American Board of Certified Haircolorists 


May 2014 

In This Issue
Summit Introductions Continue
Aura Mae
Dennis & Ame Metcalfe
Thia Spearing
Dennis Gebhart
NEW Color Shampoo Comparison
NEW Powder Bleach packets
Tony Fanelli Accident
Beware online haircolor advice
Andre's Roast
ABCH 2014 Exam Dates
Lowlights from the Editor

14th Annual ABCH Energizing Summit

LAX Marriott Hotel  
Los Angeles, CA   
June 8-9, 2014    
Class space still available!
Introducing More 2014 Energizing Summit Educators!
Working with Direct Dyes
Sunday: 11:00 am
Monday: 9:30 am 2:00 pm                                                    Aura Mae, ABCH 

Since the early 1990's Aura Mae has been working heavily with
direct dyes. Her salon is known for incorporating crayon colors into looks that work for regular clients, not just kids and rock stars.

She will show you how she does it and will also display test results of colors from different manufacturers so you can compare them
side by side for color, shine and durability.
The Perfect Consultation
Sunday: 9:30 am 2:00 pm
Monday: 11:00 am 3:30 pm                               Dennis & Ame Metcalfe, ABCH 

Ame and Dennis Metcalfe have developed a blueprint for consultation that is easy to follow and will guarantee results. The system is an essential tool they utilize on a daily basis in their busy studio. They have proven it effective in coaching their own staff and observing their success. The methods have resulted in better communication, abundant referrals and being instrumental in achieving financial rewards.
 What you will achieve in this class is expert communication skills, how to respond to challenges, how to never be intimidated by any of your guests and most important what not to say to them. The haircolor is a success or a failure before you ever apply the color. This class is a must for those who become lost for words at exactly the wrong time. This class is empowering.
Radiance Through Color Harmony
Sunday: 11:00 am
Monday: 9:30 am 2:00 pm                                              Thia Spearing, ABCH

A radiant appearance was once thought to be the gift of only the
young. No longer! With the magic of Color Harmony you can offer
a glowing, beautiful look to any client of any age. If you are not offering appearance consultations, you should be. When you consult using your heightened expertise and the latest tools in skin, eye, and hair analysis you will improve your color results and your income.
You will achieve greater success with haircoloring by identifying
an individual's Personal Color Identity. You will receive
an actionable set of strategies and haircolor techniques so you can start using your new knowledge as soon as you get back to the salon. Your course experience will include understanding the subjectivity of color and how our color vision works, discovering techniques for each Personal Color Identity and implementing appearance consultation. Set yourself apart from the salons in your community and enjoy more success as a Color Artist.
No Boundaries Haircolor
Sunday: 11:00 am
Monday: 9:30 am 2:00 pm                                                                        Dennis Gebhart
Dennis Gebhart has a fascinating method of teaching haircolor. His Blueprint for doing haircolor is just that, a blueprint. It starts with the foundation then goes through the framing all the way to the finished work. Everything is explained in a step by step understandable manner.
Dennis is known for the meticulous manner in which he teaches
haircolor. If you are a new haircolorist or a haircolorist who needs
clarity of the haircoloring process, Dennis is your guy. If you have
never experienced this fantastic educator, this is your chance.




The process of comparing these fifty shampoos will follow the same rigors as the last comparison. What a great way to see how the shampoo you are currently using and recommending to your clients will preserve the beautiful color you put on her hair. You could be using a shampoo that is stripping the haircolor right out of the hair!

Only two salons sent in shampoos. All of the other shampoos were purchased form salons, beauty suppliers, distributors, and three popular drug store shampoos. Prices of the shampoos are revealed, the size of the bottle, and the price per ounce.
What we find interesting is the notion that the more expensive the shampoo, the better the shampoo, is not really true. 

Come to the Summit and see the results on display. The last comparison will be there too so you can see who has improved .  



Euphoria Company is introducing a novel way to package powder bleach. Rather than traditional containers of loose powder in a large bag, the powder lightener is sealed into small half ounce plastic packets. According to the manufacturers, this limits the bleach exposure to haircolorists when mixing the bleach.
A predetermined number of the small plastic packets are placed in a mixing bowl then you add the peroxide and mix. The small, soft plastic packets react to peroxide and dissolve releasing the powder this leaves you with a mixture of powder bleach. The down side is the membranes of soft plastic holding the bleach do not truly dissolve in the peroxide and so are a bit of a nuisance when dipping your brush in the bowl during application.
We discovered the bleach when one of the ABCH Exam candidates used the new packaging during the Performance Examination. Here's some advice when taking the examination, use a bleach you are completely familiar to you. Do not try something new! We have seen this backfire more than once. 



Tony Fanelli's salon was devastated by hurricane Sandy and ended up with four feet of water. Just days away from completion on his new salon, while on the way to purchase some last minute items, he was rear ended by a truck, knocked unconscious and taken to the hospital.  When he came to, he didn't know where he was, and no one else knew what had happened to him. Luckily, he's now OK.

According to Tony, "No one can keep me form the Summit! Last year it was the hurricane and this year the accident. You can't keep this Italian down. I'll be there!" You have to make it, Tony. no one can do the Summit Forum like you!

Transitional Haircolor with Pamela Will

Haircolorist today must be prepared for the vast array of color request. With technology comes a broader palette of colors-hues from peacock blues to pastel pinks. The desire for these colors can be very challenging to create and maintain, as well as a very difficult task to transition to a different color.

Patti, the client in this theoretic example, had her hair colored 2 months ago. Her hairdresser touted that she had recently obtained a certification in this color line that produced fabulous new trendy colors.  


Patti felt reassured that the hairdresser was at the top of her game and was more than willing to have her hair colored a beautiful turquoise with sea foam green accents. To obtain this vivid color, Patti's hair had to be pre-lightened to pale yellow. Several applications of bleach later she was varying degrees of yellow to pale yellow. Since she had previous highlights, the mid-shaft and ends were quite porous. Her hair was then colored with a direct dye product with results similar to those shown above left.

Fast-forward 2 months, Patti's color has begun to fade drastically (above right photo), but more important she has a long awaited job interview and needs to be a more natural shade. She asks for a nice light brown with honey ombre. She was told by the stylist that colored her hair, that to remove it and re-color it to this more natural shade was not possible. The stylist failed to mention that this color could not be completely re-moved. Patti distinctly remembered her colorist saying it was a semi-permanent haircolor, as she would not have agreed if she had known it could not be removed. The hairdresser also recommended that Patti just shampoo with a harsh shampoo and it would "fade enough to get her by." Panicking upon realizing that her hairdresser was not at all optimistic about any change, she sought out an American Board Certified Haircolorist.

Patti is a natural level 5 medium brown W-2 category with porosity ranging from grades 3 to 5. Our consultation established realistic expectations, thoroughly explaining to Patti that her hair's integrity was greatly compromised prior to the color. We discussed what was possible and what was not. Never over promise and under deliver! We explained to Patti that the type of dye that was used is much like the staining of food coloring - you never really get it all out, you just lessen the intensity of the hue and cover over it with a deeper color. Patti was happy that we were honest with her and understanding that our hands were tied as to what we could achieve. She agreed to allow us to create a darker brown tone with follow up appointments to place highlights when the hair was ready.  

**Watch for the next week's newsletter to see Part Two of this article to see Pamela Will's suggestions to color correct this blue green grow-out and transition her into a more natural shade.   

Transitional Haircolor is Pamela's ABCH Summit class.
Pamela Will 
2014 ABCH Examination Dates

Los Angeles ..... July 13                    Washington DC ....  October 12      
Boston  ............ August 17               Atlanta ................. November 9     
Sarasota, FL .... September 14             


   Links for more info: 


  ABCH Certification Exam Registration     

Lowlights from the Editor         
Found on Facebook-   
Graduation makeover!
This lucky girl is the daughter of one of our Summit educators.
Sarah changed her look in the hours between
graduation ceremony and graduation PARTY!
     Watch out world...

Problem? Question? Complaint? Suggestion?  

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