August  - 2015
We all know that trust is important. We trust our kids to make the right decisions...we trust that our employees will give great performances...we even trust the cashier to charge us properly for our items at the grocery store (although there is the occasional mix up.)

But what about others trust in ourselves?

As leaders and decision makers, other people's trust is vital to our organizations. Shareholders trust us to make the right decisions to stay profitable. Customers trust us to deliver on promises.

Trust drives every decision that matters. Here's how to earn trust.


Patrick S. "Coach" Frazier

Patrick S. Frazier, CBC
The Coaching Authority
(574) 286-1123

Stay Connected

Like us on Facebook   Follow us on Twitter   View our profile on LinkedIn  

Sign up Here to enjoy your FREE access to Learning Wednesdays! The next opportunity is Wednesday, August 12th at 11:45am ET We will be hearing from Pat Lencioni on Organizational Health.

How Leaders Create Trust 

People choose to buy from you, offer help, and grant rewards based on trust. Here are ways to increase your success by creating trust. While we already do most of these things, missing even one of them can ruin it all.



 Be Dependable

  • Deliver what you promise, and promise only what you can deliver. Report delays immediately.
  • Be on time. Leave early for appointments. Set realistic deadlines allowing for the unexpected.
  • Show courtesy by returning phone calls.
  • Be predictable. Use self-control; anger repels and scares others.


  • Show interest and respect by paying attention to what the other person is saying.
  • Ask questions. Then make it easy to answer them.
  • Accept the other person's ideas as valid, even if you disagree. Avoid listening through filters of what you want to hear.
  • Be open to new ideas. Realize that you could always know more.

Be Honest

  • Tell the truth. Lies demean the teller more than they fool the listener.
  • Act with integrity. Make decisions as if you had to deal with all of the consequences.
  • Treat others with respect and choose actions that add value for everyone.

Provide Data

  • Tell stories that show past achievements. Quote compliments.
  • Collect data. Keep a victory file of successes, testimonial letters, and other good news. If necessary, ask for testimonials, references, and compliments.
  • Create data. Plan good deeds that lead to complimentary stories.

Take the High Road

  • Help others perform at their best. Give without expecting a return favor.
  • Do good things because that makes the world a better place.
  • Show courage during uncertainty.
  • Seek the good in others.
  • Trust others because this shows that you expect to be trusted.

What Our Customers Are Saying:
"Pat did a great job introducing our ministry's administrative team to some key tools for us to use in the areas of strategy, execution, cash, and people. Pat was knowledgeable, insightful, and brought a new outside perspective to our planning process. I would highly recommend him to any team or leader who is looking for better resources in strategic planning and execution."  

Robert Myers