reams
In This Issue
 
 
   
 
Greetings!

 

It's that time of year when your team is working extra hard to meet your customers' demands.

 

Here are some tips for keeping them motivated and efficient during this busy time.

  • Over-communicate - schedules change.  Make sure everyone (both your team and your customers) knows the latest work plans.
  • Acknowledge the wins - let everyone know that you're proud of what they're accomplishing. Share photos and customer comments.
  • Set short term goals with rewards - buy lunch or hand out gift cards for hitting weekly targets.
  • Keep a positive attitude - the boss sets the tone for the whole crew.

Find ways to show appreciation and support for the hard work your team is putting in to help you reach your goals.

 

Let us know how we can help you have a great month!

 

 

The REAMS Team 

Landscaping Around Pools with UltimateGrass 
 

Tired of tracking dirt into your pool? Chlorine killing your lawn? It may seem like there is no perfect solution to outdoor surfacing around swimming pools, but with UltimateGrass, these issues are no longer a concern.

 

Privacy, safety, beauty and convenience are just some of the considerations to keep in mind when landscaping around swimming pools. Artificial grass is an integral part of pool landscaping. The superior drainage capabilities of UltimateGrass artificial grass make it the best choice for poolside landscaping. Avoid the hassle of removing grass clippings and dirt from the pool by installing a synthetic lawn. Our superior fiber technology makes the blades resistant to fading from the sun or chlorinated water. Patios or pool decks covered with artificial grass provide not only beautiful landscape around swimming pools, they also add a layer of safety to the pool area. The sand infill assures a slip-resistant poolside surface to land on and the superior 100% permeable artificial grass backing drains fast and clean.

 

Benefits:

  • Easy installation: Installs directly over any poolside hardscape surface or flooring without nails or glue to create a soft, poolside landscape artificial turf grass solution.
  • Safety: A cushioned surface and gritty sand infill make for a slip-resistant poolside surface.
  • Durability: Artificial grass landscaping around pools is designed to last 15-20 years.

Top Performance at a Value Price:
Vista's 5000 Series LED Fixtures  

 

You asked.   And Vista delivered.  

 

You wanted a rugged, US-made fixture that would deliver reliable performance season after season.  

 

You said pair it with Vista's best-in-class US-made MR-16 LED lamps. And you said be sure to make it attractively-priced for today's tighter project budgets.

 

Vista's  5000 series is the result of your feedback. It's been a home run with professionals across all of our markets. Here's why:

 

  • High-performance US-made Vista MR-16 LED lamps make it easy to maximize energy savings and minimize maintenance.
  • Save time and labor: Each fixture is shipped with an LED lamp already installed. No hand assembly is required.  
  • Aesthetically-friendly compact design: Conceal it easily anywhere in the landscape
  • Water-tightness for lasting performance: A patent-pending silicone diaphragm gasket allows the fixture to breathe during thermal cycling to prevent moisture intrusion.

Kwik Tap: A Superior Tool-Less Saddle Tee for Polyethylene Pipe  

KwikTap tool less saddle tees have significantly less flow restriction than insert fittings. 41% less flow restriction than standard insert tee.
  •  No tools required  
  •  No snaps or straps
  •  Significantly less flow restriction than inserts
  •  Installs 6 X faster than inserts with worm screw clamps
  •  Superior versatility (remove, move, replace)
  •  Pre-Installed Swing Connections
  •  Made in the USA

Independent Lab Test Results

Flow Rate 13.6 gpm @ 40psi

Quick Burst Test 392 psi @ 62 seconds - The KwikTap fitting did not fail

 
Aquascape Pond Kits Make Water Features an Easy Sale   
 

What do BioFalls® Filters, skimmers, pumps, plumbing, liner, and lights have in common? They are all parts that make up a pond and they fit and function together to work in harmony.

 

Aquascape pond kits package the components together in a convenient, all-in-one box that takes the guesswork out of trying to assemble the components separately. Our simple Small, Medium, and Large kit options make it easy to select the right size kit for your needs.

 

In addition, our prepackaged kits save you an additional 20% compared to buying all components separately, making Aquascape pond kits the most cost-effective way to buy your Pond and Pondless® Waterfall products.

 

To see how easy it is to install a low-maintenance pond using an Aquascape pond kit, click here to watch our pond kit installation video.



Use Smart Irrigation Month to Sell Water Saving Upgrades to Your Customers

Water use peaks during hotter weather.  That's why July was selected for Smart Irrigation Month.  Now is the perfect time to start marketing irrigation upgrades to your customers.

  

The Irrigation Association's Smart Irrigation Month campaign is an industry-wide initiative to help consumers understand the importance of water savings and to connect them with professionals who can upgrade older, inefficient systems with the latest technology.

  

What are the best ways to market water-efficient products to your customers?

  

Customers will buy when the benefits of water-saving upgrades are clearly explained to them.   You must invest in promotion and education to create awareness.

  • Send postcards to current customers promoting upgrades like moisture sensors, upgraded nozzles and smart controllers.    
  • Include promotional stuffers with your monthly statements.    
  • Leave smart watering door hangers with customers as part of their regular yard care and fertilization routes. These door hangers provide recommended hot-weather watering schedules and related water-saving products.    

 

Download FREE Resources

Find statistics, tips and related content for your marketing materials on the  Smart Irrigation Month website.

 
6 Proven Ways to Capture Attention      
 

It seems social media is all the rage these days in marketing, but for many businesses, traditional time-proven marketing tools continue to deliver great results.

Here are 6 ways to attract attention and new customers.

 

1. Offer something free: Nothing gets people's attention more than getting something for nothing. A free consultation, product ("buy 2 get 1 free"), or a free sample, definitely leads to extra sales.

2. Brand yourself as an expert: Get to be known in your community as a leader in what you do.   You'll need to advertise less because your reputation will cause people to seek you out.  Become the go-to-guy by sharing your time with public talks, work with garden or civic clubs, writing articles, having a podcast and getting quoted in the local paper.

3. Aim for positive PR: Engaging with local reporters and media outlets to pay attention to you and your business will definitely get you more business.

4. Use vehicle graphics effectively:  Have your vehicles designed so they stand out in traffic.  There's a fine balance between too much and too little.  You must have a phone and website on the vehicle.  You may not need a full garish "wrap".  Be tasteful and memorable.

5. Have a contest: Offer customers a chance to trade in their old hose for a discount on a new sprinkler system.   Collect old light bulbs for discounted LED replacements.  Find a way to make it fun.  The important thing is that a contest will 1) engage your audience, and 2) get you some of that great PR you want for your business. 

6. Get involved a good cause: Donating your time or product to worthy causes creates goodwill.