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April 2014

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UPDATE YOUR FRAME BOARDS
 

 

Discover the latest fashions in quality, affordable eyewear!

 
 Get The Look! 
 


Greg Kinnear stars in the new hit drama "Rake". His frames in this picture look just like Modern Optical's
Falcon (Modern Collection) in crystal.  
 
 
Optical Training Here

 

provides affordable, high quality, on-line training for opticians, opticianry students, those studying for the ABO exam or those working to become non-licensed optical dispensing professionals. Loads of information and training materials for your staff. Check it out here

 

 
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Modern Optical would love to hear from you!   

40th Anniversary Message

 

Dear Friends,
 
This month, we celebrate Modern Optical's 40th Anniversary! Please accept our heartfelt gratitude for the trust and faith you've shown in us through the years to provide quality eyewear, at affordable prices with what we believe is the absolute best customer service in the business.  As the optical industry continues to adapt to this fast-paced, ever-changing world, rest assured that as a 40-year, family-owned business, Modern Optical values and understands the importance of each and every relationship that has gotten us to this point. Thank you for allowing us to serve your eyewear needs both yesterday and tomorrow. We look forward to a very bright future together!
 
Sincerely,
Ken Weissman
President
 
 
April Special Promotion
  
 *For complete details, click here.  
Contact your Modern Rep today: 800.323.2409

 
Classic Tortoise with a 'Modern' Twist 

Tortoise remains highly relevant in today's eyewear world, but perhaps it's time to venture outside of the box a bit. 
 
Mixing tortoise with opposing design elements gives this classic style a whole new feel. Consider the frames on the left. Tortoise fronts contrasted against a solid temple adds a pop of color that will add interest and embrace the new season. The more extreme contrast is the clever juxtaposition of warm tortoise and cool metal to exude an urban chic style.  A third option is tortoise ombre (shown on the model) which lightens the overall look while drawing added attention to the brow and temples. When evaluating the tortoise frame selection in your office, it's hard to beat the versatility of this material; however, adding a 'Modern' twist will bring some real panache to your boards.  
 
Styles (top to bottom): A347, Sensation (model), A355, A341, Genius. 
 
Thank you for Visiting Us at SECO and VEE

 

We're thrilled that so many of you could stop by our booths at SECO and Vision Expo. We appreciate the opportunity to personally connect with you and share our extensive frame selection. 

 
Just In for Men
 
Our Giovani di Venezia Collection offers a diverse assortment of masculine designs ranging from minimalist to trendy. Check out these three new releases that are quickly becoming best sellers:
 
Bennett: For the understated fellow, this sleek angular silhouette is available in neutral hues of black, brown and gunmetal. 
Louis: (shown on model) This statement maker has chunky acetate temples with sleek metal trim. Color choices of black/gray fade, black/blue fade and brown contribute to the more fashion-forward feel. 
Olsen: Another discreet style, this semi-rimless frame has a rounded rectangular shape and slender temple line. Available in antique silver, brown and gold.   
 
  
Modern Logo with contact info

585 Congress Circle North * P.O. Box 72360 * Roselle, IL 60172

 Espańol 888-722-3937 * fax 800-323-3089