Mike Michalowicz  

CEO, Provendus Group

Being able to remember names, dates and details could give you a huge advantage in business. Try these strategies for increasing your total recall.

September 05, 2013

Every single one of us has a limitless memory capacity. Storage isn't the issue, as our brains can hold everything and then some. It's recall-accessing the information in our memories-that's the sticking point.

Not only is recall difficult, but it also affects how our peers perceive us. Think about it: The person who remembers details, dates, names, specifications-we think of that person as smart, organized and someone we want to do business with. The person who constantly apologizes for never remembering a name or recalls information incorrectly-we think of that person as less smart, or at least not as desirable a work partner as the person with the great memory. Memory matters in business. A lot.

If your memory could use a boost, you're in luck. With some effort, you can improve it. Try these seven ways to enhance your total recall:

1. Convert words to pictures. This essential tip works for two reasons: First, we naturally remember visual cues better than words, and second, the more senses you involve in learning or storing something, the better you will be at recalling it. Say you need to remember to submit a proposal to a client at 10 p.m. for a meeting the next day. You commit your task to memory by visualizing your proposal-a stack of papers-on top of an alarm clock that reads "10 p.m." The trick here is to make the picture vivid. So visualize an alarm clock, time flashing, alarm blaring, and focus on it. 10 p.m. ... proposal ... got it.

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