Giving out the same old promotional products can get stale when promoting your company at trade shows and other events. In fact, many people think of them more as "throwaway" items rather than "valued giveaways." Imagine using 3D printing as a method to get your business noticed at trade shows and demos. If you want to attract potential customers these days, you have to get creative. And, the bonus to this comes from embracing new ideas and technologies--your business will be viewed as future focused.

Layers of Fun
3D printing is an additive manufacturing process which creates three-dimensional solid objects layer-by-layer from a digital file. This cost-effective and quick form of manufacturing low quantities can produce anything from 3D printed mini versions of people, to edible gummies, to personalized promotional products. You can create some pretty spectacular inventions with a 3D printer--the opportunities are endless. If you can think it, you can make it.

For an added bonus, take a 3D printer to an event and work your magic. Whether you want to create and give away 3D printed mementos or create 3D versions of your company logo onsite, setting up a 3D printer at an event can be a sight to see, as well as an easy way for your business to draw crowds and leave a lasting impression.

Money Well-Spent
Depending on your business needs, purchasing a 3D printer can be a big investment, as 3D printers range anywhere from $500 to $200,000. If you don't see your business investing in a 3D printer, consider renting one instead. Companies such as Rentabuild give you the luxury of trying out a 3D printer in the comfort of your own home (or business). You can rent a 3D printer from one week to one month for under $400. All rentals include the necessary equipment to start creating amazing things. Other options include using sites such as 3D Hubs to allocate your printing services to a company within your local area.

Once you happen upon a 3D printer, you are one step closer to building connections and being the life of the party at your next event. The next step is creating and preparing 3D files for production. Consider working with design professionals to cultivate and transform your designs into 3D files ready for production. Once you have developed your design, running tests on your printer prior to your next event will help you gauge how long it takes to turn a 3D file into a tangible 3D design. If you're creating mementos to pass out to prospective clients at an event where time is a concern, creating a complex design is probably not the best option. In this case, consider creating one simple design that can be personalized for each visitor. Making your 3D files simple and small will still make a big impression with personalization.

With 3D printing, there are many opportunities to create an impactful introduction that's sure to leave potential customers wanting more. Get out there and make your mark.