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   Volume VII, Issue II                                                                      Spring 2014
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July 12, 1962, President John F. Kennedy gave his immortal speech declaring that the US will go to the moon in ten years. Still one of the most powerful declarations ever:

 (2:12)

    

We Choose to go to the Moon- JFK 
We Choose to go to the Moon- JFK

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"I learned I can achieve the best business outcomes without demanding or pushing people but by finding each person's inspiration and motivation in order to get everyone to be involved...from the bottom of their heart."

 

-Audrius Skučas

Director General, Vilandra

Lithuania 

 


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Greetings!

Woman daybreak

   

Happy spring! Welcome to my new blog and website! Wow, it's here!

 

 

Last fall I went through a strategic planning process for the next stage of my business, and in it I declared that I want my website and work to reflect me more authentically. That includes continuing my work in coaching, leadership and team development, and deepening my work in women's leadership and public speaking. I want to work more with individuals and companies focused on social responsibility and values-based business. I also want to better integrate some of my various interests and work.  

 

 To that end, I now offer coaching retreats in Vermont, to take advantage of the power of Vermont's natural beauty. And to better integrate my professional life, my Lithuanian background and language, and my goal of passing that connection on to my daughters, in February I led a two-day seminar with the Baltic Management Institute in Lithuania and took one of my daughters with me. I plan to return to Lithuania for work in July and will bring my other daughter with me.

 

There has been power and energy in this process, and it causes me to reflect on what makes a declaration work versus it just being a good idea that never happens. I invite you to join me in this reflection.

  

Warmly,

Kerry    

Declaration vs A Good Idea 

A Distinction
   

A declaration is a commitment to a future possibility. In the work of thought leader Fernando Flores, he speaks of five speech acts: Declarations, Assessments, Assertions, Requests and Promises. He explains that language is the most powerful tool we have, as it allows us to create a future rather than just describe the present reality of the world. Language is action.

 

A Declaration is the first part of making a new reality. There needs to be a clear picture of what you want your future to look like and an understanding of why it's important to you. In this next phase of my work, I want to lead more comprehensive leadership programs for companies, because I can see the deeper impact they have in shifting organizational culture. I want to offer busy leaders a way to get away from their regular work and begin a coaching engagement in Vermont, using nature as a source of reflection and inspiration. I want to support more women leaders in accessing their power to make positive change. And I want to work with individuals and organizations that are searching for deeper alignment of their values and the work they do in the world.  

 

The other important aspect is that the declaration needs to be embodied. It needs to be felt and come from one's heart and soul, rather than just from the head. To what extent is this declaration in alignment with one's values and being. Does it resonate in one's core? This will help to distinguish true declarations from "should's". (We all know this... "I should eat better, sleep more, clean out my inbox, etc."). Unless one connects with the deeper "for the sake of what", there is little chance that the declaration will be fulfilled. What declarations are in you now? What commitment to the future would you like to make? See below for more reflection.

Reflection Exercise
Moving from Theory to Action 

 

To support you in creating a declaration for yourself.

 

Phase 1: Identify what you want to declare:

While there are many, many questions, exercises and process for identifying what's next for you, here are a few to get you thinking:

 

  • What would you do if you weren't afraid?
  • What do you want to stop doing?
  • What wakes you up, or keeps you up at night? (Other than crying children) What needs to happen for you to sleep more peacefully?
  • At your funeral, what would you like people to say about you? To what extent are you living in a way that will have them say that?

Phase 2: Boil this intention down to the essence- a phrase that you can say in a sentence. The words matter- it should resonate with you in your heart and body.

 

Phase 3: Practice saying this declaration standing up, feet firmly grounded, coming from your whole body, not just your mind. Use the energy generated to move you into action. This isn't just touchy-feely-the research demonstrates the power of this embodiment. (See Amy Cuddy's research if you haven't already).

  Book Review
 
True To Yourself: Leading a Values-Based Business

Mark Albion 

 

If you want to declare that your business will be a socially responsible, values-based business, this book provides an excellent framework for how to do it. I appreciate Albion's personal stories of his own path as well as those of other well-known companies who chose the values-based business foundation. Albion offers reflective action exercises designed to get you thinking about what's important to you and how to integrate your intentions into your business. This is an important book in the field of socially-responsible business that will inspire and move you into action. 

  

Photo of KerryKerry Secrest is a leadership coach for individuals and organizations who inspires the best in individual and organizational performance. 

For more about Kerry, click here:

Please feel free to contact me with comments, questions or to find out how I can support you or y
our organization!

Watershed Coaching, LLC
904 Upper Dummerston Rd.
Brattleboro, VT 05301 · 802-451-0842