
TRENDING NOW at Modern Optical
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UPDATE YOUR FRAME BOARDS
Discover the latest fashions in quality, affordable eyewear!
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Get The Look!
Meryl Streep is true Hollywood royalty and considered by many to be the greatest living actress. In this photo, Meryl's frames look just like Modern Optical's
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Modern's Website Easy Tip
What's the fastest, easiest way to find a particular style on our website?
Simply go to the Home Page's upper right corner to locate the Advanced Frame Search bar. Type in the style name, click on the name as it pops up. You will now be taken directly to that frame's detail page. Done!
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Let's Be Social!

Modern Optical would love to hear from you!
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February Promotion: How Sweet It Is!
Modern's 40th Year Celebration continues with a special promotion on our Red Price Group.
Buy 14 Frames, Get 1 Frame Free!
Choose frames from any of these four collections:
Offer valid thru 2/28/14. Contact your Modern Optical Sales Rep or our Customer Service Department for complete details: 800.323.2409
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Frame Display Idea: Radiant Orchid

Pantone named "Radiant Orchid" as its 2014 Color of the Year, and it's beautiful! Let this color scheme be your inspiration for a new eyewear display that will brighten your office and show your fashion acumen. There's a plethora of accessories to include such as scarves, handbags and jewelry. Now top if off with eyewear in purplish pink hues to create a fashion board that the trendiest patients are sure to appreciate.
Creating displays that reflect today's fashion will keep your practice fresh and relevant. Check out our Radiant Orchid Pinterest Board for suggested frame styles and other accessory ideas to include in your display board. Spring will be here soon!
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Modern's Website: Top-Notch
We asked, and you answered! Thank you to the many ECPs who provided feedback in our recent website survey. As you can see, the results indicate that ECPs are realizing big benefits using our website:
- 96% are overall satisfied with our website
- 99% say it's easy to navigate
- 99% find it visually appealing
- 97% would recommend our website to other eye care professionals
Additionally, the testimonials were so flattering, they actually made us blush. Here are just a few comments we received:
"It's probably the easiest optical website I've visited."
"It's fast and easy to order - Everything is up to date."
"The easiest website I use for work. Makes my job of ordering frames quick and painless."
"My patients can view products without seeing a price list if they are looking for a specific frame or style that I do not carry at the office."
Congratulations to Dr. Khadem for winning the $250 AMEX gift card in our website survey drawing! If you have not yet registered your account on Modern's website, please consider doing so today and receive a free frame from our green or lime price group. Promo code: Register.
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The Best Optical Resources
As an eyecare professional, what's on your reading list for 2014? Living in the Information Era makes it easy to find reading material, but to find quality, informative material can be a challenge. Vision Web offers a well-rounded list of media to follow in the new year. Use this curated list to share important articles, infographics, etc with your patients and readership. Read more...
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It's time to plan for this year's trade shows. Make the most of your time by booking your show appointment in advance through our website here.
Texas Optometric Association
February 20-23, 2014
Austin, TX
Booth #129
SECO 2014 March 13-15, 2014 Atlanta, Georgia Booth # 707-709
Vision Expo East March 28-30, 2014 New York City, New York New Booth # 4953
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