DV Management News
How is your 2050 plan coming along?
Director, Global Research and Marketing
It's always good to step back from time to time and look at the big picture. Doing so can help us take stock of what our day-to-day work as agricultural producers--and those who supply them--really means beyond the everyday tasks of planning, managing, measuring, trouble shooting and just plain getting stuff done.
We all know that the world population by 2050 is projected to be 9.6 billion people, compared to 7.2 billion today. That means total agricultural production must increase 1.75% each year in order to double by 2050, to satisfy total estimated food demand. Current estimates of 1.84% show we actually may be surpassing that annual figure right now. Can we keep it going?
In particular, protein consumption--meat, poultry, dairy--will increase by two-thirds, especially as developing countries advance and demand more high-quality protein in their diets.
These daunting projections are combined with the reality that crop land and land for livestock production certainly will not expand at the same pace, if at all, for a variety of economic and geopolitical reasons.
So, with that in mind, everything we can do together to safely and efficiently bolster production using finite resources is the order of the day. At Diamond V, our research, field trials, consultation, product development and partnerships with producers are all aimed toward this single goal. And, as current trends and production metrics are indicating, by this time 37 years from now, we will hopefully be accomplishing this heady global imperative.
As always, we appreciate your readership of PoultryAdvisor and welcome your input.
Kind regards,
Mike
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In The News
A poultry industry economic outlook
By Eric Gingerich, DVM
Technical Services Specialist - Poultry Diamond V
Here is an abstract from a presentation given at the 2013 American Association of Avian Pathologists (AAAP) Annual Meeting in Chicago, IL on July 21, 2013 by Mike Donohue of Agri-Stats. This presentation gives an overview of the economic and marketing challenges facing poultry producers. Mr. Donohue mentions challenges in the ability to continue to use antibiotics in health management programs. Diamond V Original XPC can aid poultry health and reduce the need for antibiotics through its actions in the intestinal tract on intestine lining morphology, improving the beneficial microbiota population, and balancing the immune response to pathogens.
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