Important changes to 08, 09 and 118 numbers from 1 July 2015 - what you need to know
Ofcom, the communications regulator, is making changes to the way consumers are charged for calling service numbers; that's those numbers beginning 08, 09 and 118. Their research has shown that people are confused about how much it costs to call these service numbers, and as a result avoid using them. Ofcom believes that the changes being introduced will make the costs more transparent and easier to understand.
From 1 July 2015 onwards the cost of calling your non-geographic service numbers must be stated in a new way that's compliant with the regulatory requirements outlined by Ofcom and the Advertising Standards Authority and, for 087 and 09 numbers, PhonePayPlus.
On the Syntec blog this month Jonathan Graham explains what these changes mean for your business and the things you need to do in order to be ready for this change.