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Upcoming e-Seminars
Earn 3 CPYB Recertification Credits!
December 9, 2015
12:00-1:00 pm ET
CPYB Only
Mark Your Calendars
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Member-to-Member
This is the place to include your news about recent sales, new hires, office expansion or other business updates and successes. And it's FREE!
Just send your news items by the 10th of the month along with any photos, to jthompson@ybaa.com
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CPYB Recertification Credit Opportunities
Continuing education and professional development is essential for Yacht Sales Professionals to perform their job at the highest possible level. Certified Professional Yacht Brokers (CPYB) are required to earn a minimum of 30 credit hours of continuing education / professional development every 3 years.
See the upcoming events here.
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Members Business Benefits!
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Decline in Big-Boat Sales Stalls Rally
By John Burnham, YachtWorld
After four months ahead of the previous year's monthly sales levels, YachtWorld member brokers reported an October slowdown to SoldBoats. With 2,219 boats sold, volume was down 97 boats or 4 percent; however, the total remained slightly ahead of average sales for the last five years, indicating that October 2014 was a better-than-normal benchmark.
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Customer Information You Need to Build Super-Strong Relationships
By John Chapin, Sales & Motivational Speaker
I think we all know that the more a prospect or customer likes us, the more likely they are to do business with us, regardless of most other factors. In fact, a prospect will buy a higher-priced, inferior product from someone they like versus someone they don't.
Make no mistake, building solid relationships takes time, effort, energy, and money and that's precisely why most people continue to cop out with price and other excuses when they lose a sale as opposed to building the relationships necessary to retain customers and get new ones. That said, if you do decide you'd like to do the hard work upfront in order to hang on to customers long-term, this article will give you the information to gather and use with each customer.
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Professionals Supporting Professionals
CPYB Sponsors Make a Difference
The Certified Professional Yacht Broker (CPYB) program recognizes Yacht Sales Professionals throughout North America who are committed to continuing education and meeting professional standards. The program is supported by every professional yacht broker association in North America and is also strengthened by CPYB Sponsors - industry-leading companies who appreciate the valuable role that brokers serve in encouraging and growing the boating lifestyle.
CPYB Sponsors receive year-round recognition of their commitment, as well as the knowledge that their generosity is making a real difference in the marketplace.
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Member to Member News
Northrop & Johnson is delighted to welcome Jochen Brill as a Sales Broker in the Palma Office. Read more. Gowrie Group Aims to Raise One Million Dollars to Benefit the Shoreline Soup Kitchens & Pantries. Read more.
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Advertise in the Yacht Broker News in 2016 - Receive a December Ad for Free!
Place your company's ad in the monthly Yacht Broker News reaching over 2,500 YBAA and CPYB members and prospects, industry press and business services partners. You can feature your company ad on a monthly or annual basis. Order now and receive a FREE December 2015 ad. In addition, consider placing an electronic ad on the YBAA Website which offers several premium options for maximum exposure.
It's an investment that can create many new opportunities in 2016. First come, first served!
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Enrollment for the 2016 YBAA Health Insurance is Now Open!
Open enrollment begins November 1, 2015 and ends January 31, 2016
In order to receive a January 1, 2016 effective date you MUST enroll by December 15, 2015
Benefits of the YBAA Health Insurance Exchange are:
* No medical questions asked - all pre-existing conditions are covered
* Instantly calculate your government premium subsidy
* 100's of insurance carriers and 1,000's of plans designs to choose from
* Low deductibles and out of pocket plans available
YBAA Members click here to learn more about the Health Insurance Program. YBAA members can enroll over the phone or online!
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Renew Your YBAA Membership!
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