While Sicily isn't exactly a snowy, winter wonderland like the picture above, we're still excited about the upcoming holiday season. We're working hard to finish projects and tie up loose ends in preparation for the new year and all of the opportunities that will come with it. Below we've included a final update for 2013. 

We also want to take the opportunity to thank everyone who made the opportunities of 2013 possible as well as wish all of our clients, friends, and family warm wishes for 2014!

Back in late August, a team of Babson MBA students and a professor spent one week with us in Riesi as part of a Joint Management Consulting Field Experience Project. The purpose of the trip was to become acquainted with our business and discuss how we can develop and strengthen relationships with American companies. Over the course of three months, the team diligently researched potential partners and projects in our core industries of Aerospace, Defense, and Oil & Gas. The team used a variety of methods in their research, including industry analysis and speaking with industrial stakeholders. We were happy to hear that the team was able to connect with one of our current American clients and learn how we can improve our services with them.

 

This past week, Johnny and Rosy trekked through Massachusetts's first snow fall to hear the exciting results of the project.  The team unveiled a penetration strategy as well as a targeted marketing & plan. With the two plans combined, we learned which companies we should approach first and how we can communicate the value of the quality, customer-focused MR brand.  The team also included some new tools for us to try out when we return, including a strategic social network plan and a customer relationship management software.  Additionally, we learned about some alternative industries into which we can venture as well as some new services we can offer. Overall, we learned a great deal about how companies operate in the US and what they look for in terms of both vendor qualities and services. 

 

We have some homework to do, but we're excited about moving forward with our new strategies.  Be sure to check back soon to hear more about MR's work with new American partners!

Our marketing department has dedicated a lot of their time to creating a new website as well as an updated blog.

While we're still adding finishing touches to the website, we have made major improvements including providing more detailed content about our services as well as making English an available language option. We believe that these changes will help benefit us in regards to all of our future endeavors. 

We also gave the blog a makeover and have added new content to both the Bella Sicilia and MR Misc. Categories.  

Make sure to head over to both our website (easiest to view via Google Chrome) and our blog to see all of the new changes that have been made. 

On November 28th, Oltre Meccananica hosted its first Thanksgiving dinner filled with many Thanksgiving Day food traditions from turkey to pumpkin pie. Our friends and families joined us as we shared a wonderful meal as well as what we we're thankful for. Thank you to everyone who contributed to the dinner as well as joined us for the festivities!

To keep up with all of the daily happenings here at MR, make sure to follow us on Facebook. 

Have a wonderful day!