Featured Titles
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Great for MBA and graduate courses!
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The first title to be published in the new Marketing Science Series, this book offers the skills needed to tackle real world marketing challenges with step-by-step guidance on problem solving.
Linda Holbeche presents a new model for achieving organizational development by focusing on how to build agility and resilience at the individual, team, and organizational level.
Also new this month:
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In a recent episode of On Brand, Steven Van Belleghem, author of When Digital Becomes Human, talks with Nick Westergaard about the changing nature of customer relationships and the increased value of human interaction.
Social Media Recruitment author Andy Headworth discusses how companies can successfully use social platforms for recruiting.
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