Missouri Main Street Connection is on Facebook!
|
Call for Award Nominations
The 6th Annual Missouri Downtown Revitalization Awards will be held in St. Louis on July 31, 2014.
The Evening of Excellence will be the finale of "Get Plugged In...Downtown." The Awards Ceremony and dinner will send everyone home with new inspiration. Some will even carry an Excellence of Achievement award home. This might be your community.
The award nominations are an opportunity for YOU to honor the people, the projects and the activities that are outstanding achievements in your Community.
Download a Call for Award Nominations entry form HERE. Deadline to submit nominations is May 23, 2014.
|
How MMSC Impacts Economic Development Across Missouri
The following is a compilation of economic data for the past eight years, collected by communities in the top three tiers of the Missouri Main Street program that participate in the Four-Point Approach® to Downtown Revitalization.
- $735,681,834 of private investment, including exterior facade improvements or restorations, interior building improvements and new construction
- $2,234 of private investment for every dollar appropriated to the Missouri Main Street Connection by the State of Missouri
- $118 million of public investment by municipal governments in improvements to infrastructure
- 2,366 net new jobs. Cost to DED for creating each new job: $129 based on appropriations to MMSC
- 196,409 total volunteer service hours donated to Missouri Main Street communities worth $4.2 million value based IRS volunteer rate ($21.36)
|
Main Street Does Peep Show
With warmer weather come the traditional downtown events like Easter Egg Hunts, Bunny Hops and Easter Hat Contests, but one Missouri Main Street community decided on a more imaginative and entertaining promotional event.
During the first few weeks of spring, Main Street Chillicothe holds their annual "Downtown Peep Show" - wait, not that kind of show. This Peep Show features creative marshmallow artwork. For a fee ranging from $5 to $15 per entry, anyone can enter - child, non-profit, individual, or business. The artistic Peep entries can be any theme and contain other candy or props, but "Peeps must play a starring role."
"Young or just young at heart, the Downtown Peep Show is something for everyone to have fun with," said Micah Landes, Executive Director. She said the focus of the special event is to build downtown traffic and eventually or indirectly generate retail sales for Main Street businesses, one of the three areas of promotion. The other two basic types of promotional activities are retail activities, which are designed to promote goods and services offered by downtown businesses and to generate immediate sales, and image enhancement activities that focus on reversing or overcoming negative attitudes and perceptions of Main Street.
In Chillicothe, the colorful marshmallow masterpieces are displayed in downtown storefronts for about ten days. The public then decides the winners with their 50-cent votes at the Peep Show, a day of family fun full of games, activities, eats and sweets. Local businesses and groups sponsor the event to cover advertising costs and prizes, and proceeds from entry fees and votes go toward the continued downtown revitalization efforts of Main Street Chillicothe. |
Now it is time to think about our buildings.
This is the perfect time for every business and property owner downtown to take a serious look at their building for both maintenance issues and to evaluate whether it is time to make visual improvements.
Instead of starting with the glitz and glamour - it is really important to go through a checklist of basic maintenance items to be prepared for the spring storms and summer sunshine.
|
Affiliate Grant Workshop Offered in June
Any Missouri community interested in a 60/40 Matching Grant for assistance in establishing a Main Street® Organization or Downtown Revitalization Program in their historic commercial district should attend this workshop.
Workshop Date & Location
June 26, 2014
10 am to 1 pm
Franklin County Commission Building
400 E Locust
Union, MO
There is no charge to attend the Grant Workshop; however, RSVP is required.
For questions or to RSVP, please contact Bobbie by phone at 417.334.3014 or e-mail at bmills@momainstreet.org.
For the full 2014 Affiliate Grant Workshop Schedule, CLICK HERE.
|
National Main Streets Conference
"Works in Progress: Making Places, Moving Forward"
May 18-20, 2014
Detroit, Michigan
This conference offers classroom and in-the-field workshops for all Main Street participants and networking opportunities with people from across the nation. Important lessons on resilience, innovation and hard work can be seen first-hand in Detroit: a city that is actively building on its cultural and heritage assets to overcome economic challenges.
Online registration is open - CLICK HERE!
Visit the National Main Street Center website HERE to see the conference schedule or to find more information.

|
Upcoming Missouri Main Street Events
May 18-20
National Main Streets Conference; Detroit, MI
Classroom and In-the-Field Workshops plus numerous networking opportunities.
June 26
Main Street® Affiliate Grant Workshop; Union, MO
Learn how a 60/40 matching grant can provide your community with on-site training for revitalization.
Visit the calendar page at MoMainStreet.org for more information.
July 29-31
"Get Plugged In...Downtown," Missouri's Premier Downtown Revitalization Conference & Evening of Excellence; St. Louis, MO
Many classroom sessions, in-the-field training opportunities and networking. Basic Training for new Main Street Programs plus many advanced sessions.
Download the complete 2014 MMSC Conference & Workshop Calendar HERE.
|
We Invite You to Invest in Missouri's Communities!
Missouri Main Street Connection, Inc. (MMSC) is the only organization in the state dedicated exclusively to the economic and physical revitalization of Missouri's downtowns, central business districts and the neighborhood business districts. We provide a variety of services in order to ensure that our communities maximize their ability to undertake a successful revitalization program.
Your support of MMSC puts you at the center of our efforts to develop the sense of place, quality of life, and economic vitality of Missouri's downtowns and traditional neighborhood business districts.
You can feel confident that your support is truly making a difference. MMSC provides downtown development services, guidance and technical training and advocacy services to communities regardless of size, demographics, or location.
As needs for communities increase and as state funding dwindles, your support goes even further to help support our work with communities to address the most pressing revitalization challenges and achieve comprehensive, enduring success.
The first step in the comprehensive and successful revitalization of Missouri communities is becoming an investment partner of Missouri Main Street Connection*.
*Missouri Main Street Connection is a statewide, 501c3, not-for-profit organization.
|
|
Our Partners in Revitalization
|
 |
Visit our Website
| 

|
Our Mission
|
The Mission of the Missouri Main Street Connection is to provide communities with the knowledge and tools to economically and physically revitalize their downtowns.
MMSC works to ensure that the downtown districts in Missouri's cities and towns remain essential elements to their sense of community, their cultural heritage and to the state's economy. Downtown revitalization is encouraged through economic development within the context of historic preservation. The primary purpose is to ensure the long-term success of the downtown by creating, educating, training and empowering a comprehensive, professional, volunteer-based downtown revitalization organization.
|
|
|
Save the Date for Missouri's 6th Annual "Get Plugged In...Downtown"
Join us in St. Louis July 29-31, 2014, for Missouri's Premier Revitalization Conference, "Get Plugged In...Downtown."
This conference will bring practical ideas and solutions for preservation based revitalization that is relevant to rural, mid-sized and urban communities.
Make new connections during the numerous networking opportunities offered. Get new tools to keep your downtown vibrant and competitive in today's market. Attend sessions geared for "Inspiring People, Leveraging Partnerships, and Strengthening Communities."
Online registration will be open soon. For additional information about "Get Plugged In...Downtown" or for Sponsorship and/or Exhibitor opportunities, visit the conference website: www.getpluggedindowntown.org.
|
Six Missouri Main Street® Programs Achieve Accredited Status
Attaining Accreditation from the National Main Street Program gives bragging rights to six communities in Missouri - Cape Girardeau, Chillicothe, Lee's Summit, Liberty, Warrensburg and Washington. This is the highest level of recognition a community can receive through the Missouri Main Street Connection (MMSC), and it confers the honor of both National and State Accreditation.
To receive National and State Accredited status a community must reach the Main Street criteria standards each year and must have successfully completed the services provided by MMSC to the Selected Level Communities.
Offering congratulations to the Accredited communities for their achievement were Gayla Roten, State Director of MMSC, and Norma Ramirez de Miess, Senior Program Officer of the National Trust Main Street Center.
Following the Accreditation reviews, Ms. Miess said, "We are pleased to see how the communities have proactively addressed planning, building partnerships with their City and other civic groups, and continued to expand their leadership base to be effective instruments for implementing comprehensive revitalization strategies."
The Missouri Main Street program's purpose is to create vibrant communities across the State. This effort is based on numerous recent studies showing that empowering individuals to develop their downtown motivates high achievement, where people will want to live, work and invest, making our State economically stronger. The goal of the Main Street Center and Missouri Main Street program is to encourage preservation-based economic development through the Four-Point Approach®. All of the Accredited communities use this strategy for downtown revitalization:
Organization: Working toward the same goal and assembling the appropriate human and financial resources to implement a Main Street revitalization program.
Promotion: Creating a positive image of the commercial district and encouraging consumers and investors to live, work, shop, play and invest in the Main Street district.
Design: Putting Main Street into top physical shape. Capitalizing on its best assets, such as historic buildings and pedestrian-oriented streets is just part of the story.
Economic Restructuring: Strengthening the community's existing economic assets while expanding and diversifying its economic base.
Missouri Main Street Connection provides communities with the tools needed to develop into thriving downtowns. "These tools can be used to create jobs and build a sense of place that not only provides for current Missouri residents, but makes our communities more attractive to new residents and generations to come," said Ms. Roten.
Communities selected for the Accreditation review are evaluated using the annual evaluation process and accreditation criteria intended to assist each community in performing up to national accreditation standards, as prescribed by the National Main Street Center. Though it is a critical moment for a Missouri Main Street community to become Accredited, it is equally important for the community to maintain the Accreditation status once it has been earned.
Missouri Main Street's mission is to enhance the social, cultural and environmental well being of historic downtown business districts located in Missouri's diverse cities and towns, through education using the Main Street Four-Point Approach® to Revitalization, as developed by the National Trust for Historic Preservation. The mission is based on the principle that America's historic commercial districts are a valuable asset that is worth preserving, and that they can contribute to the total economic vitality of their communities.
Associates are other Main Street programs utilizing the Main Street Four-Point Approach® to Revitalization and are meeting most of the Accreditation standards. These are Clinton, Excelsior Springs and Sedalia.
At the next level of accomplishment are 25 Affiliate communities, which are in the initial phase of a revitalization program using the Main Street Four-Point Approach®. They are: Appleton City, Ash Grove, Belton, Blue Springs, Cabool, Cassville, Concordia, Glasgow, Lamar, Monett, Peculiar Arts & Culture District, Raytown, Seymour and Ste. Genevieve. Other Affiliates are in the Main Street matching grant program: Bolivar, California, Canton, Drexel, Fayette, Grandview, Holden, Kearney, Lexington, Marceline, and the Vine Street District in Kansas City.
For additional information about the levels of achievement in the Missouri Main Street program, contact Gayla Roten, 417.334.3014, or visit the website at www.momainstreet.org.
|
Old Town Cape's Revitalization Program Collaborates with SEMO Student Body
Thanks to Benny Dorris, who serves on the Old Town Cape (OTC) Board of Directors, the students at Southeast Missouri State University (SEMO) are getting acquainted with the Main Street® program. Initially Benny was invited to be an ex-officio student member (non-voting) of the Board, which later revised the Bylaws to provide a position on the board for a student member with full voting rights.
Benny served last summer as an intern with OTC. It didn't take long for him to accept even more responsibility. Besides serving as president of the Student Government Association, he is now secretary of the OTC Board, has the authority to appoint students to serve on the Four-Point Committees, and is encouraging his fellow students to participate in downtown revitalization.
"Being on the OTC Board is an incredible learning opportunity," Benny said. "For the student population I think it's important that we consider ourselves not only members of the campus community, but also the Cape Girardeau community. Having the Student Government representation on the OTC Board and committees has been a valuable opportunity for students to reach out and participate in the community."
Marla Mills, Executive Director of Old Town Cape, said having Benny on the Board of Directors is a great asset. "Through the years we were trying to involve students more closely in our efforts, but couldn't find that 'sweet spot' about how to make it work," she said. The Bylaw revision appears to have allowed the Main Street program to identify the 'sweet spot.' "I think the most mutually beneficial thing so far has been working on getting additional students involved. Benny is working on his end, and then from our end we do orientation and get them involved in activities. The students are gaining valuable knowledge about community work, the work of Main Street and the work of OTC. We are gaining additional volunteers, voices and advocates who will continue to support our work in many ways into the future."
|
Two Missouri Communities Receive Affiliate Grant
Missouri Main Street Connection is proud to announce the addition of two Missouri Communities into the Affiliate Grant Program - Drexel and Marceline. Both communities submitted applications in the fall of 2013 with final selection taking place in November and officially starting the program in January and February of 2014.
Drexel, Missouri, is a small community, population of 962, located south of Kansas City. They have established a Community Betterment Corporation with a Board of Directors consisting of individuals who have been active since summer 2011. With support from MMSC, the group expects to:
- Create a comprehensive revitalization program for Drexel, continue its community betterment activities, and develop incentives for the restoration of historic buildings.
- Acquire knowledge and skills necessary for recruiting new businesses to occupy commercial space vacancies.
- Develop Drexel's downtown into an inviting and thriving center of the community as a historic preservation district with opportunities for generating new construction.
Marceline, Missouri, is a small historical railroad city located in the north central part of the state and has a population of 2,185. With support from MMSC, the Marceline revitalization group anticipates:
- Focusing on its most significant historic asset - the boyhood home of Walt Disney - and envisions a preservation and restoration program that will enhance its commercial core and benefit the entire community.
- Using a special historic district ordinance that was established several years ago as a valuable tool to advance the downtown revitalization program.
- Planning and implementing a sustainable long-term revitalization effort on the foundation already laid by a group of eager volunteer business owners and community leaders.
As part of the Affiliate Grant, MMSC staff will visit with downtown community leaders to evaluate existing and future needs of the downtown, and then schedule a series of customized training sessions equipping them to concentrate on their local revitalization goals. The goal of the grant is the development of a sustainable, volunteer-based organization that will carry out an economic development program based on the preservation of historic assets in the downtown, using the Main Street Four-Point Approach® to Revitalization.
During the two-year grant period, MMSC will provide on-site training and mentoring that will engage the entire community as a participant and beneficiary of revitalization. Representatives of the downtown group also will attend regional revitalization workshops and conferences conducted by MMSC.
The Affiliate Grant is a 40/60 match, requiring the community to contribute 40% of the cash value of the services, and MMSC to contribute 60%. The total grant value in training and mentoring services is $23,500.
Drexel and Marceline are also now designated as Affiliates in the Missouri Main Street Tier Structure, which ranks revitalization progress on a standard established by the National Trust for Historic Preservation's Main Street Center. Missouri Main Street Connection is currently providing revitalization training and mentoring to 145 communities in the state, plus Main Street accreditation services.
|
Fundraising for Nonprofit Boards
National speaker Carol Weisman recently provided an outstanding presentation to several Missouri communities during MMSC's Quarterly Training in Fayette, Missouri. Carol specializes in volunteerism, fundraising and governance. She began her professional career working with gangs - a marvelous background for working with boards. Carol found gangs better organized and with clearer expectations and a solid leadership training program. Listed below are some highlights from the excellent training session she provided.
The TRUTH About Fundraising According to Carol
- No one joins a nonprofit organization because it is a great opportunity to fundraise.
- You can be a great fundraiser without ever asking for money.
- Time is not money.
- Rich people don't raise money and give it to poorer people to spend.
- No one ever died from fundraising.
- The work of the staff is to make the board more efficient. Not to do the fundraising!!
- The most common reason people don't give is that they aren't asked...
- The work of the development or fundraising committee is not to do all of the work, but to make sure it gets done.
- Every board member has their own kryptonite and will lose their power if their power and talent is not well used.
- It is never easy to raise money; however, it is totally achievable!
Take a Look at the Bigger Picture
- More nonprofits - more than twice the number in 15 years.
- Churches still get the largest percentage of our charitable giving.
- You have to look beyond your town for revenue.
- If you don't have a strategy that involves soliciting individuals - you should! Individuals give over and above that of Corporations, Foundations or Bequests.
- Individuals and Corporations - buy on credit. they will also give on credit. The wealthy give on a credit card and so will those of modest means - for reward points and mostly because of convenience.
Board of Directors Role
- The Board of Directors are responsible for Fundraising! Each Board is expected to participate in ensuring adequate resources for the organization's budgeted work plan.
- Make fundraising a part of every board meeting by having a "mission moment," celebrating a victory, sharing a need, etc. Be deliberate.
The Three Steps in Fundraising
- Cultivation
A. Web-based Cultivation
- Send a news clipping to friends, donors and supporters.
- Research a potential donor.
- Look for funding sources.
- Create an e-zine or blog.
- Put event photos on your website.
- Write informational articles for your website.
B. High Touch Cultivation
- Invite a friend, relative or business associated to the agency.
- Have a meeting of a group you are involved in at the charity and organize a tour.
- Have a meeting at your place of business and brainstorm what your Main Street could and should be.
- Initiate a lunch, dinner or other visit with a "closer" and a potential donor.
- Invite a potential donor to a special event.
C. Mass Market Cultivation
- Write an article for publication. Don't forget the national media and the web-based media. Connect your organization with breaking news.
- Go on the speaking circuit. Rotary, churches, temples, Junior Leagues, etc. NEVER leave without getting their contact info including e-mail address. Remember to ask for more than money...time, volunteers and referrals.
- The Ask
A. The Board of Directors, the Fundraising Committee, whoever asks for money needs to study the case and know how to overcome objections. There is a different rhythm to development than other sales processes.
B. Set up meetings with clients, friends and other potential donors with someone who can fill in pieces of the case that you don't know.
3. Stewardship
A. Thank people often, creatively, graciously and cheaply!
B. Research shows that up to 94% of all donors will give a second gift and a larger gift if thanked by a board member!
C. When you thank a donor, instead of asking for more money, consider asking for more information and advice!
|
|
|
|