Musings
Building with Social Media
They say "you can't teach an old dog new tricks", but look at me. It's taken a while to get on board the blogosphere and we are still learning, but we are moving forward. I consider social media another tool to help you grow your business by my sharing ideas and concepts. "Did you know that 62% of the world's population uses social networking, making it the most popular online activity. Has your business claimed its space?"*
Facebook has proven to be an amazing tool. It is not just for finding and connecting with old friends and family; a lot of business is getting done. There are over one billion people now using it; some of them are your future customers.
One local eatery in my community promoted his business on Facebook for three months before he opened. We all cheered and booed as he did, or didn't, get the permits he needed. Delay s were lamented, successes cheered. By the time he opened he had a huge following and has been growing ever since. This is a terrific example of using social media to grow a business.
Writing a blog (web journal) is another very powerful tool to use to promote your success. Writing on interesting subjects, rela ted to your field of expertise, lead readers into knowing you. Consumers like to do business with the people they know, and trust. Delivering useful information is a good way to create that trust.
Check out my website, othercreations.com if you need help figuring out how social media and blogging can make money for you, and for more helpful hints.
* A Social Media on Facebook
**This article was originally published, with changes, October 2010
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