Brown Jordan, the distinguished luxury outdoor furnishings manufacturer and iconic legacy brand, has joined forces with EcoSmart Fire, the industry leader in bioethanol-fueled fireplaces, in a strategic licensing partnership to create Brown Jordan Fires. This partnership pairs EcoSmart Fire's innovative and clean-burning Fire Design Solutions with Brown Jordan's timeless collection of casual furniture to create a lasting line of products that complement existing and future collections.
Designed to inspire the outdoor living lifestyle, Brown Jordan Fires' elegant style and forward-thinking design will bring a warmth and glow to the high-end outdoor marketplace.
"It was important that we partnered with a company that embraces outdoor living as an experience and whose products reflect that philosophy through design integrity and innovation," says EcoSmart Fire's North American chief executive officer, Alexander Eburne. "After all, anyone who has enjoyed an outdoor fire understands the comfort, warmth and camaraderie that an open flame can evoke."
"Our partnership with EcoSmart Fire represents an extraordinary opportunity for Brown Jordan and our customers," adds Gene Moriarty, chief executive officer of Brown Jordan International. "Since 1945, Brown Jordan has continued to seek out ways to create functional and inspiring outdoor settings - with beautiful results.
"Brown Jordan Fires now allows us to offer customers another innovative element to enhance both exterior and interior environments with the highest quality, eco-friendly fire products on the market - a perfect complement to our elegant casual furnishings.
"We're confident that Brown Jordan Fires will strengthen our brand and generate real excitement among our loyal following of residential and trade clients."