let you know within three business days whether to submit the article.

Write with the reader in mind. Writing for the web is different from writing for print. The best way to organize the piece is to start with a brief set-up that hooks the reader. Then organize the rest in segments. Assume the reader is busy and has a short attention span. Short paragraphs and headings within the article make it easier to read.

Include a brief bio at the top. Your name; the name of your company (with a link to your website); and if you've written a book relevant to the article, the title of that book with a link to the Amazon page or to your website if the book is available for sale there. If you tweet, please indicate that, and include a link to your Twitter profile page.

Submit the completed article. Please submit your final version by pasting into the body of an e-mail, or attach it as a Microsoft word document. Your submission will be reviewed by AAFTOL editorial board. If we have any questions, comments or concerns, we will contact you.

What happens next? AAFTOL will acknowledge receipt of the blog within 24 hours, and let you know within a week whether it has been accepted for publication. If it is, AAFTOL reserves the right to edit the article, including changes in the text, subheads and headline, to improve readability and maximize web traffic.

Job Opportunities

Get a Job!


Do you need a job? Have a job opening you'd like to fill?

AAF Toledo has the answer.


Free online job postings are just one of the benefits we offer to our members and the community.  Go to Career Opportunities to find all the current job postings.  It's that easy!


Employers - need a new staffer? Just contact Patty at the AAF Toledo office and she'll post your ad on our Career Opportunities page. Instead of advertising your job to the general public and getting dozens of resumes from unqualified individuals, you can speak directly to your target audience - the advertising and marketing professionals of the creative community we serve.


For more information on Career Opportunities, contact Patty at the AAF Toledo office by calling 419.866.4199, or send your ad and contact information to




About AAF Toledo


AAF Toledo, formerly the Advertising Club of Toledo, is a professional and social organization for individuals actively involved in the creation and production of advertising and marketing communications materials.  The nonprofit (501C6) organization was originally formed in 1909 and remains dedicated to providing professional education and promoting fellowship among members and the community they serve.   


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